Explore the complex world of PR with our new case study: "Sportswashing in Soccer." This insightful study challenges students to analyze real-world examples where sports are used to cover up tarnished reputations. It’s focused on helping students hone analytical skills and understand ethical dilemmas in modern public relations. Business professors, give your students the tools to navigate these challenging PR scenarios. Comment "Sportswashing" below, and we'll DM you the link to download the case study.
Sportswashing
People Focused Communication and OCM Leader within Commercial and Operational Business Optimization | Professor of Business and Marketing #Communications#OCM#DigitalTransformation#HigherEducation
2moSportswashing