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The saying, "If a picture is worth 1000 words, a prototype is worth 1000 meetings," attributed to design gurus David and Tom Kelley, encapsulates the transformative power of prototyping. In the world of innovation, a static image can only convey so much. A prototype, on the other hand, is a dynamic, tactile representation of an idea or product. It allows for hands-on exploration, streamlines communication, and expedites the design process. By giving stakeholders something concrete to interact with, a prototype replaces countless meetings with meaningful, real-world experiences, ultimately leading to more effective and user-centric design solutions. It's a testament to the efficiency of practical, user-focused innovation. #studeo360 #tomkelley #davidkelley #prototype #userexperience

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