SUMO’s Post

🌟 OMG, You Have to Hear About This EPIC Collab! 🌟 You guys, I can't even begin to tell you how much I ADORE these two brands – Kimpton Hotels & Restaurants and Anthropologie. And let me spill the tea: their cross-marketing collaboration is a marketing master class! 🙌 First off, let's talk Kimpton Hotels & Restaurants. 🏨 These guys are the kings and queens of unique aesthetics! Whenever I'm traveling, I go out of my way to book a Kimpton hotel. Their whimsical, unexpected bespoke details totally charm and delight me! 💫 It's like staying in a magical wonderland with each hotel having its own personality. How cool is that? And then there's Anthropologie – the ultimate full-lifestyle retailer that takes "stylish" to a whole new level! 👗🏠 Their products can elevate any look from ordinary to artfully distinctive. It's like stepping into a fashion dreamland where every item feels like a piece of wearable art. 😍 But here's where it gets even juicier – together, these two have taken things to a whole new level by creating ease and peace of mind for their customers! 🧳🌈 Now, when you're traveling and staying at a Kimpton hotel, you can pack a little lighter because Anthropologie's got your back with their concierge service for accessories! Talk about travel goals! 😎 This collaboration is truly a match made in marketing heaven! Kimpton gets an amazing unique selling point that aligns perfectly with their brand of hospitality, while Anthropologie expands their retail empire with an in-real-life practical and tactile experience! 🌐💼 They're like the power couple of the branding world! But let's be real here – the biggest winner in all of this is YOU – the customer! 🏆 This collab evokes an emotional reaction like no other, and it leaves you with tangible memories to cherish forever. 📸💖 Just imagine the user-generated content tagging opportunities – Instagram heaven, anyone? 😍 It's like they sprinkled marketing magic all over this campaign! 🎇 So, take a bow, Kimpton x Anthropologie, because you've absolutely nailed it! This is branding and marketing at its finest – an unforgettable journey that leaves everyone craving more. 🚀💡 I'm taking notes and already brainstorming my next epic campaign! #MarketingMagic #BrandGoals #CollabHeaven #ThoughtLeader #CrossMarketingFun #TravelGoals #Branding #RetailExperience

If you are looking for things to do in London throughout August, then look no further… There are lots of exciting things happening at The Savoy this month, including our very own Rosie the Rosé van. Rosie is joining us from Oxfordshire for the weekend of 18th August in which you can come to The Savoy Courtyard to enjoy some lovely Champagne and Sorbet courtesy of Laurent Perrier and our wonderful chef team. We had a very fun photoshoot last week where we worked out not only who has the brightest socks to put behind the camera (always Enzo) but also we found a way to show how “warm weather and champagne with sorbet works so well”… on a rainy shoot day in London. Nonetheless, I think it went very well and we can’t wait for guests to experience Rosie the Rosé Van! This made me think about how vital partnerships our to pretty much all businesses. If you think about it, even if you are a small business, you can think of ways to add value to other companies. Whether that is through a joint marketing campaign, being able to sell one’s stock or even creating a cool social media video together that can be used on both timelines. I know that not every company can partner with Louis Vuitton or Nike, but I think it is worth exploring all options that can benefit/relate to your brand. This is definitely the approach that Max Knott & Otis took when launching their latest products with Mahlon Sugawara; WHITE WALLS X M.SUGA t-shirts and sweatshirts. A beautiful collaboration that merged both art and fashion with mutual benefactors for both parties. Creating a partnership needs to be mutually beneficial but I do see a benefit in perhaps providing your end of the bargain first, despite not receiving anything just yet. You never know how a positive impact on a business or individual can impact you later down the line. And even if it doesn’t, it is okay for you to do a nice thing without receiving anything! Just be careful you’re not being taken advantage of. Keep looking for opportunities to partner with businesses where you can, it really can help you grow your business more than you think and if you are in Strand from the 18th of August pop over to The Savoy to enjoy some Champagne and Sorbet courtesy of Rosie. 📸: Will Stanley #marketing #powerofpartnership #partnersuccess

While the "Australian Streakhouse Bowl Runner Up T-shirt" does capture a unique cultural moment, there are some important things to consider before labeling merchandise with such cheeky references. As traditions evolve, so too should the language and icons used to represent them. Some may argue this shirt celebrates eccentric Aussie humor in the spirit of good fun. However, others could reasonably find references to public nudity insensitive or immodest - especially when commercializing an event's lighthearted antics. A balance must be struck between commemorating nostalgia and progressing societal norms. Rather than dismiss such concerns, consider more inclusive alternatives. The design could focus on team pride, camaraderie and sportsmanship over specific stunts. Highlighting determination, teamwork or community might resonate broader. Or create special edition tops that d - 82cozhbwvu - https://lnkd.in/gtf_t_84

