Learn more about Fubo Ad Sales' new partnership with EDO!
EDO and sports-focused, live TV streaming service Fubo have teamed up to attribute direct outcomes to its CTV ad campaigns. By partnering with EDO, Fubo can prove its strong ad performance against traditional linear TV and streaming platforms by measuring consumer behavior across all its content, providing brands and agencies with granular CTV engagement data across all advertiser campaigns. Read more about it in Broadcasting & Cable: https://lnkd.in/e9AaCas2 Jon Lafayette #admeasurement #streaming #livesports