Farm to table. Field-to-fork. Straight from the source. These are applicable terms for our new Marketing Mix Modelling solution. Why? Because we have the most granular data (store-level POS data). Modelling is only as good as the input data ✅
WE ARE BACK - Marketing Mix Modelling at NielsenIQ, driven by the best data, most powerful models, delivered in simple-to-use simulation software by experts in Media Mix and your brands. Giving YOU the ability to make the right media investment decisions. Reach out for more information. #NIQ #MMM #MediaAnalytics #AdvancedAnalytics https://lnkd.in/e3nDyaqS