Sunil Khatri’s Post

What do you think drives Product Growth? From my perspective as a Graphic design, I think product growth is dependent on visual branding, customer experience relations and good marketing. While good marketing techniques and avenues stands at the forefront of the growth, it is also necessary to consider creating strong, consistent branding that builds recognition and trust between the user and the owners. This further provides a platform for audience with the customers, where good marketing comes to play, but thrives on the experience of the marketer to dialogue based on leading and convincing words. I believe its a mixture well seasoned formula. Its just the arrangement that matters Innovation + market trends + visual representation + customer/user experience + good marketing. This is my thought 😊 , whats yours?

Product growth isn't just about building a great product; it's about creating a movement. It's a dance between innovation and execution, where every step counts. Effective Marketing is our heartbeat, amplifying our innovations and connecting with users on a deeper level. What do you think drives product growth? Is it innovation, marketing, or something else entirely? In my opinion, I think it’s good marketing. #productgrowth #innovation #marketing #productmanagement #businessgrowth #growthstrategy #teamwork #success #interaction

Worried about the risks of launching a new product? 🚀 Launching a new product always comes with risks, but you can mitigate these by running a pilot program first. By doing so, you can identify potential issues and address them before the full launch. This significantly reduces your launch risks and ensures a smoother market entry. The peace of mind that comes from knowing you have minimized potential launch risks is invaluable. 🌟 It allows you to focus on scaling and growth with greater confidence. Here are 5 ways to reduce launch risks through pilot programs: 1️⃣ Identify Bugs Early: Detect and fix any bugs or issues before the full launch. 2️⃣ Test Marketing Strategies: Experiment with different marketing messages and channels to see what resonates best. 3️⃣ Gauge Market Reaction: Assess how the market responds to your product and make necessary adjustments. 4️⃣ Optimize User Experience: Use feedback to enhance the user experience and ensure it meets customer expectations. 5️⃣ Prepare Your Team: Train your team based on insights from the pilot program to ensure they are ready for the full launch. How have pilot programs helped you reduce the risks associated with launching a new product? Share your thoughts and experiences in the comments below! 👇 #MarketingStrategy #DigitalStrategy #Marketing #Pilotprograms ----------- 👍 Like this post? 👀 Want to see more? Ring the 🔔 on my Profile 🤝 Connect with me

Hey there, Have you ever wondered why I pop in here sporadically with no massive product or industry disruption post in rolls? Or maybe you're curious about what’s been swirling in my mind lately. Well, here's a sneak peek into my journey so far. Recently, I had a lightbulb moment — the difference between being busy and driving results. I've been reevaluating every action I take:  - Am I just checking boxes? 📝  - Or am I truly creating impact? It's a constant reflection, but I'm not afraid to admit when I stumble. This week’s highlight was attending the 𝐄𝐝𝐨 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐞 𝐩𝐫𝐨𝐠𝐫𝐚𝐦 a space that pushed me to rethink what I can do better. One key takeaway? 𝐆𝐨𝐨𝐝 𝐛𝐫𝐚𝐧𝐝𝐢𝐧𝐠 𝐈𝐒 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠, 𝐛𝐮𝐭 𝐧𝐨𝐭 𝐚𝐥𝐥 𝐃𝐞𝐯𝐑𝐞𝐥 𝐫𝐨𝐥𝐞𝐬 𝐚𝐫𝐞 𝐚𝐛𝐨𝐮𝐭 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠, it effective technical communication about what the audience needs to understand and utilize while the developer or use the product. I'm still navigating my 𝐖𝐇𝐘𝐬 and growing along the way. Is anyone else on a similar path? Let's chat in the comments. Post 81/177 #PersonalGrowth #DevRel #Branding #Marketing #Innovation #ReflectAndLearn

🚀 Speed vs. Perfection: What's Really Driving Business Growth? In the fast-paced world of business, one thing is certain: waiting for perfection can cost you opportunities. I often see marketing teams hit roadblocks chasing the “perfect” ad, the flawless strategy, or the most polished website. But here’s the truth: the ads that perform best are often far from perfect. They get out there, get seen, and get adjusted on the fly. Remember the famous line from Margin Call? "There are three ways to make a living in this business: be first, be smarter, or cheat... Now I don't cheat. And although I like to think we have some pretty smart people in this building, it sure is a hell of a lot easier to just be first." Being first means action. It means launching, learning, and improving as you go. It’s not about cutting corners—it’s about taking that first step before the competition. At the end of the day, it’s better to iterate quickly than to miss the boat entirely. Your audience doesn’t need perfection—they need your message now. Don’t wait for perfect. Just get started. #BusinessGrowth #MarketingStrategy #SpeedOverPerfection #Innovation #ExecutionMatters

The best marketing comes from a product that users truly love. No matter how great the design is, it can't fix a flawed product concept. The key to the success of a product is: 1. Understanding the problem and the pain points that customers are facing 2. Designing the right solution that addresses those problems 3. Test, iterate, and improve A great example would be Motion, it listened to its customers and released a new tool called Creative Research which amazed me during the Creative Strategy Summit. They listened to their customers and launched a tool where you can not only get inspired and create your content but also track your competitors and the performance of your posts. They understood their audience and future users and provided free webinars with the top industry experts. The result? Increased engagement and organic growth. The takeaway is clear: let user needs guide your product development. When you do this, marketing becomes significantly easier. How do you approach aligning product and marketing? #ProductStrategy #MarketResearch #Motion #CreativeStrategySummit

