Chris Fox’s Post

Sales make money today, but marketing makes money for years. But what if you could sell ANYTHING to ANYONE? Learn 4 magical sales tricks 🧙♀ that tap into emotions & desires to sell ANYTHING to ANYONE. 🤑 Don't miss this video to master the psychology of selling! 🧠 Contact me to level up your business/brand with top-notch marketing strategies and video editing services. Let's skyrocket your business together! #sales #marketing #entrepreneur #businesstips #saleshacks #success #mindset #growthmindset #magic #emotions #psychology #video #skyrocket #business #closingdeals

VIDEOGRAPHERS  Your problem is that you work with way too many "one of" clients. This leads to high churn and heavy stress.  You need to find a way to maintain stickiness with your clients, and the best way is to find industries that will need you for a log time.  Some examples are: Realtors  Loan Officers Medical Offices Manufacturing/Industrial These industries have a unique need for video, so much so that they need it for a long time.  This is how I've had clients work with me for 6, 12, even 24 months.  Hope this helps! #video #videoproduction #marketing #business #entrepreneur

💡 Marketing tip -- Your audience wants to know "what's in it for me?" But going beyond surface-level benefits is often easier said than done. And if you stop at "saves time," you're likely leaving money on the table. So how do you communicate benefits in a way that truly connects with customers? Play the "So What?" game. • List your product features • Ask "So what?" until you hit gold • Use these to transform surface-level benefits into compelling stories Here's an example: "Durable drill bits" becomes "Bits don't easily break" becomes "You don't waste time changing out bits" becomes "No more frustrated trips to the hardware store mid-project!" What surface-level benefit of your offer can you dig deeper on today? #smallbusiness #entrepreneur #marketing #copy #fiddlesmart

Discover the 7 genius tactics to craft an effective business portfolio to elevate your brand's presence and attract your ideal audience.   If you're still rocking a portfolio from the ancient times of fax machines and dial-up Internet, it's time for a major upgrade. This is an intervention. This is a printed portfolio, folks!    With these 7 strategies, craft a business portfolio that'll make clients go, "C'mon and take my money!"?    Here's your go-to manual:   1. Hook your readers attention with a compelling introduction. 2. Highlight your top projects to demonstrate your expertise. 3. Detail project stories, challenges, and solutions. 4. Measure success with revenue, savings, or satisfaction metrics. 5. Incorporate client testimonials to bolster credibility and highlight impact. 6. Create a clear, organized layout for easy client navigation. 7. Add personality and perspective to stand out and connect.   By following these steps, you'll create a portfolio that effectively communicates your capabilities and will make your perspectives fight each other with briefcases to hire you. DM me now! #businessportfolio #onlinepresence #portfoliotips #entrepreneurship #brandbuilding

When your business breaks. Things I wish I knew… 19 years ago I worked in advertising as an art director. I found I had a knack for making complex stuff simple. Mostly by visualising the information. reality: People don't like to read. Especially if the business is complex. That lead me to be interested in film, motion graphics and visual storytelling. Advertising wasn't doing any of that back then. So I left. I started on my own. Over 15 years the business grew to 28 people. And came close to 8 figures in turnover. But. It was way too stressful. Even though we were highly skilled. Every project was bespoke. We served too many different types of clients. it got very complicated. Knowledge was hard to transfer to my sales teams. As a result I was stuck doing most of the grunt work. So as we grew I became more time poor. And things broke. I did some deep reflection. Decided I needed to make things simpler. We looked at who benefited the most from what we did. It was businesses that struggled to articulate their value simply. Which impacted their sales. So we stopped everything else. Now I work with a small team with that single focus. Make your business simple to explain. You’d be amazed how many struggle. Thoughts #sales #marketing #business #entrepreneurship 

