Style Advertising, Marketing & Public Relations’ Post

At STYLE, we pride ourselves on being a full-service agency capable of delivering comprehensive solutions for our clients. One recent project we’re particularly proud of is our collaboration with the Alabama Department of Transportation (ALDOT) 🚗. The Challenge: ALDOT tasked us with bridging the gap between a trained workforce and available positions within their department. They needed a versatile recruiting campaign that could be seamlessly adapted across various platforms. Our Solution: We developed a dynamic recruiting piece designed for TV broadcast, radio, social media, and career fairs. Our strategy included: 📌 Flexible Design: A core spot that highlighted the diverse career opportunities at ALDOT and the benefits of working with this state agency. 📌 Targeted Messaging: An alternative segue in the middle of the spot allowed for cutaways specific to job openings, such as engineering positions, geologists, and material specialists. The Impact: Our campaign successfully increased connections with qualified candidates, showcasing ALDOT as an employer of choice in the state. Why Choose STYLE? This project is just one example of how we can tailor our services to meet your unique needs. From strategy development to execution across multiple media, we’re equipped to help you achieve your goals. Ready to elevate your brand and connect with the right audiences? Let’s talk about how we can create impactful campaigns for your organization.

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