The following diagram shows how beef is a major contributor to a retailer's carbon footprint and suggests that retailers should take steps to reduce this impact. However, retailers fail to mention beef in their sustainability reports and instead highlight their efforts to make seafood sustainable. This is even though beef has a more negative impact on the environment.
Bion is aligning the interests of stakeholders to produce "Impact Beef," a product that delivers the taste and texture consumers expect while being truly sustainable. (Think plant-based protein that tastes good and is not processed)
Bion’s purpose is to lower the carbon footprint of stuff that matters. Our mission is to dramatically lower the carbon footprint of beef, negate the environmental impact of cattle feeding, and make more money for all stakeholders.
Mechanical Technician at La Lacteo SA
4moGreat news!