The Advertising Club ’s Post

Check out the latest #ChaosLever episode: Gridiron Gizmos: How Football Tech Scored Big in Broadcasting Football season is back, and with it comes a reminder of how the NFL has driven significant technological advancements in broadcasting. From the introduction of multi-camera setups and color TV in the 1950s to the creation of instant replay and the telestrator, the demand for better football viewing experiences has led to innovations that have reshaped how all forms of media are consumed. Modern technologies like RFID tracking and real-time 3D replays continue this trend, showcasing how football's influence extends far beyond the field and into the world of big data and cutting-edge broadcasting techniques. https://lnkd.in/efiYey37

After 15 years of pain, torment and some failures, along with some mega highs in product and growth, I've learned a few lessons along the way. As we gear up for our industry's biggest showdown IBC - International Broadcasting Convention, I wanted to share my top 10 strategies for driving product and growth in the digital landscape. Enjoy 😁 #IBC2024 #ProductGrowth #DigitalInnovation #IndustryInsights

The question is, can the broadcasters keep up with AI-powered technologies? 🚀 📺 In our new article 📝 discover how #ArtificialIntelligence & #MachineLearning technologies are transforming sports broadcasting and shaping viewing habits 👇🏼 https://hubs.la/Q02fdZrZ0 #AIinSports #ML #SportsBroadcasting

HAND (Human & Digital) will also be participating in the ‘Design Your Weapons in the Fight Against Disinformation.’ project at the annual IBC - International Broadcasting Convention at the RAI Amsterdam Center in Amsterdam, NL from September 13 to 16. The goals of this Accelerator Challenge are to develop an industry-wide understanding on the challenges faced today by all media outlets in identifying disinformation, helping audiences identify trustworthy news, information and images and the lengths that news organizations go to, to verify and authenticate sources and trace the provenance of news stories. #IBC2024 #IBCACCELERATORS2024 #DigitalInnovation

It is time to adapt and embrace a futuristic approach to sports broadcasting. SportVot brings to you a new refined way of broadcasting sports. We are unveiling an innovative, game-changing, automated live production solution that will transform the way sports events are produced across the globe. Stay tuned for an unprecedented level of excitement and innovation, coming soon to elevate your sports production. #sportstech #sportsbroadcasting #innovation #smarttechnology Sidhhant Agarwal | Shubhangi Gupta | Yash Bhagwatkar | Arnab Mitra | Pranav Wagh

The Driving India’s Techade – D2M For Bharat – 5G Broadcasting Summit is bringing together some of the leading minds from government to discuss how Direct-to-Mobile technology can become a key symbol of #AtmanirbharBharat! Watch this space for updates from the summit! #D2MForBharat

📢 Exciting Predictions into the Future of Sports Broadcasting! 🏆 In this article for SVG Europe, Ateme's Chief Strategy Officer, Remi Beaudouin, shares his predictions for sports broadcast in 2024. Discover the game-changing trends shaping the industry. Explore innovative ways sports broadcasting is engaging audiences, and get a sneak peek into what 2024 holds. Find out more here 👉 https://lnkd.in/eujtXu5F #Ateme #SportsBroadcasting #FutureTrends #Innovation2024 #SensoryExperience #CloudTechnology

Recent events at the Paris Olympics are a gentle reminder to the media and broadcasting industry to stay true to the ethos of sensitivity and responsibility. As an industry, there is a need to recognize the power to influence, inspire, and inform. And with this power comes the ultimate duty of ensuring that every broadcast is respectful and mindful of the diverse audience. Would love to hear your thoughts: How important is content sensitivity to you as a listener, and what are your expectations from broadcasters in today’s media landscape? #Olympics2024

📣 More exciting news ahead of #IBC2024 – Cerberus Tech is now part of Sports Video Group! As members of SVG, we’re joining a vast network of the industry’s top leaders and gaining access to valuable insights into the latest trends and innovations in sports broadcasting. 🗓️ It also means we’ll be at key industry events, like TranSPORT (October 8th) and the SVG Summit (December 16-17th) in New York City! Will we see you there? #cloudsolutions #livecloud #broadcast #workflows

📺 PlayBox Neo CEO Pavlin Rahnev shares insights at IBC 2024 📺 During IBC - International Broadcasting Convention 2024, our CEO Pavlin Rahnev stepped in front of the camera to share his thoughts on the broadcast technology landscape. He discussed PlayBox Neo's current market position, key industry trends, and the company's vision for the future. Watch the full interview now! #IBC2024 #broadcast #PlayBoxNeo