Stephen Spencer + Associates’ Post

Mystery Shopping: The Iceberg Illusion In any industry, what meets the eye is just the beginning. Picture an iceberg: the visible tip represents the obvious aspects of your business. But below the surface lies a vast, unseen world of hidden issues and opportunities. Mystery shopping dives deep, uncovering the hidden depths of your business. It reveals what’s beneath the surface, providing insights that standard evaluations miss. By exploring these depths, you can resolve hidden issues, elevate customer experiences, and propel your business forward. Don’t just skim the surface. Dive deep with mystery shopping and discover the full picture! For more information, reach out to us at +91 7506200210 or email us at sales@shawhotels.com #MysteryShopping #BusinessInsights #CustomerExperience #UncoverHiddenDepths #BusinessSuccess #CustomerSatisfaction #DiveDeep #BusinessGrowth #HiddenOpportunities #IcebergIllusion

Consider the guest experiences as a meticulously charted map. Every touchpoint, from discovery to departure, should be carefully thought out and optimized for engagement. #CasinoMarketing #BrandJourney #BrandStrategy

Nobody talks about average experiences. Think about it, when was the last time you shared an experience that was just okay? Unfortunately, that's the case for many businesses today. But customers want to be pampered, valued and feel the personal touch in with every interaction with your brand. This is a call to action for many leaders in the customer experience industry. We can make it better. It requires passion, creativity and striving for excellence to bring more value to our customers. Your brand is not what you say it is inside the walls of your business. It's what your customers feel about your business and brand. #hospitality #culture #customerservice #customerexperience #brands

This week is a busy one with lots in store. I am planning Qtr 4 content for my new What's In Store newsletter (make sure to subscribe) and for a forthcoming podcast series. I'm off to London tomorrow for retail safari reconnaissance. I have final checks for a safari which I am hosting with Flick Collingwood 📈 next week and prep for a series of retail safaris which we have coming up in the city over the coming weeks. While in London, I'm taking a visit to one of the newest tech showrooms, showcasing the latest innovative digital solutions which are helping to transform the modern shopper experience and plan to show you What's In Store for the next generation of digital display for retail and hospitality. I also want to hear from you to understand what you'd like to see and learn more about when it comes to physical retail. 👁 The latest retail trends in real store situations? 👁 New store innovations and tech solutions? 👁 Case studies from retailers disrupting the norm in physical retail design 👁 New news on immersive store experiences for the modern shopper So, drop me a line or put suggestions in the comments. Get in touch if you are a solutions provider disrupting the traditional physical store with innovations. Let me know if you are a retailer with something different to show. And make sure to subscribe to What's In Store's weekly newsletter for the latest editions. #tre #topretailexpert #whatsinstore

🌟 Transforming Spaces, One Pop-Up at a Time! 🌟 Dive into our latest blog where we unwrap the magic behind successful pop-up events. Discover how these dynamic spaces can: 🚀 Skyrocket your brand visibility 💬 Enhance direct customer interactions 🎪 Create unforgettable retail experiences. Are you ready to pop up and stand out? ✨ #BrandExperience #PopUpRetail #MarketingInnovation

In today’s fast-paced and competitive business landscape, showcasing your warehouse on-site can be a major challenge. With the rise of e-commerce and increased customer expectations, it’s essential to provide a seamless and immersive experience for customers, partners, and stakeholders. Traditional methods of showcasing your warehouse, such as physical tours and video walkthroughs, can be time-consuming, expensive, and limiting. As a result, many warehouses are turning to innovative solutions, such as 360 virtual tours, to revolutionize their on-site showcases. READ MORE: https://lnkd.in/gtHsPUfq

Are you looking to Craft Exceptional Experiences for Your VIP Clients? A July 2024 report on True-Luxury Global Consumer Insights by Altagamma & BCG Team reveals that ultra high net worth individuals that contribute significantly to luxury spend are unhappy with the predictable in store experience. They expect more #Personalisation, #Bespoke products, #Dedicated Client Advisors and a sense of #Community. Our VIP Clienteling workshop helps #luxurybrands design unique customer journeys for VIP clients. This workshop will guide you in segmenting, identifying, and recognizing VIP clients, and creating personalized experiences to delight them. Duration: Half-day For: Sales professionals, Store Managers, Clienteling teams, CX teams Dedicated half a day and bring your team together to deep dive into the world of your VIP client. Let us facilitate a creative problem solving session using design thinking tools to help you design an extraordinary customer experience. Know more here https://lnkd.in/dwqAP5YC #LuxuryRetail #VIPClienteling #CustomerExperience #LuxuryService #ClientLoyalty #SalesTraining #CustomerJourney #RetailExcellence #LuxuryWorkshops

Brand building through customer stories and diversity involves: Identify & Collect Stories: Seek out diverse customer experiences that highlight your brand's impact. Showcase Real Experiences: Share authentic customer stories to build credibility and trust. Create Emotional Connections: Use stories to evoke empathy and connect with your audience on a deeper level. Diversity in Product Development: Incorporate diverse perspectives into product creation to better serve a broad customer base and foster innovation. #brandbuildingtips #corporateevents #CorporateTrainingProgram #teambonding2024 #teambonding Tusya Travel & Hospitality Services

What's a Spherical Customer Journey anyhoo? 🤔 Chris Newton from JC Resorts explains why he thinks it's vital during our recent Mix, Mingle & Motivate event. Key points he mentions are: ✅ Holistic Approach: Transition from 2D to a spherical customer journey model. ✅ Complex Decisions: Acknowledge multifaceted factors influencing customer choices. ✅ Strategic Innovation: Develop marketing strategies that encompass all dimensions. Check it out 👇 . . . #hotelmarketing #hotelsales #hotelrevenue

"Often, we have identified the customer journey as very linear and two-dimensional. While there's some truth to that, in reality, there are a whole lot of other factors that feed into decision making." Our Head of Marketing, Chris Newton, discussed with Cory Falter how shifting from a two-dimensional perspective to a spherical customer journey model helps predict, optimize, and monetize customer behavior. #Hospitality #customerjourney #hotelmarketing #hotelsales #hotelrevenue