𝗪𝗵𝘆 𝗱𝗼 𝘄𝗲 𝗳𝗶𝗻𝗱 𝗲𝗺𝗯𝗿𝗮𝗰𝗶𝗻𝗴 𝗼𝘂𝗿 𝗽𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝘀𝘁𝘆𝗹𝗲 𝗱𝗶𝗳𝗳𝗶𝗰𝘂𝗹𝘁 🤔 𝑨𝒏𝒐𝒕𝒉𝒆𝒓 𝒓𝒆𝒂𝒔𝒐𝒏 - 𝐅𝐞𝐚𝐫 - 𝐟𝐞𝐚𝐫 𝐨𝐟 𝐣𝐮𝐝𝐠𝐦𝐞𝐧𝐭 Trying something new, especially when it comes to our style, can be challenging and terrifying but it can also be fulfilling ..So forget about the what it's and other people's perceptions,your doing this for you! DM for details about my personal styling services and corporate events. www.fionadoyle.ie #corporateevent #keynotespeaker #personalstylist #personalbrand #internationalpersonalstylist

Ready for merch that your team will truly love? Our team sees A LOT of merch, so we’ve got a pretty good idea of what’s worth your buck. Meet Kyra, one of our Operations Assistants, and learn more about her top picks from our range. 1. Brite-Americano Recycled Tumbler ‘I rely on my afternoon pick-me-ups, and the fun colours we’ve picked for the wraparound design really brighten up my desk. I love how customisable the Americano is. The lid is secure, so I’ve never had any spills. I know I can safely take it on my commute.’ - ‘Really brightens up my desk … I’ve never had any spills’ 2. Como A5 Notebook ‘Working in production, there are always a million orders and deliveries flying about, so it’s essential I keep track of things. I always keep this Como by my side – I love the finish of the cover, it has a very high-quality feel. The ribbon page marker lets me easily keep track of where I left off, and the elastic ensures my pages stay neat and tidy when it’s in my bag!’ - ‘I love the finish of the cover, it has a very high-quality feel’ 3. Solid Colour Bottle ‘I’m so much better at staying hydrated when drinking from a bottle, and this one keeps my drinks cold all day long. I like that it isn’t too big or bulky – it fits so easily in my backpack, which is often jam-packed! I love the colour too, and the brushed finish is so pretty.’ - ‘It fits so easily in my backpack… the finish is so pretty’ Inspired by Kyra’s picks? Get in touch with the team to find out more about our merch must-haves. #MeetTheTeam #PromotionalProducts #CorporateGifts #TeamTested #OfficeEssentials #CorporateGiftIdeas #OfficeSupplies #MerchMustHaves #BrandSwag #EmployeeGifts #WorkPerks

🚨🚨🚨🚨 Cultured swine #3 🐷🐷🐷🐷 ✅✅✅ Bottega Veneta x A$AP Rocky ✅✅✅ So hot it’s hurting my feelings. But only in a positive way, of course. This latest campaign from Bottega Veneta proves how much we crave authenticity. Especially in the lifestyle, fashion and luxury segment. Collaborating with unusual and unexpected celebrity entities as A$AP Rocky simply puts the extra twist on an already juicy idea. Notice how they continue the “documentary photography” style of imagery established last year in the paparazzi campaign. Hats off. Bottega Veneta ✅✅✅ Charli XCX Brat ✅✅✅ This new dance-pop-fantasy album is hitting the highest heights. Yes, she is talented and she is giving her audience what they want. But there is a smart strategy behind it. Sub-culture activation (queer club dance scene), being present at the right touchpoints at the right time (Boiler Room appearance), smart collaborations (Julia Fox) and one must not forget the media strategy any big brand could be jealous of. ✅✅✅ Sustainability crunch ✅✅✅ With new and more regulations coming into play very soon in the EU, the fashion (and luxury) market is under pressure to act. Yes, the brands all formulated some kind of sustainability mission, but the actions are missing. At the recent summit in Copenhagen, it seems every big player embarked on a journey of transformation. They will need help in doing it. Thank god for us, branding consultants :) ✅✅✅ SXSW London ✅✅✅ So happy this festival is coming closer to Europe. London seems like a great city to kick-off their presence on the old continent. Is anyone I know going? I am awaiting more information and teasers coming soon, as the date is upon us. Wish I could be there but I promise to bring you the “best of SXSW London” in one of the next instalments of Cultured Swine. SXSW London #bottegaveneta #asaprocky #campaign #charlixcx #brat #sustainability #eu #regulations #sxsw #sxswlondon

It's #bridal market season 🥂 Last week, our team headed to Chicago to view the best of the best upcoming trends for our future brides. Tap the link below for a sneak peek of what we'll be bringing back to our #columbus boutique 🤍 #bridalindustry #weddingtrends #upcomingtrends

There is the right bag in the right size for every occasion.

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