These two questions always comes up first with gym owners I meet “How can I INCREASE my Cashflow?” and “How can I STOP working so much?” And what I tell them is that maintaining steady membership growth is not luck developing and retaining great staff, so you can work less is not luck Both require a different approach to what 96% of gym owners do so I want to walk you through what I do to achieve this today, I want to share with you the 3 IMPORTANT SHIFTS that I applied in my own gyms which made the difference between thriving and surviving Read it here https://lnkd.in/gWZdxBg7
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The 2 ‘most common question’ I get from other gym owners when I present at live events is 1. “How can I INCREASE my cash flow?” AND 2. “How can I STOP working so much?” And what I tell them is .. creating a consistent flow of membership sales, so you make more money… IS NOT LUCK Developing and retaining great staff, so you can work less… IS NOT LUCK Both goals require taking a DIFFERENT APPROACH to what 80% of others gym owners do… who are NOT making any MONEY and still working CRAZY HOURS each week so today, I want to share with you the 3 IMPORTANT SHIFTS that I applied in my own gyms to quickly grow past $1million dollars in annual revenue, while only working 2 days per week Let me explain here https://lnkd.in/gp_yDhHH
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Top 10 Staffing and Programming Mistakes Gym Owners Make and How to Avoid Them Read this week's blog here: https://lnkd.in/geeGYXsb After three +decades in the fitness industry and countless facility consultations as CEO of ActivSport Advisory, I’ve seen my share of wrong moves or neglectful situations that have led to missed opportunities, lost revenue and unneeded headaches. In my latest blog post, I've identified the most common mistakes that prevent gyms from reaching their full potential. Here’s a quick summation of the top pitfalls and how to avoid them: Staffing Mistakes: 1. Hiring Under-Qualified Staff: Your team's credentials matter. Every customer-facing role needs proper education and training. 2. Neglecting Professional Development: Training shouldn't end after onboarding. Implement structured, ongoing development programs. 3. Misaligning Roles: Stop seeking "unicorn" employees who do everything. Let specialists excel in their areas of expertise. 4. Overlooking Staff Specialization: Encourage trainers to develop unique expertise—it's fertile ground for organic marketing. 5. Misstructuring Compensation: Align pay with business goals and retention metrics to drive desired outcomes. 6. Underestimating Turnover Costs: High turnover disrupts member relationships and drains resources. Invest in retention. Programming Mistakes: 7. Planning Without Strategy: Your programming calendar should align with sales, marketing, and staff development goals. 8. Selling Single Sessions: Switch to comprehensive, time-bound programs for better revenue recognition and client commitment. 9. Limiting to Members Only: Open select programs to non-members to expand your market and create a membership pipeline. 10. Pairing Newcomers with Inexperienced Staff: Trust your seasoned professionals with member onboarding—it's crucial for retention. These mistakes might seem basic, but they're surprisingly common, even in established facilities. The good news? They're all fixable with the right approach and commitment to change. What challenges resonate most with your facility? Let's connect and discuss strategies for building a more profitable and resilient fitness business. #FitnessIndustry #GymManagement #BusinessStrategy #FitnessLeadership #OperationalExcellence
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Here's my latest blog with top 10 tips to stay motivated to keep up with exercise. Many of these tips can be applied not just to fitness but all aspects of life. https://lnkd.in/e_4mBVuY
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👥 Building a Strong Team is Key to Gym Success! 🏋️♂️ As a gym owner, your team is the backbone of your business. The right staff can help you deliver top-notch service, foster community, and keep clients coming back. But building that dream team takes time, effort, and the right strategy. At Fit Biz Solutions, we specialize in helping gym owners like you streamline the hiring process, develop your staff, and create a team that supports your growth. 💡 While we don’t offer legal advice, our services are designed to save you time, increase effectiveness, and boost profitability—so you can focus on what matters most: running a successful gym. 💪 Ready to take your team to the next level? Let’s work together to build a powerhouse team that drives your gym's success! #FitBizSolutions #gymownermindset #GymOwnersRule #gymowner #gymownersuccess #gymownerlife David Dunham
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🏋️♂️ Want Your Gym to Stand Out in the Community? 🌟 With so many gyms out there, it’s important to find ways to make yours shine. From building a strong brand to offering unique services, standing out in your community is key to growing your membership and reputation. At Fit Biz Solutions, we’re experts in helping gym owners create strategies that highlight what makes their gym special. 💡 While we don’t offer legal advice, our services are designed to help you manage your time efficiently, streamline operations, and increase your gym’s effectiveness and profitability. 📈 Let’s work together to develop a plan that sets your gym apart and makes it a community favorite! 🙌 💪 Ready to make your mark in the community? Let’s get started! #GymSuccess #GymOwners #FitBizSolutions #CommunityImpact #StandOut #BusinessGrowth #IncreaseProfitability #FitnessBusiness #TimeManagement David Dunham
