Halara’s Post

We're excited to share the impressive outcomes of Halara's NYC pop-up and offer a glimpse into our future plans, as detailed by Alicia Esposito in Retail TouchPoints. Our first pop-up attracted nearly a thousand visitors daily during the weekends, with 33 styles selling out or nearly selling out by the final day. As Gabby Hirata, Global Brand President, noted, "Most of the resources at Halara are spent on fabric research and development and supply chain... everything has been made using activewear fabric or functionality. That is going to forever be an anchoring point for our unique value proposition.” As more and more customers recognize this, we’re planning 20 more pop-ups over the next two years, bringing our mission of living an active lifestyle to even more people through offline activation. Stay tuned as we continue to revolutionize activewear and expand Halara’s reach. Read more about our SoHo pop-up success and future plans here: https://lnkd.in/gSwvpfUh #Halara #RetailInnovation #Activewear #PopUpShop

We're thrilled to share a in-depth review from Hannah Singleton from Well+Good highlighting the versatility and comfort of Halara's athleisure wear! Our favorite quote from the article perfectly captures what we're all about: "I travel a few times a month for work and always pull these out of my closet for flights—not only because they’re an ego boost while I’m walking (waltzing) through the airport but also because they’re one of the most comfortable pairs of travel “pants” I own... I test a lot of products, especially active and leisure wear, and it’s rare to find a piece of clothing I reach for again and again (and again) that’s less than $50." This feedback fuels our passion to deliver high quality athleisure at an accessible price point. We are proud to support women from all walks of life in living an active, unrestricted lifestyle. Read the full review here: https://lnkd.in/gaifYtQJ #MadeForWhatMovesYou #Halara #Athleisure

The Las Vegas Convention Center hosted the world’s largest B2B Pickleball Expo from June 6th to 9th, marking a significant milestone for Halara. With over 10,000 attendees, including 1,000+ athletes and industry professionals, our innovative athleisure wear made a powerful impression. This was Halara's first professional pickleball convention, highlighting our commitment to this sport. From designing pickleball clothes, visors, and paddles, we create customer-centric products that help people achieve their goals, both in athleisure and athletics. Our signed Halara athlete, Salome Devidze, the number one ranked pickleball player in the world, showcased her skills and engaged with attendees at our booth. Watch her demonstrate her professional pickleball expertise on 8NewsNow.com (https://lnkd.in/ewD86APj), in the Easy Peezy Active Dress in Salsa. #Halara #Pickleball #PickleballConvention #Madeforwhatmovesyou

Starting tomorrow, Friday, May 31st to June 9th, Halara is hosting its first-ever pop-up store in NYC! For years, we've been tempted with creating a unique space where our customers can come experience our innovative fabrics and immerse themselves in the Halara magic firsthand. NYC, our home base, felt like the perfect place to bring this to life, as our brands' ethos aligns perfectly with the city's fast-paced, energetic way of living. Open daily from 11:00 a.m. to 7:00 p.m., our pop-up store in the heart of Manhattan's Soho will showcase some of our best-sellers, with exclusive promotions daily. We can't wait to finally connect with the world IRL! Location: 470 Broadway, New York, NY 10013 #Halarapopup #NYC #CommunityEngagement #ActiveLifestyle #popup

Halara transforms challenges into triumphs. We’re committed to crafting athleisure that empowers women every step of the way. Here’s to pushing boundaries!

The 2024 Chase APP Miami Pickleball Open was a defining moment for the Halara family! Over 1,200 athletes, including our 11 Halara-sponsored pickleball stars, competed for the Golden Ticket ✨! Our athletes showcased their skills and spirit in custom Halara gear, highlighting Halara as more than a brand, but as a movement. Proud moments like these are what we live for—bringing innovation and community together, right on the court. #Halara #PlayItMyWay #halarapickleball #halaraambassador

"While many e-commerce companies may hope to see a product 'go viral' the way Halara has, the four-year-old brand’s decision to focus more on brand storytelling underscores the importance of a more lasting narrative." Gabby Hirata, our Global Brand President, recently shared with Modern Retail about how we're evolving from viral hits to a brand defined by genuine connections. We are committed to creating a brand that resonates with our community’s values and aspirations. https://lnkd.in/g-4TzZnu #HalaraMoves #BrandEvolution #Empowerment #BrandJourney #CommunityEngagement

Celebrating women is what we do! Halara is athleisure for women, by women. Our Global Brand President, Gabby Hirata, recently spoke to Forbes about our viral success on TikTok and our unwavering dedication to creating exceptional products for you. Empowered women change the world. Be inspired by the journeys of incredible female entrepreneurs and trailblazers: https://lnkd.in/ehZHZaMY #womenshistorymonth #womeninbusiness