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So what's it gonna be? One to one! Or one to many? One power marketing strategy clearly 10X's the other! So in case you're not crystal clear on what I'm referring to. It's none other than strategic guest podcasting. (As often as you possibly can. On relevant podcasts.) In fact that screenshot image for this particular article. Is from my recent guest podcast appearance on Todd & Leah Rae Getts's totally awesome. And outrageously popular "Digital Trailblazer" podcast. (I was on episode 372 BTW.) And in case you're unaware or totally unfamiliar with their multi seven figure online brand. Their relatively new podcast. Already averages an impressive 200,000 downloads per episode. (Pretty cool, right? 😊) And those of you with your own podcast. And are currently building your audience. You know that's definitely no small feat, correct? Consider the advantages of routinely appearing as a guest. On relevant podcast. (Or virtual summits.) For one thing. Unlike doing a one on one on zoom. You get direct massive exposure to the many. Without having to get on a plane, drive a car. Or book a hotel and rent a car! Instead from the comfort of your home. You could, as in my case. As well as all of the others who've already appeared as one of their guests. Get massive free exposure. To in this particular case. As many of their 200,000 plus subscribers. Who downloaded the particular episode I appeared on. And as you read this article. The episode is continuously shared on Spotify, Apple and YouTube. Just to name a few. 😊 Guest podcasting helps demonstrate your particular expertise. And solidify your cred as well! Plus you receive an implied endorsement from the host(s) too, right? Clearly some of you are not comfortable enough yet. To either go in front of the camera. Or feel comfortable being recorded! I totally get it! For the rest of you/us! There's your/our wide opening! Step through the door of opportunity! Comment below. How you plan to leverage your current or future guest podcasting opportunities! #guestpodcasting #buildingbrandequity #buildingbrandvisibility

Which is more effective: being a regular podcast guest or hosting your own podcast? For example, say someone is ready to utilize podcasting for brand awareness, building authority, and driving new business. Could they accomplish this as a weekly guest on different podcasts? Some compelling reasons for guesting over hosting were shared on today's Podcasting Morning Chat... ✅Less Time Commitment: Skip the production grind and focus on sharing your expertise. ✅Reach Diverse Audiences: Tap into different listener bases across various shows. ✅Hone Your Expertise: Concentrate purely on delivering value without the logistics. However, some drawbacks were shared this morning as well: ✳️Limited Control Over Content: You don't dictate the direction or presentation of the content. ✳️Inconsistent Appearances: Relying on invites can lead to irregular visibility. ✳️Less Branding Opportunity: Hosting your own show offers more consistent branding opportunities. What’s your experience? Do you prefer guesting or hosting? Please share in the comments! #PodcastingTip #GuestingVsHosting #ContentCreation #PodcastGrowth Jonathan Howard Billy Thorpe Alexander Balish Jeff McMahon Jason Cercone Jacquie Norton Ashley Feller

Elevating Your Association Membership Experience with Podcasts Here are some ways to ensure you engage members with your podcast. ---Podcast episodes are a great source of content that members and the industry they represent can access. This content is created specifically for them. They can gain insights and perspectives that they can't find anywhere else. Your association is the leader of your industry so they will be looking to you to provide this engaging content on a regular basis. ----Members want interactive conversations on things they are working on now. It is an excellent idea for podcast hosts and fellow members to have discussions and Q&A sessions that the members can listen to or watch. Share your association's members' thoughts, ask questions, and be part of the conversation. Having members send in questions before the interview is always a good idea. make sure you mention the member's names - as everyone loves to hear their names on a podcast! Consider recording live streams or having an audience for recordings at your annual or regional events. ----Make sure to get member feedback, which can be shaped by members' and industry leaders' input and suggestions. This ensures that Associations cover topics and issues that matter most to the membership community. Associations that utilize member podcasts are finding they are a great way to keep members connected in the industry, plus a great new revenue source. Is your Association podcasting? Can you put a link in the comments? #AssociationPodcasting #MemberEngagement #IndustryLeadership #Podcasting4Associations

💡 Discover the myriad benefits of incorporating podcasts into your marketing toolkit! 🌟 From expanding your brand's reach to enhancing credibility, podcasts offer endless opportunities for growth and engagement. Ready to unlock your business's full potential? RSVP now: https://bit.ly/3RbnVgy #PodcastingBenefits #BrandGrowth

