Sportworld’s Post

If you're a sports decision-maker, what keeps you up at night? One thing for sure is how to reach young audiences. In my latest Sports Business Journal column with Ed Desser, we discuss how Comcast NBCUniversal and Fox Corporation used new techniques successfully this summer at the Olympics, COPA and EURO soccer tournaments. https://lnkd.in/ewTFGB_K #linkedinsports #sportsmedia #Olympics

Our impact on the global sports landscape is profound. We've not only revolutionized the way fans engage with sports but also transformed how sports organizations approach fan engagement and digital monetization. 🌍🏆 Our platform's influence continues to reshape the sports world, making it more accessible, engaging, and delivering a global-scale ROI. Join the evolution of sports today! 🚀📈 #SportsInnovation #FanEngagement #GlobalImpact

Sports fandom is changing, younger generations tend to follow more athletes and creators than teams and leagues. The question is, how can we reach these new audiences effectively? The answer is simple, by leveraging athletes distribution. #smsport #sportsbusiness #njfsportsandmedia

The sports industry is at a pivotal moment with Generation Z. As their preferences shift, leagues and media organizations are adapting strategies to engage this dynamic cohort without losing sight of their loyal older fanbase. Discover the key insights and strategies reshaping the future of sports content in this insightful article > https://owy.mn/3TqyyxG #Sports #GenZ #Media

The sports industry is at a pivotal moment with Generation Z. As their preferences shift, leagues and media organizations are adapting strategies to engage this dynamic cohort without losing sight of their loyal older fanbase. Discover the key insights and strategies reshaping the future of sports content in Oliver Wyman's insightful article > https://owy.mn/49yzNA5 #Sports #GenZ #Media

SPORTS are king & queens of the game in terms of value provided to each stakeholder, starting by users, eventual, recurrent and fans, targetted audiences for Sponsors, and unique emotional contents for Media itself. Under their point of view, inherent informative value, AV richness and Live interest are embedded, therefore high engagement might be expected. Hopefully they´re ready for #AC37 and Global markets soon ! https://lnkd.in/diPCJk2t

The sports industry, particularly broadcasters and marketers, must move beyond boasting million and billion viewership numbers that is increasingly looking fake and borderline scam. Brands will invest more honestly even if you present a solid, definite reach of 100,000 viewers, backed by precise demographic insights. #sports #sportsbiz #viewership #brands

We look forward to meeting the U.S. sports betting industry at Stand A420 at SBC Summit North America next week. Get a hands-on experience of Stats Perform's comprehensive sports content offering that’s primed to make #sportsbetting more entertaining: 🔥 Offer the ultimate sports betting entertainment w/ our premium Bet LiveStreams service: round-the-clock, year-long rights portfolio spanning soccer, basketball, tennis and beyond. Experience our latest streaming features: real-time highlights, interactive live stats & live odds inside the stream at a game, team and player level.   💪 Deep, live team and player data, game visualizations, insights, AI-predictions, written and video content and much more that helps bettors make confident betting decisions for over 100k+ sports events each year. Plus, new ways to effortlessly map this content to the places your customers spend time. 👀 Automate the creation of high-performing stats-rich, odds-infused visual content for any channel whether inside your #sportsbook, on social, digital screens and beyond. Loved by marketers, storytellers, and content creators around the world. 🆕 New, multi-language and multi-sport storytelling tools to deeply engage your customers with the magic of sport inside your sportsbook: Opta Stories and Opta Stream.   🏆 Plus, much more. We look forward to seeing you there. If you’d like to arrange a meeting with us – please reach out.

🚩 Gen Z's declining interest in sports is a red flag for the future of the game. 📉 Worst Case: Aging fans, declining #sponsorships, and a potential financial nosedive could threaten sports as we know it. ⚠️ It's time to gamble on new tactics! By integrating instant rewards and gamified experiences inspired by betting and fantasy leagues, we can reel #GenZ back into the thrill of the game. Think real-time predictions, lively forums, and personalized camera angles – a blend of #Twitch interactivity and gaming & betting dynamism! Take a cue from the #NBA app's success – offer that hands-on, communal vibe and watch engagement soar! 🚀 Stats don't lie: Interactive elements can increase #sportsviewership by up to 30%. It's not just an upgrade; it's a lifeline! Read more on: https://lnkd.in/dzSyNWMZ #SportsTech #SportsBetting #FantasySports #Gambling #Sports #ViewerEngagement #FutureOfSports #Gamification

The sports industry has transformed how it connects with fans, moving from passive viewership to an immersive, digital-first experience. Today, fans are not just spectators—they're active participants, shaping the way sports organizations engage with their audience. Read on: https://lnkd.in/dkpprW6C Author: Ronak Patel #FanEngagement #SportsInnovation #Sport #SportsTech