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Fact: 57% of Shopify's 2023 online BFCM sales came from mobile devices. Here's what that means for brands in 2024: - As more shoppers choose mobile, an optimized mobile experience is the bare minimum for brands in 2024. - What creative mobile strategies are you thinking about to break through the BFCM noise and keep customers engaged? - BFCM is great for getting new customers through the door. But top brands are looking beyond the revenue spike. How are YOU thinking about retention? We're excited to dive into topics like these and so many more in our 2024 edition of the BFCM Consumer Trends Report. Dropping soon. 👀

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