The Alfond Inn at Rollins’ Post

Your staff members are the key to your hotel’s success and your biggest brand ambassadors. But recruiting and retaining the best professional staff is becoming increasingly difficult. Internal one-to-one email marketing gives your hotel’s HR department an engaging communication channel to meet these challenges and strengthen your hotel’s workplace culture. Learn how in our guide on One-to-One Email Marketing for Hotels. 🔗 https://bit.ly/48Fg0hY #Hotel #Guide #IndustryGuide #Tips #Marketing #Hospitality #Email #Signature

Behind the scenes of our best campaigns, Stephen Howard leads our global marketing team to break barriers, make an impact, and do things the Ovolo way. "Making a real impact on the success of the business is incredibly rewarding. Seeing our marketing efforts come to life, hearing positive feedback from guests, and witnessing the growth of the brand are all things that make me jump for joy." - said Stephen Howard, and we couldn't have put it better ourselves. Check out his full interview on Hotelintel.co. #marketing #hospitality

As a hospitality business—whether you’re a hotel, restaurant, bar, or transportation company—partnering with an outside marketing agency can be a game-changer for your brand. But before diving into a partnership, it's essential to have a clear understanding of what to expect. Here are the top 10 questions you should ask before working with an outside marketing agency. 1. What Are the Benefits of Hiring an Outside Marketing Agency? 2. How Do You Tailor Your Marketing Strategies to Fit My Specific Needs? 3. What Is the Cost Structure for Your Services? 4. How Do You Measure Success and ROI? 5. How Do You Stay Updated with the Latest Trends in Hospitality Marketing? 6. What Experience Do You Have in the Hospitality Industry? 7. What Is the Onboarding Process Like? 8. How Do You Ensure Consistency in Our Brand Messaging? 9. What Level of Involvement Do You Require from Our Team? 10. What Happens If We Are Not Satisfied with the Results?

📣 Exciting news! I am now offering a new marketing service as a Fractional CMO (Chief Marketing Officer). With over 16 years of experience in hotel sales and marketing, I am only taking on a few clients each month to provide my expertise in the hospitality industry. Wondering how my Fractional CMO service can benefit your business? Here are some ways: 🎯 Strategic Guidance: I can provide strategic direction and planning for marketing initiatives aligned with your business goals and target audience. 🤝 Expertise: My industry expertise and insights can help identify opportunities and optimize marketing strategies for your business. 💰 Cost-Effectiveness: If you don't have the budget for a full-time CMO, my service offers a cost-effective solution, allowing you to access high-level marketing expertise on a flexible basis. 🚀 Execution Support: I can assist in implementing marketing campaigns, managing marketing teams, and overseeing day-to-day marketing operations to ensure effective execution. 🔁 Flexibility: I can adapt to the evolving needs of your business, scaling up or down as required, and providing on-demand support for specific projects or ongoing marketing needs. 📈 Performance Measurement: I can establish key performance indicators (KPIs) and metrics to measure the effectiveness of marketing efforts, providing insights for continuous improvement. Don't miss out on the opportunity to take your marketing to the next level. Reach out to me to learn more about my Fractional CMO service! #hospitalitymarketing #hospitalitymanagement #hotelmarketing

As a hospitality business—whether you’re a hotel, restaurant, bar, or transportation company—partnering with an outside marketing agency can be a game-changer for your brand. But before diving into a partnership, it's essential to have a clear understanding of what to expect. Here are the top 10 questions you should ask before working with an outside marketing agency. 1. What Are the Benefits of Hiring an Outside Marketing Agency? 2. How Do You Tailor Your Marketing Strategies to Fit My Specific Needs? 3. What Is the Cost Structure for Your Services? 4. How Do You Measure Success and ROI? 5. How Do You Stay Updated with the Latest Trends in Hospitality Marketing? 6. What Experience Do You Have in the Hospitality Industry? 7. What Is the Onboarding Process Like? 8. How Do You Ensure Consistency in Our Brand Messaging? 9. What Level of Involvement Do You Require from Our Team? 10. What Happens If We Are Not Satisfied with the Results?

