Studio McGee’s Post

🎃 Spooky season is upon us! 👻 I had a lot of fun creating this Halloween campaign design. Wanted to go for something that captures the playful yet eerie vibe of the season, with fun visuals and elements. Check it out and let me know what you think! #HalloweenCampaign #GraphicDesign #SpookySeason #CreativeDesign #GraphicDesign

I'm torn between loving the current nostalgia marketing trend and feeling oddly manipulated by it. Food, being so immersive and evocative, is a fun and natural fit for retro aesthetics and menu items, but for larger brands in particular, it can be tricky to get the balance right between it feeling authentic and contrived. Some more thoughts on the movement here, https://lnkd.in/g9SuhDwA Originally published in Propel Premium #NostalgiaMarketing #FoodServiceStrategy #HospitalityConsulting #RestaurantStrategy

𝗜 𝗵𝗮𝘃𝗲 𝘁𝗼 𝗮𝗱𝗺𝗶𝘁, 𝗜 𝗵𝗮𝘃𝗲 𝗮𝗻 𝗼𝗯𝘀𝗲𝘀𝘀𝗶𝗼𝗻… with the house makeovers, DYI, tidying up shows. There is nothing more satisfying for me than the “before” and “after”. But this one takes things to a different level. “Instant Dream Home” on Netflix is all about #agility. 𝗧𝗵𝗲 𝗺𝗮𝗶𝗻 𝗶𝗱𝗲𝗮 𝗶𝘀 𝘁𝗼 𝘁𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺 𝘁𝗵𝗲 𝗲𝗻𝘁𝗶𝗿𝗲 𝗵𝗼𝘂𝘀𝗲 𝗶𝗻 𝟭𝟮 𝗵𝗼𝘂𝗿𝘀.… Yes, including the kitchen… Sounds impossible, right? Here's how they do it: 🥰Customer Satisfaction: Delivering complete home makeovers in a day, ensuring homeowners' happiness. #Customerfirst 🔄 Embrace Change: Adapting to new challenges and requirements on the fly. #AgileMindset 🕒 Timeboxing & Transparency: Splitting 12 hours into 15-minute intervals for clear, flexible, and transparent scheduling. #Timeboxing 🏠 Prototyping: Creating a footprint of the house in the warehouse to test design solutions in advance. #PrototypeTesting 🤝 Team Collaboration: Designers, contractors, and stakeholders working seamlessly together. #TeamWork 💬 Face-to-Face Communication: Rapid decisions through direct discussions. #EffectiveCommunication 🔧 Technical Excellence: High-quality workmanship and innovative design. #QualityFirst 🤲 Self-Organizing Teams: Empowered teams handling complex projects. #SelfOrganization 🔍 Continuous Improvement: Regularly reflecting and making adjustments to enhance future performance. #Kaizen Do watch an episode and see for yourself! Are there any more shows like this that I'm missing? Please, share ⬇

NEVER TRUST A SOFA YOU HAVE TO ASSEMBLE YOURSELF Vinterior's back on the London Underground building on the success of our last campaign and throwing in some fun new creatives across different tube formats. The thinking?  - When you’re onto a good thing, you dont need to reinvite the wheel with your creative. If you aren't spending millions on your media buy, it’s safe to say most people haven't even seen it yet 👀 - Make sure you build in time to run creative testing… we use Attest which enables us to run surveys ourselves and get results back quickly when deadlines are tight 📊 - Don’t be scared to try different ad formats. Fascinated to see how tube cart panels (with code) perform for us 💷 I landed back after a birthday week off to this from the Mail online: https://lnkd.in/eqPPEM7E … apparently, we’re bombarding London with our ads Squadron which I'm sure you’ll take as a compliment. Shout out to 10 Days London and Jolyon White our advertising partners in crime, you guys rock. Also, to my internal team Ruth Halls and Libby Slavin who are having so much fun on social whilst juggling many other responsibilities. Lastly Sandrine Zhang Ferron for trusting us to invest in the brand.

Valentine's is around the corner, and if you want to do some last-minute design tweaks to capture the spirit of this season, you know what to do. Watch this space to unravel our content tips and recommendations. #TrendJacking #ValentinesDay #WebDesignTips #SiteTips #EcommerceTips 

Is a TV just a TV? Usually not, as you might consider size, brightness, contrast, styling, and many other factors. Keep reading our blog to learn about three important things to remember for an outdoor TV installation in your home: https://bit.ly/3U5Sm8u

Vignette images are perfect for creating intrigue and showcasing lifestyle moments. By highlighting small details—like a cosy nook or sleek countertop—you tease the bigger picture and connect with your audience’s aspirations. It’s all about making them imagine themselves in the space! ✨ #Vignette #InteriorDesign #LifestyleMarketing

What’s your budget? I always find it an awkward question to ask but of course one of the most important when it comes to planning a project. I worked with a producer who had a saying about projects with a grand idea and little budget to execute it properly: “Champagne ideas on a ginger beer budget!” It always amused me but he was right in that to achieve these ‘champagne ideas’ then a healthy budget does need to be available. Having said that there are of course possibilities on tighter budgets, and having constraints can bring out the most creative ideas. The key is to talk about ideas alongside a budget so there are no big surprises when the client is told we can’t afford to shoot their idea. I shot this image on a tight budget. Knowing my constraints refined and channelled the creative idea. Maybe Champagne and ginger beer can be a recipe for success after all. If you’d like to discuss your project ideas and budget then get in touch via the links in my profile. #tightbudgets #automotivephotographer #technologyphotographer #bmwix #advertisingphotographer #champagneideas #creativelife #creativephotography #creativeprocess 

I love getting to revisit school projects and giving them the extra care and time they need to reach my original vision. Here's the finalized poster concept I designed for the annual Fisherman's Feast, based in the North End of Boston, Massachusetts. There's probably nothing more that I enjoy than illustrating festive moments like these! #advertising #illustration #graphicdesign #advertisingillustration

The power of designing with love 👉 https://bit.ly/49z93z5 On this Valentine's Day, Tom Carey, senior creative director at Wolff Olins, explains why it is vital to design with love and leave yourself open to heartbreak ❤️ 🗣 "Designing with love isn’t naive or fluffy. Designing with love is powerful and effective. It’s difficult and fraught with danger. This is an industry where it’s easier to say you hate something, rather than say you love it. But it’s worth the risk." #branding #brand #rebrand #design #strategy #transformmagazine