Chandukaka Saraf Jewels launched its annual sterling silver campaign - or ‘Silver Mahotsav’ - coinciding with the Sankranti festival in January. The campaign aimed to promote the purchase of silver payals (anklets) and jodvi (toe rings), considered auspicious for married women and traditionally bought during this time of year. The campaign also featured a Haldi Kumkum event to bring the community together and boost store footfalls. Tap the link to read more: https://lnkd.in/ds9S8buA Keep up with the week’s latest jewellery market news with retail dive If you don’t receive Retail Dive, tap the link: https://lnkd.in/gHquBxwW to sign up for free subscription . . #TheRetailJewellerIndia #CSJewels #SterlingSilver #JewelleryCampaign #HaldiKumkum #SankrantCelebrations #JewelleryLovers #TraditionalJewellery #ModernDesigns #ShopNow #SilverJewels
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Retailers also noted increased repeat purchases for jewellery used to adorn Lord Ganesha’s idol, while also upgrading from silver to gold jewellery Mahendra Jewellers - India PNG Sons (P N Gadgil And Sons Ltd) S L Shet Jewellers and Diamond House A significant trend emerging this year is that customers are increasingly planning their purchases for the upcoming wedding and festive season even before the onset of Ganesh Chaturthi Alongside buying jewellery specifically for adorning the Ganesha idol, many are also making self-purchases for the upcoming festive and wedding season that will follow Tap the link to read more: https://lnkd.in/gb2qCgUg Keep up with the week’s latest jewellery market news with retail dive If you don’t receive Retail Dive, tap the link: https://lnkd.in/dsDHzvtz to sign up for free subscription . . #TheRetailJewellerIndia #ganeshchaturthi #marketreport #jewellerybrands #jewellerybusiness
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I whole-heartedly believe, I deserve this "Best Business Display" Award, representing 'Aura Jewel - The Customized Jewelry Brand' !! And I strongly believe, instead of Speaking out Loud, I would like to just keep it "Result Oriented" & let the Result Shout !! It has been long since I #updated you all about my 'Customized Jewelry' work in Gold, Diamond, Platinum & Silver. This Diwali was quite tough for Jewelry & Diamond Industry because of the 'All Time High' Gold prices & stiff competition between Natural Diamond & Lab-Grown Diamond Market due to several reasons like Ongoing War in the Middle East, US Presidential Elections, letting the End Consumer just simply keep guessing about when shall be the right time to invest in Gold & spend in Diamond Jewelry. #Fortunately, none of this impacted 'Aura Jewel'. We are working very differently in the Market. We work as per the 'Need & Specific Requirement' and most importantly as per the 'Budget' of our client. we advise them the best possible solution for all the query they are having. We work on Trust. Our clients are all those who want something Unique & Evergreen, those who are ready to pay for the best '#Quality' we are giving, the '#Transparency' we love to always have, those who understand the '#Efforts' we put in on every single customized jewelry project irrespective of which so ever metal we work with & pay us what we '#Deserve'. The Gold, Diamond, Platinum & Silver Jewelry customized by us since last so many years, has now been delivered in different cities all over #India, as well as in #countries like USA, Australia, Dubai, Mauritius, Canada, Paris, Netherlands Belgium, etc. So many Natural Diamond & lab-Grown Diamond Ring Updates you are seeing recently on different social media platform's are majorly exported to USA & Australia. The #Award is a dedicated team effort of all the individual involved in the process of 'Customizing Jewelry'. From our Designers, to all our expert Artisans, to all our associated Vendors and last but not the least our Client, who trust us completely when they order their jewelry to us !! The Award is also dedicated to few of my very supportive '#Friends' who have always stood by my side in my tough times. It is also dedicated to all the 29750+ follower's here on #LinkedIn & so many follower's on Instagram who keep on giving feedback about different aspect of my work. We promise to deliver the Best of Jewelries, the finest of Art in Jewelries in coming times & shall keep you all updated about the #growth of "Aura Jewel". Stay Connected with us here and on #Instagram (Link: https://lnkd.in/febYAPm) !!