I posted a while back about this book I was starting to read, Building a Story Brand by Donald Miller. Let me tell you, it's been one of the most helpful marketing books I've EVER read. I'm going to do some posts over the next few Mondays, highlighting some of the biggest takeaways from the book. Lesson #1: In your business, you are not the hero; your client is. If your business is the original Star Wars movie, you are not Luke Skywalker. You are Obi-Wan Kenobi or Yoda, coming alongside Luke to guide him toward success. Spending some time thinking about this has been SUPER helpful in clarifying all of my messaging, marketing, website, etc. Is there a clear and consistent message that positions my clients as the hero of their story? How can I do that more effectively? How can I better help them show up as that hero? As it turns out, I work with incredibly amazing people, so it's not hard to help them show up as the hero 😊 What are some ways this principle has helped your business? Stay tuned for the next Story Brand post! #headshots #marketing #personalbranding #entrepreneur #growthmindset #photography

Struggling to find your marketing voice? You're not alone. Many entrepreneurs start by mimicking others, but true connection comes from a deeper place. 𝐖𝐡𝐚𝐭'𝐬 𝐭𝐡𝐞 𝐡𝐞𝐚𝐫𝐭 𝐛𝐞𝐡𝐢𝐧𝐝 𝐲𝐨𝐮𝐫 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬? 𝐖𝐡𝐲 𝐝𝐨𝐞𝐬 𝐢𝐭 𝐦𝐚𝐭𝐭𝐞𝐫 𝐭𝐨 𝐲𝐨𝐮? 𝐓𝐡𝐢𝐬, 𝐦𝐲 𝐟𝐫𝐢𝐞𝐧𝐝, 𝐢𝐬 𝐲𝐨𝐮𝐫 𝐖𝐇𝐘. ❤️ When you discover your WHY, it becomes the fuel that ignites your passion and guides your marketing with authenticity. Try this simple yet powerful exercise to find your True WHY? . #entrepreneurmindset #findyourwhy #zoomintolifestudio #brandstrategist Zoom Into Life Studio - Brand Strategy I Branding I Photography I Video I Websites I Sales Funnels ABI MISRA

The No. 1 mistake I see entrepreneurs make with their headshots: They underestimate the power of a premium photo: • “I’ll just use the picture from my last event.” • “I’m not in a rush to get a professional headshot.” • “It doesn’t really matter, right?” The truth is, 99% of the time, a low-quality or outdated headshot will hurt your credibility. A) It doesn’t showcase the quality of your brand. B) It sends the wrong message to potential clients and partners. Instead, you should: 1. Invest in a professional headshot that reflects your personal brand. 2. Use your headshot to establish trust and credibility with your audience. 3. Make sure your headshot is aligned with your business goals and values. People will take your business more seriously when they see you present yourself professionally, And that opens the door to more opportunities and connections. Stop settling for low-quality images. Start investing in a headshot that reflects the premium service you offer. PS. A headshot is an investment in your brand and business growth. PSPS. DM me if you’re ready to upgrade your headshot and boost your credibility! #firstimpressions 

Since i've started to talk more about what I do, people keep saying I want to start but I don't know how - your own mind and anxiety and questions ....it's actually just you stopping you. So what do you do to start once you've an idea - well..... you work out what expect to deliver. If you want to cut hair and you've trained.... you know you have to find customers, but what customers, what's your market, will you be mobile or own a salon or rent a chair..... how much do you charge, what's the competition - am I good enough... these questions are endless and tiresome and before you know it you've gone - sod it, f**k that i'll stick to working for someone else and give up. Well - what about if I give you the 5 points here...... but most of all work backwards. Vision yourself doing what you want to do - exactly as you see it LONG TERM. Then work backwards and watch that business map itself out. This is why people have mentors and people like me to help - not everyone can get it on paper, some people don't want to do this step - so they'll tell someone like me who does the work. Regardless of which person type you are, it's the doing and trying that counts. Who wants help and who is going to give this a go? Let me know in the comments. #marketing #businessstartup #newbusiness