The recent economic climate has been difficult for many, particularly in the residential property sector. However, the branded residence market has been incredibly resilient, and its reach is expanding to new regions. These new locations are taking advantage of the rapidly growing economies and the wealth that is being accumulated. Furthermore, the landscape of branded residences is changing with new players, particularly those from outside of the hotel industry. Luxury hotel brands are still dominant, but other chain segments are making a strong push, providing a variety of options to meet the needs of people in different areas.