💡 Discover the myriad benefits of incorporating podcasts into your marketing toolkit! 🌟 From expanding your brand's reach to enhancing credibility, podcasts offer endless opportunities for growth and engagement. Ready to unlock your business's full potential? RSVP now: https://bit.ly/3RbnVgy #PodcastingBenefits #BrandGrowth

🔍 Dive deep into the world of podcasting and uncover its transformative power for businesses! 💼 Join us for a presentation where we'll explore how podcasts can elevate your brand, connect with your audience, and establish industry authority. Ready to revolutionize your marketing strategy? RSVP now: https://bit.ly/3RbnVgy #PodcastingInsights #BusinessGrowth

🔍 Dive deep into the world of podcasting and uncover its transformative power for businesses! 💼 Join us for a presentation where we'll explore how podcasts can elevate your brand, connect with your audience, and establish industry authority. Ready to revolutionize your marketing strategy? RSVP now: https://bit.ly/3RbnVgy #PodcastingInsights #BusinessGrowth

Do you need a podcast partner? Why this question is important? Because not everyone needs a podcast partner, some only need a VA (Virtual Assistant) Let me explain - If you need - Someone to edit your podcasts to perfection - Someone to help you build a podcast marketing strategy - Someone to help you bring out a strategy to get guests - Someone to bring clarity on your approach and to keep you accountable with the podcast If any of the above questions gives you a yes in your brain then you need a podcast partner - (can be us or anyone experienced) If you need - Someone to reach out to guests from a list already prepared by you or someone - Someone to help you keep posting templatized content once it is ready on all channels - Someone to maintain content - Someone to use AI to do the bare minimum to get things moving. If any of the above questions gives you a yes in your brain then you need a VA and NOT a podcast partner. Hope this clears out if you need a podcast partner. P.S. I am offering Free strategy calls to entrepreneurs who have recently begun their journey and looking to explore a direct sales channel for their business via podcasting DM - "Help" Cheers Neel - Founder PodLeaF Productions A Podcast Production Company #podcast #podcastproduction #va

🚛🎙️ Unlocking the Power of Podcasting in the Logistics Industry 🎙️🚛 Networking and thought leadership are essential in today’s logistics landscape, helping to engage your target audience, create brand awareness, and stay connected with industry peers. As logistics professionals seek new ways to stay informed and share their expertise, podcasting has emerged as a powerful tool for achieving these goals. 🎧 In our newly launched podcast, “Fr8 Marketing Gurus,” Virago CEO Jennie Malafarina spoke with Blythe Brumleve about the key aspects of starting, distributing, and growing a podcast. Here are the top 5 tips for podcasting success: 1. Just do it 2. Have a plan for content distribution 3. Provide the content your audience wants 4. Use technology and AI tools 5. Pay attention to small details Discover more from Brumleve, the industry’s reigning podcast expert, in our new blog: https://ow.ly/OFzC50S20Qk #LogisticsMarketing #Podcasting #ThoughtLeadership #B2bMarketing #TransportationMarketing #Networking #LogisticsIndustry

It all started with a conversation about what I’d love her to share, and podcasting was at the top of my list. Before that, I had been messaging Julie for ideas, admiring how she was running impactful shows in Ohio and beyond. Then, her Facebook post gave me the perfect chance to express my thoughts, and before long, we scheduled a Zoom call. If you've followed me since last year, you probably know Julie D'Aloiso. She's one of the hardest-working business owners I know, and she gave me my first big break. She's been dedicated to helping businesses grow, and Ohio is lucky to have her. Her marketing skills are sharp, and she makes it look effortless. During our Zoom call, we talked about setting up a podcast and all the details that need to be sorted before starting. Julie also shared a valuable secret for staying consistent with your content. Trust me, you’ll want to hear it—it’s one of those tips you’ll need to listen to a few times to really get. If the reactions are good, we might even kick off Episode 2 about podcasting myths. If you want more, drop a comment—maybe we’ll start "The Julie and Joshua Show" or "The JJ Podcast." Got a name suggestion for us? Feel free to share. Julie, don’t worry, I’m not roping you into anything just yet! Hope you all enjoy this session. Podcasting Unplugged: Everything You Didn't Know You Needed to Know Julie talks with Joshua about all the steps to producing a podcast: Planning Producing Promotion https://lnkd.in/dPHtKARn