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Our latest report, "The Wellness Travel Boom in 2024 and Beyond: What You Need to Know", is now live. Dive into the newest trends, traveler motivations, and spending patterns reshaping the wellness tourism landscape. Key Insights for Industry Leaders: Emerging Trends: Discover how sleep-focused wellness and mindfulness retreats are becoming must-haves. Traveler Motivations: Stress relief, fitness, and mental wellness are top priorities—don’t miss out on how this impacts consumer choices. Spending Patterns: Get a clear breakdown of wellness spending across demographics to tailor your offerings effectively. Whether you're in sales, product development, or revenue management within the travel sector, this report offers actionable insights to help you align with the growing demand for wellness experiences. Read the full report here: https://lnkd.in/gPC3Bb93 Stay ahead in the wellness tourism wave. #SkiftResearch #WellnessTravel #TravelTrends #Hospitality

Over the past few years, we have witnessed a pivotal shift in consumer behaviour towards #WellnessTourism. According to recent reports, the wellness tourism sector is thriving, reflecting a growing global desire to prioritise health and wellbeing while travelling. Increasingly, people are seeking holistic experiences that rejuvenate the mind, body, and soul, and wellness hotels are stepping up to meet this demand. This growth is not limited to one region but is a global phenomenon, reflecting a universal commitment to redefine the standards of self-care and wellbeing. Among the innovative solutions gaining popularity are our #AirPod and Sunlighten Australia & New Zealand wellness therapies, which have become staples in many top-tier wellness hotels around the world including our partners COMO Shambhala, and Pnoé Breathing Life, to name a few. Find out more about how wellness hotels are incorporating cutting-edge technologies and enhancing the guest experience to champion a lifestyle with wellness at the forefront: https://lnkd.in/eJVt3MVq #WellnessTourism #GlobalWellness #AirPod #Sunlighten #TravelWellness #SelfCare

Big news in the Wellness & Travel industry. Health Travel Magazine's Digest 2024 is nearly here... ✅ Planning phase ✅ Writing phase ✅ Design phase ⚙ Launch phase (coming mid-March) For those that aren't aware, in 2023, we launched Health Travel Magazine - a media brand with the goal of providing education and advice to help inspire people to kickstart/accelerate their wellness journey in the best way possible. We did so with the launch of 'The Digest' magazine, an annual campaign which connects travel and wellness enthusiasts with some of the very best wellness hotels across the world. It was a bit of an experiment to see if demand was there, and (phew!) it was a resounding success! It's now 2024 and we've scaled the project significantly. Through a partnership with a major global Media Brand, Hearst UK, increasing print numbers (60x) and a digital campaign guaranteeing 1 million impressions - it's safe to say we've gone all out. So keep your eyes peeled for the launch in mid-March. Featuring over 40 incredible wellness properties - it's a must read for anyone interested in finding out how travel can have a positive impact on overall wellbeing. A huge thank you to everyone who supported with this campaign. We're excited for 2025 already!

The global wellness tourism market, including spa treatments and holistic health retreats, is experiencing tremendous growth. In fact, it’s projected to reach $1.03 trillion by 2024! ✨ This boom is being driven by increasing demand for health-conscious travel experiences, where people can rejuvenate both mind and body. Australia is tapping into this trend, offering incredible holistic retreats, spa experiences, and wellness journeys. Some examples include: Gwinganna Lifestyle Retreat in Queensland, Gaia Retreat & Spa in Byron Bay, and Billabong Retreat in NSW. Aussie providers are blending luxury with wellbeing, attracting wellness travellers from across the globe. 🌞 As this trend grows, so does the demand for professionals in holistic retreats, spas, and wellness travel sectors, providing an exciting opportunity for practitioners in the wellness space to partner, cross promote and collaborate. Want to be part of this booming industry? Now is the perfect time to position yourself as a holistic wellness professional! Source: Global Wellness Institute Report #WellnessTourism #SpaRetreat #HolisticHealth #WellnessTravel #GlobalWellness #SpaProfessionals #AustraliaWellness

The global wellness tourism market, including spa treatments and holistic health retreats, is experiencing tremendous growth. In fact, it’s projected to reach $1.03 trillion by 2024! ✨ This boom is being driven by increasing demand for health-conscious travel experiences, where people can rejuvenate both mind and body. Australia is tapping into this trend, offering incredible holistic retreats, spa experiences, and wellness journeys. Some examples include: Gwinganna Lifestyle Retreat in Queensland, Gaia Retreat & Spa in Byron Bay, and Billabong Retreat in NSW. Aussie providers are blending luxury with wellbeing, attracting wellness travellers from across the globe. 🌞 As this trend grows, so does the demand for professionals in holistic retreats, spas, and wellness travel sectors, providing an exciting opportunity for practitioners in the wellness space to partner, cross promote and collaborate. Want to be part of this booming industry? Now is the perfect time to position yourself as a holistic wellness professional! Source: Global Wellness Institute Report #WellnessTourism #SpaRetreat #HolisticHealth #WellnessTravel #GlobalWellness #SpaProfessionals #AustraliaWellness

