The Basement’s Post

Name: The Basement on LinkedIn: #esto2024
Uploaded: 2024-08-12T15:20:42.694Z
Channel: The Basement

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3,492 followers

2mo Edited

Nine years of sky-high results for Visit South Bend Mishawaka, and we're just getting started. With the help of Adara, this year's multi-channel media plan didn't just exceed expectations—it shattered them. The impact? So massive that Adara is featuring our campaign at the U.S. Travel #ESTO2024 conference this week in Columbus, OH! Check the numbers: 💰 22% Return on Ad Spend boost 🏨 44% more hotel bookings 💵 71% surge in hotel revenue 🛏️ 66% jump in total room nights ✈️ 326% increase in flight bookings 🤑 $18.5M+ enriched total revenue Destination marketing reinvented. Want to know how we did it? Let's connect. Visit South Bend Mishawaka | U.S. Travel Association

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Brooke Hazel

Assoc. Campaign Manager at The Basement | Advertising + Digital Marketing

2mo

Whenever Nick Merlina and I need a pick me up we just look at our VSBM Adara Dashboard ☘️🤍🤑

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Jake Brown

Destination Strategy Director at Madden Media

2mo

📈📈📈

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The Basement

3,492 followers
2mo Edited

Nine years of sky-high results for Visit South Bend Mishawaka, and we're just getting started. With the help of Adara, this year's multi-channel media plan didn't just exceed expectations—it shattered them. The impact? So massive that Adara is featuring our campaign at the U.S. Travel #ESTO2024 conference this week in Columbus, OH! Check the numbers: 💰 22% Return on Ad Spend boost 🏨 44% more hotel bookings 💵 71% surge in hotel revenue 🛏️ 66% jump in total room nights ✈️ 326% increase in flight bookings 🤑 $18.5M+ enriched total revenue Destination marketing reinvented. Want to know how we did it? Let's connect. Visit South Bend Mishawaka | U.S. Travel Association
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