The Guardian US’ Post

🚨 The landscape of online dating is shifting! 🚨 Recent trends show that more people are stepping away from apps like Bumble and Tinder due to negative experiences and a growing desire for authentic, in-person connections. From safety concerns to the impersonal nature of swiping, the digital dating world is in crisis. As users seek more meaningful interactions, it’s clear that the future of dating might just be offline. Read more about this intriguing shift in The Guardian: https://lnkd.in/ev3GY3ND #DatingTrends #OnlineDating #InPersonConnections #DatingApps #Relationships

The New York Times highlights how dating apps like Hinge, Tinder, and Bumble have made connections feel predictable. But Spark Cards flips the script. Instead of starting online and dealing with ghosting, catfishing, or endless chatting, Spark Cards has you meet in person first by exchanging a card, then continuing the conversation online. It’s online dating in reverse, putting the human element back at the forefront. Ready for something new? Get in line to try Spark Cards 🔥 https://lnkd.in/gB4SSeJ8 #DatingRevolution #SparkCards #Connection #OnlineDating

If you're feeling uneasy about your partner's online activities, it's important to address your concerns in a healthy and productive manner. This guide will help you navigate the murky waters of digital trust The prevalence of dating apps like Tinder, Bumble, and Hinge has made it all too easy for people in committed relationships to secretly “window shop” for potential flings or affairs. #Datingapps #loveanddating #Windowshopping

Algorithmic, time-consuming, and arguably addictive, dating apps have been a headache for young singletons over the past decade or so. As Gen Z continues to ditch dating apps in favour of real life experiences, companies like Bumble Inc. are relaunching to meet the desire for more genuine connections. By reinventing themselves, they hope to continue winning over Gen Z and live as more than an annoying utility. Will the coming changes be enough to get Gen Zers back online? Check out the full article below🔽 _____ #GenZ #DatingApps #Marketing #Insights

Popular dating app Tinder has released its annual Year in Swipe report, highlighting the State of the Date (dating trends) in 2023 across Canada! Have you been on the apps this year? Maybe some of these trends will look a bit #relatable, maybe! The State of Date showcases the trends, terms, and tunes singles leaned into while splashing around the dating pool this past year. #datenight #tinder #onlinedating #datingtrends https://lnkd.in/gdKbq7fU

Are dating apps damaging your brain? Put another way: is the ‘swipe right’ feature on dating apps addictive? Well six people in the US think so. On Valentines Day (Feb 14) this year they filed a class action law suit against the owner of Tinder, Hinge and The League. It accuses the Match Group (that owns the three platforms) of using ‘addictive, game like features that lock users in a perpetual pay-to-play loop.’   An article in National Geographic describes how our brains react to dating apps. After all if the perfect match is just one step away can your resist a quick swipe? The rush that comes with it releases a dopamine like reward in your brain that encourages you to keep playing. Psychologists recommend that if you really want to use (and benefit from a dating app) you might like to pause and look at the image instead of swiping right rapidly. Helen Fisher, a biological anthropologist at Indiana University says that when it comes to love our brains are always ready and waiting to get addictive. Researcher Sarah Martin says it differently: “An avatar on Tinder has only seconds to communicate its worth. In real life one does not have a near limitless supply of disposable lovers readily available.”   Do you think that if users had to tap, rather than swipe, the experience would feel less like a game? Citation: ‘This Is Your Brain on Dating Apps’ Worthington Leah, National Geographic (March 20,2024)

'It's like a game.' Gen Z says they're ditching dating apps. There's just one problem… Dating apps like Tinder and Bumble are facing a younger generation of users who say they're going back to the basics: asking someone out in person. CNN's Vanessa Yurkevich spoke to Gen Zers to hear if the end is near for dating apps or if post-pandemic love is simply bursting out of lockdown. Video 03:30 - Source: CNN March 25, 2024 https://lnkd.in/gnzvS4JS   The problem explained in this CNN video is that Gen Zers have communicated so long from behind smart phones that some are lacking the skills of being able to strike up a conversation with another person at a live event such as a bar, coffee shop, etc. Several years ago I foresaw the weakness in dating apps so I created an APP that does not use the internet and can only be accessed by people within walking distance of each other and used as an ‘ice breaker’ before they meet in-person contact with each other. See the various animated applications on the website www.chattingspot.com to see the safeguards on the system to prevent unwanted advances.

We think the survey don't say that the majority of male (53%) and female (68%) responders misinterpret what they want from dating apps- we believe dating apps are not clear enough in their purpose.📈 If your mission and vision is not clear enough people have too much room for to interpret in in their way, which is not wrong.✅ Blaming now your users because you cant define your purpose is not the right way to deal with this. 🥊 Instead of changing features all the time you should rather sharpen your profile and manage the expectations of your user. 🚀 Titt4tat`s slogans can be a good example for you: "Like dating, but hotter🔥" and "For singles that want to stay single❤️”. It's that simple to make it clear to your users what they can find on your app. #Tinder #Mission #Vision #Purpose #Expectation #Dating #Matchmaking #Strategy #OnlineDating #Datingapp https://lnkd.in/erQRm8be

What if changing the way you were shown matches on a dating site could improve your chances of finding love? For couples in the U.S., meeting online is the most common first step toward romance. That’s why improving dating apps even a little can have a lot of real-world impact. This is the focus of associate professor Daniela Saban’s research, where she and a team of researchers investigate how design choices on dating apps affect their users’ success connecting with potential partners. “Given the number of people actively using dating apps and the significance of the life events that can flow from an online connection, even slight enhancements to the process can mean big benefits for users looking for better matches.” #valentinesday https://lnkd.in/gm_xHACK

There is no more room for new dating apps IMO. Unless they are RADICALLY different from the current products in use. Making 1 or 2 tweaks to the profile design, matching format, chat features, or algorithm won’t be enough to solve the problems today’s singles face or disolve the discontent they feel. I sense an entirely new form factor and brand positioning is needed for a product to break out in the dating category today. Something that sounds crazy when we first hear about it. Budding founders in this space should be cooking up products that completely break away from the precedents set in the Tinder/Bumble/Hinge era. While they are undoubtedly useful, lots of people aren’t happy with the net impact the current cohort of apps have had on their lives. Many people are feeling jaded and addicted. Their confidence has been chipped away at. And the practice of finding dates IRL now feels almost alien to people. Here are some under-explored themes I’d love to see dating app founders playing with: 💡 IRL & community 💡 Formats that serve women’s dating preferences (less visual, more vibe) 💡 Deeply personalized, nuanced, and intelligent ways of understanding who someone is and who they prefer to date 💡 Education, training, and support for men who are unsuccessful in dating