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JEWELLERY INSIGHTS BY PARAMDEEP SINGH KLER So in connection to our last series, after studying the retailer-consumer connection, we identified the gap in marketing solutions in the digital space, and that’s how we brought JK CONNECT into action. To fulfil all of your marketing and media requirements, JK Connect is here. But, with time and growing business, we saw retailers finding it difficult to hold on to their customers for longer. Attracting a good bunch of target audiences is easy. But, keeping the same chain of customers connected for longer is difficult these days. It was observed that retailers searched for additional solutions via a digital medium. If a retailer has a good marketing campaign running behind them, what about showcasing his exquisite jewellery designs to the audience in a captivating way? To allow the jewellers to present their jewellery swiftly without losing out on interest, Jewellerskart came up with JK SHARE, India’s #SmartCatalogueGenerator. This catalogue-making platform brings ease of accessibility to your customers, saves your time, and increases efficiency without compromising your brand’s name. Reach your customers with your best jewellery designs in 3 simple steps - Just click, create, and share. JK SHARE creates catalogues as per your custom requirements, followed by a theme you like the most, and makes them readily available in PDF format, so that you can easily share them out there with your customers directly on WhatsApp. It lets you allow the customer to choose their favourite designs and redirect them completely to the website. Through JK SHARE, all my retailer jeweller friends can curate a personalized catalogue, showcasing their signature designs and flexing the best out of their store. Imagine a customer browsing your catalogue—and ultimately, not just seeing a ring but also understanding every single detail about it. Right from the pricing to the design details - this #onlinecataloguegenerator has everything at your fingertips. Collaborate on custom designs. JK SHARE is a bridge, fostering genuine connections between the jewellers and the end customers who cherish their work. If you too are running an online jewellery business and looking for a tremendous way to showcase your jewellery designs, try your hands on JK SHARE, and opt for its free trial package first to get the most out of it. Try our product, and I am sure you’ll be registering for successive subscriptions next. JK Share is more than just a catalogue. Check out the entire catalogue and what it does at - https://lnkd.in/dVHCAENB #gjepc #iimnagpur #jewelery #gold #gemstone #gems #diamonds #jewellerydesigner #jewelrymanufacturer #gemstone #gemstonejewelry #goldjewelry #gjc #retailjewellers #business #entrepreneur #catalog #digitalcatalog
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The tide is turning in the jewelry industry, and organized retailers are poised to make a splash! My latest article dives deep into this growing trend, exploring the factors driving consumers towards organized players and what it means for the future of the market. Are traditional, unorganized retailers becoming a thing of the past? What are the key strategies organized retailers are using to win over jewelry buyers? Join the conversation and share your thoughts! https://lnkd.in/dNwt-Bdp #jewelryindustry, #retailtrends, #jewelrybusiness, #jewellerytrends, #consumerbehavior, #retailstrategy, #jewelrymarketing, #organizedretail, #futureofjewelry
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During the "2024 Global Gems and Jewellery Development Conference" in Hainan, China, the President of the World Jewellery Confederation - CIBJO Gaetano Cavalieri stated: - marketing strategies adopted for lab-grown diamond jewelry impacted on consumer confidence - decision to benchmark laboratory-grown diamond prices against the price of natural ones ... proved to be a critical error in the longer term - prices of jewelry were falling dramatically largely because of the advent of lab-growns - situation had been made considerably more complicated over the past couple of years as the price of producing lab-grown