How often do we see the rocket emoji 🚀 used to represent growth marketing? Pretty often, right? And for good reason—growth marketing is fast, agile, and designed to scale. But here’s the thing: a rocket doesn’t go anywhere without fuel. So, what fuels growth marketing? 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴. Product marketing provides the strategic direction, messaging consistency, and deep customer insights that empower growth marketing to launch and succeed. Without it, growth marketing can’t operate at full speed or efficiency. Want to align your product and growth marketing? Or need help with your marketing strategy? DM me—I’m open to new projects and would love to hear what you’re working on! 🚀 #ProductMarketing #GrowthMarketing #MarketingStrategy #FuelingGrowth #ProductLedGrowth

Marketing success isn't one-size-fits-all. What works for one business might not yield the same results for another. It's all about adaptation and understanding what strategies resonate with your unique audience and goals. Embrace experimentation, learn from what works and what doesn't, and tailor your approach accordingly. What ONE thing you’ve learned about success you wish you knew sooner? #RobertsDigital #MarketingSucess #MarketingGoals

Real growth takes time and consistency. It’s about showing up every single day and putting in the work: • Consistent posting • Testing and learning • Incremental improvements Success isn’t a viral moment. It’s the result of small actions that add up over time. Keep refining your strategy, adapting, and creating value. The “big break” comes from dedication, not luck. Remember: progress happens behind the scenes, not in the spotlight. ♻️ Repost if you agree! #socialmedia #socialmediastrategy #socialmediamanagement #marketing

Founders who come from product and engineering background, often tend to make this mistake. They often undervalue marketing efforts, especially positioning. They come with this belief that their product is somehow so awesome that anyone can use it. “𝘖𝘶𝘳 𝘱𝘳𝘰𝘥𝘶𝘤𝘵 𝘴𝘦𝘭𝘭𝘴 𝘧𝘰𝘳 𝘪𝘵𝘴𝘦𝘭𝘧.” “𝘖𝘶𝘳 𝘱𝘳𝘰𝘥𝘶𝘤𝘵 𝘪𝘴 𝘪𝘯𝘥𝘶𝘴𝘵𝘳𝘺-𝘢𝘨𝘯𝘰𝘴𝘵𝘪𝘤.” “𝘐𝘵’𝘴 𝘢 𝘷𝘦𝘳𝘺 𝘩𝘰𝘳𝘪𝘻𝘰𝘯𝘵𝘢𝘭 𝘱𝘳𝘰𝘥𝘶𝘤𝘵.” …… are some common excuses given to avoid defining proper positioning. And when they see a decline in sales, they go back to their product making it more awesome. And the loop continues. Don’t make that mistake. As early-stage founders, get the marketing basics right - get the product positioning right. Ask yourself:- ❓ 𝗪𝗵𝗼’𝘀 𝗴𝗼𝗶𝗻𝗴 𝘁𝗼 𝘂𝘀𝗲 𝘆𝗼𝘂𝗿 𝗽𝗿𝗼𝗱𝘂𝗰𝘁? 𝘈𝘯𝘥 𝘯𝘰, 𝘵𝘩𝘦 𝘢𝘯𝘴𝘸𝘦𝘳 𝘪𝘴 𝘯𝘰𝘵 𝘵𝘩𝘢𝘵 𝘢𝘯𝘺𝘰𝘯𝘦 𝘤𝘢𝘯 𝘶𝘴𝘦 𝘪𝘵. ❓ 𝗪𝗵𝗮𝘁 𝗶𝘀 𝘁𝗵𝗲 𝗽𝗿𝗼𝗯𝗹𝗲𝗺 𝘁𝗵𝗮𝘁 𝘆𝗼𝘂𝗿 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝘀𝗼𝗹𝘃𝗲𝘀? 𝘋𝘰𝘯’𝘵 𝘨𝘪𝘷𝘦 𝘧𝘢𝘯𝘤𝘺 𝘧𝘦𝘢𝘵𝘶𝘳𝘦𝘴 𝘪𝘯 𝘳𝘦𝘴𝘱𝘰𝘯𝘴𝘦. ❓ 𝗗𝗼 𝘆𝗼𝘂 𝘀𝗽𝗲𝗮𝗸 𝘆𝗼𝘂𝗿 𝘂𝘀𝗲𝗿’𝘀 𝗹𝗮𝗻𝗴𝘂𝗮𝗴𝗲? 𝘊𝘶𝘵𝘵𝘪𝘯𝘨 𝘦𝘥𝘨𝘦 𝘵𝘦𝘤𝘩𝘯𝘰𝘭𝘰𝘨𝘺 𝘪𝘴 𝘯𝘰𝘵 𝘵𝘩𝘦𝘪𝘳 𝘭𝘢𝘯𝘨𝘶𝘢𝘨𝘦. If you find it difficult to do it on your own, get external help. Talk to people who have already done it, or get professional help. But 𝗗𝗢 𝗚𝗘𝗧 𝗜𝗧 𝗥𝗜𝗚𝗛𝗧! 𝘔𝘰𝘴𝘵 𝘱𝘳𝘰𝘥𝘶𝘤𝘵𝘴 𝘥𝘰𝘯’𝘵 𝘧𝘢𝘪𝘭 𝘣𝘦𝘤𝘢𝘶𝘴𝘦 𝘵𝘩𝘦𝘺 𝘢𝘳𝘦 𝘣𝘢𝘥 𝘱𝘳𝘰𝘥𝘶𝘤𝘵𝘴. 𝙏𝙝𝙚𝙮 𝙛𝙖𝙞𝙡 𝙗𝙚𝙘𝙖𝙪𝙨𝙚 𝙩𝙝𝙚𝙮 𝙣𝙚𝙫𝙚𝙧 𝙧𝙚𝙖𝙘𝙝 𝙩𝙝𝙚 𝙧𝙞𝙜𝙝𝙩 𝙖𝙪𝙙𝙞𝙚𝙣𝙘𝙚. #productpositioning #marketing #founders