Think6 Marketing Solutions’ Post

Back in the day, in a previous life, I worked at what was formerly known as the Marble Arch Caves Global Geopark now Cuilcagh Lakelands Geopark. It was my initiation into environmental tourism, promoting environmentally sustainable practices in tourism and promoting the protection and conservation of the environment.  20 years on and it seems the sustainable tourism/travel message is only really starting to take hold.   A lifetime ago, initiatives like the Green Box, were fore runners in sustainable tourism but I’m not sure the Green Box team were ever truly given credit for their work. These Thought leaders, such as Mary Mulvey (who if you don’t know Mary and want your business or organisation to get a proper grip on sustainable practices, then I cannot recommend her highly enough) were pushing water up hill to bring the tourism industry into the sustainability fold. Boy did the rest of us get it wrong! We should have been listening and we should have been taking responsibility much much sooner than now.   That environmental sustainability conversation is now on the tip of everyone’s tongue.  At think6, we are doing what we can to make our contribution to sustainability, zoom, paperless, rather than drive, promoting local businesses and working with local communities.  The latter is all about helping to make a contribution to a circular economy, a local economy and ecomony that can be sustained through tourism.   In essence are talking about regenerative tourism, that buzz phrase that everyone seems to interested in.  Have a look at our recent blog, and why not have a go at answering the 6 questions, if you want to make a conscious effort to build a sustainable tourism offering (or any business, organisation or group in general).  #regenerativetourism #sustainabletourism #tourismmarketing #tourismireland #tourismnorthernireland

  • Regenerative Tourism. Cuilcagh Boardwalk, Fermanagh.

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