had fallen - the economic principles governing a natural product, with a finite production ceiling, is different to that of a manufactured product, where there is no production ceiling 𝗔𝗹𝗹 𝘁𝗵𝗲 𝗮𝗯𝗼𝘃𝗲 𝗶𝘀 𝗹𝗮𝗿𝗴𝗲𝗹𝘆 𝘁𝗿𝘂𝗲 𝗮𝘀 𝗮 𝗽𝗶𝗰𝘁𝘂𝗿𝗲 𝗼𝗳 𝘄𝗵𝗮𝘁 𝗵𝗮𝗽𝗽𝗲𝗻𝗲𝗱 (and it is still happening). Few comments from my side: - in the past I often noticed -in diamond and jewelry industry professionals- a superficial approach toward lab-grown rise: excess of self confidence or fatal shortsight (or both)? - traders in natural stuff weren't able to add in their marketing mix the newcomers man-made diamonds (OK, it wasn't an easy task at all ...) - diamonds industry has a widely accepted price-list system (the Rapaport): for lab-grown manufacturers it was "natural" -excuse the pun- to benchmark to it - the diamond market has changed a lot with the advent of lab-grown with some positive effects too: i.e. industry start-ups can save on new design samples, lowering entry barriers 𝗕𝘂𝘁 𝗮t 𝘁𝗵𝗲 𝘃𝗲𝗿𝘆 𝗲𝗻𝗱: 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗶𝘀 𝗞𝗶𝗻𝗴! #diamonds #labgrowndiamonds #naturaldiamonds #jewelry #jewellery
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India’s organised jewellery industry is expected to witness revenue growth of 17% in 2025-26 on wedding season and investment demand, according to India Ratings report. Click on the link below to know more... Preeti Kumaran I India Ratings & Research - A Fitch Group Company #jewellery #organisedjewellery #revenue #retailindustry #retailgrowth #retailing #businessgrowth #Indianretailmarket #retailresults #retailsectornews #businessnews #retailbusiness #ir #IndiaRetailing
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**Seize the Opportunity: Jenny Bird’s Limited-Time Luxury Jewelry Sale** In the competitive realm of luxury fashion, Jenny Bird’s upcoming 4-hour sale represents a rare opportunity to acquire high-quality, celebrity-loved jewelry at reduced prices. Known for its minimalist and chic designs, Jenny Bird offers pieces that are not only crafted with the finest materials but are also trendsetters favored by stars and influencers alike. This exclusive sale highlights a significant industry trend—luxury brands offering time-sensitive discounts to engage customers and boost accessibility to premium products. As professionals within the luxury fashion sector, what strategies do you see as most effective in maintaining brand prestige while offering discounts? How do such limited-time sales impact consumer perception and brand loyalty? Share your thoughts below.
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Indriya Aims to Be One of India’s Top Jewellery Brands Since its launch in July 2023, Indriya has been making waves in the Indian jewellery market. According to Sandeep Kohli, the company’s CEO, Indriya’s average purchase value is higher than most other new players in the market, signaling that customers are trusting the brand for their jewellery needs. Design-Centric Approach Indriya’s success, Kohli believes, lies in its focus on design. The brand is committed to being design-centric, offering unique and beautiful jewellery pieces. Kohli emphasized, “At the end of the day, the emotion comes from the design,” and that’s what sets Indriya apart. The company boasts an in-house design team that is responsible for creating 80% of the jewellery designs, which are updated regularly to keep up with the latest trends. Expanding Fast From its humble beginning with just four stores in July 2023, Indriya is set to expand to 14 stores by January 2025. The brand also opened its first bridal jewellery store in Delhi’s South Extension, as the bridal segment is crucial in India’s jewellery market, contributing to over 55-60% of the industry’s sales. Future Growth With India’s ₹11 trillion jewellery market growing steadily, Indriya has its sights set on becoming one of the top three jewellery brands in the country. While the company is primarily focusing on offline expansion, it has plans to enter the online jewellery market in the coming years. However, Kohli pointed out that most jewellery purchases in India still happen offline, so that will remain their primary focus for now. Indriya’s goal is clear: to create a strong, design-driven presence in the Indian jewellery market and become a leading name in the industry. #IndriyaJewels #JewelleryMarket #DesignCentric #IndianJewellery #BridalJewellery #OfflineExpansion #JewelleryBusiness #MarketGrowth #Indriya
