The Education Tree’s Post

Ever wondered how to turn a gaming event into a campus sensation? 🎮 The Education Tree partnered with Mountain Dew to transform India’s gaming scene with Dew Arena! 🚀 Our mission was to spark excitement, boost app downloads, and get the youth playing like never before. Social media exploded with content created by our ambassadors, garnering over 1000 app downloads, 500+ mobilized participants, and a reach of 2.5+ million. We executed a two-phase strategy: Phase 1 stirred up conversations, while Phase 2 fuelled active participation. With our network of Campus Ambassadors, Influencers, College Societies, and Media Portals, we ensured maximum engagement from every vertical. 📈 Join us in celebrating a game-changing collaboration that brought gaming and youth culture together! ✨ PepsiCo #DewArena #CampusAmbassadors #YouthMarketing #TheEducationTree #MountainDew #MarketingWithTET #tb

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