🌿 Embracing the Wellness Wave: Transformative Shifts in Travel 🌍 In an era where self-care and holistic well-being take center stage, a sector of the travel industry is also witnessing a profound transformation toward wellness tourism. This global trend mirrors the growing desire of individuals to prioritize health, relaxation, and rejuvenation when selecting their travel destinations. Here are 3 decisive reasons for this trend: ✨ Post-Pandemic Consciousness: The aftermath of the pandemic has amplified the importance of quality of life and a deeper connection with nature. People are increasingly attuned to the needs of their bodies, seeking travel experiences that align with their well-being goals. 🌱 Healthy Experiences on the Rise: The tourism industry has always been driven by the quest for new and enriching experiences. Presently, a rising number of individuals are drawn to destinations offering healthy experiences, such as yoga retreats, meditation, and rejuvenating massages. According to a 2022 study by the Global Wellness Institute, 56% of respondents prioritize factors like healthy local food, nature, and wildlife, while 23% seek fitness experiences, spas, and natural springs when choosing a destination. 🚀 Millennials and Gen Z Leading the Way: This wellness travel trend is particularly popular among younger generations. Surveys conducted by Roland Fricke and Michael Altewischer indicate that 87% of hotel clients and 123 executives plan to invest more in wellness experiences this year. Millennials and Generation Z, expected to dominate travel trends in the upcoming seasons, actively seek immersive wellness experiences. 👉Challenges and Opportunities: As wellness tourism gains momentum, the industry faces challenges, including the imperative for sustainable practices and the promotion of inclusivity. However, these challenges also open doors to innovation. Sustainable wellness practices, a diverse range of offerings, and inclusivity initiatives stand as cornerstones for the long-term success of the wellness tourism sector. Let's journey together towards a world where travel becomes not just a destination, but a holistic wellness experience. 💚✈️ #wellnesstourism #travelrevolution #holisticwellness #wellnessjourney #sustainabletravel

Post the pandemic, travelers are increasingly prioritizing health, mental well-being, and experiences that nourish their body, mind, and soul. There is a surging demand for holistic wellness retreats, accommodations incorporating wellness elements, and sustainable travel experiences. Skift Research's latest report, The Wellness Travel Boom in 2024 and Beyond: What You Need to Know, sheds light on all you need to know about this growing trend. Here's everything you will learn from this report: 1. The Growing Importance of Wellness and Health Tourism 2. Wellness Tourism Market Size 3. Traveler Motivations and Wellness Preferences 4. Booking Behavior 5. Spending Patterns in Wellness Travel 6. Top Wellness Destinations and Experiences 7. Marketing Awareness and Technology in Wellness Travel Varsha Arora and Robin Gilbert-Jones, working with you on this was a pleasure!

Diving into the future of travel! 🌍 According to the Global Wellness Institute's latest report, wellness tourism is skyrocketing, expected to hit £1 trillion by 2027. CEO Not In The Guidebooks, Carol Savage, shares insights on the booming US market and predicts the wellness wave to hit the UK soon. Get ready for a transformative journey as travelers prioritize health and mental wellbeing. #WellnessTourism #TravelTrends

Mind boggling booking data below coming from Expedia Group around the detoxing space trending within the broader wellness landscape. ‘One increasingly popular trend in wellness tourism is the concept of detoxing. According to Expedia Group, Inc. (NASDAQ: EXPE), younger tourists are now seeking vacation experiences that aren’t centered around drinking. Over 40% of travelers surveyed by Expedia Group, Inc. (NASDAQ: EXPE) revealed they are likely to book a detox trip in 2024.’ - Expedia Group Thanks to our good friend Lindsay for raising the awareness and sharing. Also be sure to check out the incredible things Lindsay & the Red Sea Global team are doing within Wellness. Also mind boggling!

With wellness tourism projected to reach $1.3 trillion by 2025, here’s how tech can shape its future 👇 ✏️ Pre-Trip Personalization It’s more than just customizing yoga sessions or dietary needs during the retreat. Travelers can now receive specific, personalized practices and knowledge tailored to their unique needs—things they wouldn't easily find elsewhere. Think sacred wellness practices designed around your specific ailments and wellness goals. This creates lasting value, giving travelers tools they can take home to continue their journey toward better health. 🛩️ Post-Trip Support The wellness journey shouldn’t end when the retreat does. Post-trip platforms could allow travelers to stay connected with their teachers, offering ongoing guidance and check-ins. This could create new revenue streams like virtual follow-ups, personalized programs, or mentorships, keeping connections alive and expanding the value of the experience. 🌍 Social Platforms for Ongoing Connection People are seeking community now more than ever. Wellness clubs like Remedy Place and Othership are leading examples—offering hangouts where people can build meaningful connections beyond wellness. But in wellness tourism, there’s a gap. People go on transformative trips, but there’s no platform to maintain connections afterward. Tech can fill this gap by offering social spaces that continue the journey. A wellness tourism company that successfully integrates technology into personalization, post-trip support, and community-building will thrive in this growing industry and create a beautiful end-to-end experience for travelers. Wellness tourism isn’t just about retreats—it’s about education and creating lasting, meaningful connections that empower travelers to sustain their well-being. As someone passionate about wellness, travel, and tech, I’m excited to see how technology can further enhance the wellness industry. 💡 How do you see technology shaping the future of wellness tourism? #WellnessTourism #PersonalizedWellness #FutureOfWellness #HealthTech