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On this auspicious occasion of Dhanteras let’s take a moment to remember the role of gold & silver in our lives, from the treasures of our grandparents to the keepsakes we pass down to our children. As we honour this tradition of investing in gold & silver, it’s also a time to reflect on how the jewellery industry in India has transformed over the years. Traditionally, the jewellery market has been a highly unorganized space, with customers often facing challenges in quality and variety. Enter 𝐓𝐚𝐧𝐢𝐬𝐡𝐪 in 1994— backed by 𝐓𝐚𝐭𝐚’s trust, bringing organization to this market. Through smart customer segmentation, they launched brands like Mia by Tanishq and ZOYA - A TATA Product to cater to every customer cohort. Today, Tanishq holds 20% of the organized market, yet a large part of the market remains unorganized - full of untapped potential! Fast forward to today, and we see exciting players like CaratLane - A Tanishq Partnership, who have embraced digital-first strategies, carving a niche for online jewellery shopping and is leading the ₹25,000 𝐭𝐨 ₹50,000 𝐬𝐞𝐠𝐦𝐞𝐧𝐭. The rise of fine jewellery brands such as Kushal's Fashion Jewellery and GIVA has brought a wave of affordable options under ₹5,000, making exquisite designs accessible to all. But here’s the real opportunity: the ₹5,000 𝐭𝐨 ₹25,000 𝐬𝐞𝐠𝐦𝐞𝐧𝐭 𝐫𝐞𝐦𝐚𝐢𝐧𝐬 𝐥𝐚𝐫𝐠𝐞𝐥𝐲 𝐮𝐧𝐭𝐚𝐩𝐩𝐞𝐝. This price range is ideally suited for young, urban customers who seek beautifully crafted pieces as part of their everyday lifestyles without the premium price tag. While Melorra identified this niche, execution fell short, leaving room for new brands to capture this segment. Festive occasions like Dhanteras and Diwali are perfect moments for brands to tap into this demand, offering jewellery that combines tradition with modern style for a generation looking to buy meaningfully without breaking the bank. For existing brands in the mass market, it’s challenging to position themselves as premium. Meanwhile, established premium brands aim to keep their AOV high, making it tough to appeal to the ₹5,000 to ₹25,000 category. Hence, this price range is perfectly positioned for a fresh player to dominate, catering to customers who want quality, stylish pieces that fit their budgets. 𝐖𝐡𝐲 𝐜𝐚𝐧 𝐚 𝐛𝐫𝐚𝐧𝐝 𝐢𝐧 𝐭𝐡𝐢𝐬 𝐬𝐞𝐠𝐦𝐞𝐧𝐭 𝐭𝐡𝐫𝐢𝐯𝐞? 💎 Organized fashion jewellery is set to grow at a 20% CAGR, creating a $1.5 billion opportunity within 5 years 💎 India’s gem & jewellery market is projected to hit $120.3 billion by 2030 with 5% CAGR 💎 E-com leaders like BlueStone highlight how digital platforms boost customer experience, quality & convenience So this Dhanteras, let’s not just adorn ourselves with jewellery; let’s celebrate the market’s evolution & embrace a new wave of brands that understand our preferences & budget. Wishing you all a very 𝐇𝐚𝐩𝐩𝐲 𝐃𝐡𝐚𝐧𝐭𝐞𝐫𝐚𝐬! #Dhanteras2024 #JewelleryIndustry #GoldAndSilver #MarketOpportunity
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𝗝𝗲𝘄𝗲𝗹𝗹𝗲𝗿𝘆 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝘀𝗵𝗶𝗳𝘁 𝘁𝗼 𝗼𝗿𝗴𝗮𝗻𝗶𝘇𝗲𝗱 𝗺𝗮𝗿𝗸𝗲𝘁: 𝗛𝗼𝘄 𝗱𝗼 𝘆𝗼𝘂 𝗱𝗼 𝗶𝘁? https://lnkd.in/dDxF42xp We recently came across this article, that focuses on how iIndia's jewellery industry is rapidly moving towards branded products and organized market expansion. The jewelry sector in India is experiencing a notable shift towards formalization, with the organized market proliferating. Market trends indicate a significant move towards branded jewelry purchases, reflecting evolving consumer preferences and aspirations. Some retailers are adopting diverse expansion strategies, tailoring their approaches to different consumer segments, and investing in digital platforms to enhance engagement and accessibility. This strategic adaptation supports market growth and aligns with the increasing demand for quality assurance and customer trust in the jewelry industry. #jewellery #customer #trust
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