Leveraging Marketing Strategies at Courtyard by Marriott Oahu North Shore Reflecting on my recent study, I am struck by the transformative power of effective marketing strategies in the hospitality industry, particularly as seen with the Courtyard in Laie. One of the most critical insights I gained is the importance of positioning a brand in a competitive market. Courtyard North Shore has effectively positioned itself as a premium yet accessible choice for travelers seeking a blend of comfort and cultural immersion in Hawaii. The hotel’s ability to create a unique value proposition—highlighting its proximity to the Polynesian Cultural Center and beautiful North Shore beaches—demonstrates the impact of strategic differentiation. From my lectures and assignments, I’ve learned that understanding the customer journey is pivotal. Courtyard North Shore excels by providing exceptional customer service at every touchpoint, from booking to check-out, ensuring a memorable and seamless experience. This aligns with the concept of customer lifetime value (CLV), emphasizing the need to cultivate long-term relationships rather than focusing solely on immediate transactions. Furthermore, the integration of digital marketing tools and analytics has been a game-changer. Utilizing social media and online reviews, Courtyard North Shore actively engages with guests, solicits feedback, and makes data-driven decisions to enhance its offerings. This proactive approach not only boosts guest satisfaction but also drives repeat business. Overall, the Courtyard by Marriott Oahu North Shore exemplifies how leveraging modern marketing principles and tools can elevate a brand’s presence and customer experience in a saturated market. #Propositioning #ValueProposion #MarketingInsights #CustomerJourney #CustomerLifetimeValue #DigitalMarketing #HospitalityExcellence #BYUH Tserennyam Sukhbaatar Tutehau Hunkin

Condensing a 14 hour day into 30 seconds 🤣 Yesterday I travelled down to London to spend the day with one of my long standing clients (and friend) We had a day of marketing, strategy planning and of course ended the day with a cocktail in a beautiful Soho hotel!! 🍸 Yep I get to call this a job! ❤️ #digitalmarketing #marketing #strategy #marketingstrategy

Have you ever been to a luxurious hotel and received top-tier treatment from the staff? A warm welcome on arrival, a smile when you arrive for breakfast, and fresh, warm bathrobes when you get to the pool. How does that make you feel? Pretty good, right? Well, your client experience can make people feel that, too. Embrace your clients' motivations, values, and perspectives, and start to curate the perfect experience for them. For your firm, it might be sending a warm welcome letter, emailing regular updates, and sharing knowledge and resources. This could be the defining moment in creating a positive and enjoyable client experience. #ClientExperience #RIAMarketing #FinancialAdvisorMarketing

📣 Unlock Your Hospitality Business Potential with Expert Marketing Training! 🌟 Running a BnB, guest house, or boutique hotel comes with unique challenges and immense opportunities. To stay ahead in the competitive hospitality industry, mastering the art of marketing is crucial. That's why I'm excited to share the transformative benefits of a comprehensive 3-day marketing course designed specifically for hospitality businesses. 📅 Over the course of three days, you'll delve into essential topics such as: • Understanding your target audience and their preferences • Leveraging social media and digital marketing strategies • Enhancing guest experiences through personalized marketing • Developing effective promotional campaigns that drive bookings Whether you're looking to increase occupancy rates, boost guest satisfaction, or simply elevate your brand's presence, this course offers the practical tools and insights you need to thrive. Ready to take your hospitality business to the next level? Invest in your growth and gain the skills to turn every guest into a loyal advocate. #HospitalityMarketing #GuestExperience #BusinessGrowth https://lnkd.in/dWFEaJhv

This comprehensive guide explores the definition, essential tips, emerging trends, and real-world examples of successful hospitality marketing.