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💰 Need Help Creating a Realistic Gym Budget? 🏋️♂️ Managing the financial side of your gym is crucial to its success. From overhead costs to marketing expenses, having a solid budget is the foundation for growth. But building a realistic budget can feel like a daunting task—where do you start, and how do you make sure it’s sustainable? At Fit Biz Solutions, we help gym owners like you create practical, effective budgets that align with your goals. 💡 While we don’t offer legal advice, our services are designed to help you manage your time and operations more efficiently, so you can increase your effectiveness and profitability. 📊 Let’s work together to create a budget that sets your gym up for long-term success! 💪 Ready to take control of your finances and boost your profits? #FitBizSolutions #gymowner #gymownerlife #fgymownermindset #gymownersrule #gymownersuccess David Dunham
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Forgetting THIS is why your gym is FAILING… Explained by Trever with @Vigor_MVMNT below. Why COMMUNITY is your #1 ASSET as a gym owner… As a gym owner, your biggest strength isn’t just your equipment or your programs—it’s your community. 🏋️♂️✨ Trever breaks it down like this: The sense of belonging you create within your gym isn’t just good for morale—it’s the foundation of loyalty, retention, and long-term growth. A strong community keeps your members motivated, turns them into advocates, and fosters an environment where goals are achieved together. 🙌 Here are a few tips inspired by Trever’s philosophy: ✔️ Foster connections: Create opportunities for members to engage with one another beyond workouts. ✔️ Celebrate wins: Recognize individual and group achievements to strengthen bonds. ✔️ Communicate consistently: Show members they’re part of something bigger with regular check-ins and updates. Building a strong gym community isn’t just about business—it’s about creating a home for growth, connection, and transformation. 💪 What’s one thing you’re doing to strengthen your gym’s community? Share your ideas below! ⬇️ #GymCommunity #FitnessBusiness #GymOwners #CommunityFirst #ClientRetention #FitnessLeadership #BusinessGrowth #Teamwork #FitnessEntrepreneur #VigorMVMNT
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If you’ve ever felt like the gym just isn’t your scene, or if you’re an experienced gym goer seeking something different, our community might be exactly what you’re looking for. We’re not just about workouts; we’re about creating a space where everyone, regardless of experience, can feel welcome and supported. With our trial membership, you’ll get to experience two one-on-one sessions and six group sessions where you can connect with others. It’s a chance to see what we’re all about without any pressure. Our community is built on inclusivity. We know that fitness can be intimidating, especially if you don’t see yourself as a “gym person,” but here, that doesn’t matter. What matters is that you show up, ready to engage, learn, and grow. We’re here to encourage you every step of the way, celebrating your progress no matter where you start. What’s special about our group sessions is the sense of belonging they create. These aren’t just workouts; they’re opportunities to connect with others who are on a similar journey. You’ll find yourself in a warm, welcoming environment where conversations flow naturally, and friendships are formed. It’s about more than just fitness—it’s about being part of something positive and uplifting. There’s a spot here just for you, and we can’t wait to welcome you in. https://lnkd.in/eeR5_Gmc
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We are back at it tonight, $10 drop in fee available. Classes are for the beginner or advanced participant as modifications are offered. This is a co-ed class. Just bring hand weights, a mat and water. Classes are held in the upstairs hall at the Lou Jeffries Arena 6-7pm #townofgananoque Benefits of group fitness include: 1. Boosted motivation: Group classes provide motivation to stay consistent. 2. Sense of community: Working out with others fosters a strong sense of camaraderie. 3. Structured workouts: Group classes offer pre-planned exercises. 4. Accountability: Being part of a group helps you stay committed. 5. Fun and variety: Group classes are energetic and engaging.
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Employees often come in with idealised expectations of what working in a gym entails. It's crucial for gym owners to set clear and realistic expectations from the start about the responsibilities involved. By providing structured guidance and support, such as mentorship in areas like management and customer service, gym owners can help staff succeed in their roles and prevent burnout, leading to higher retention rates. #lunchtimelessons
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