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🚀 Check out our CEO Ben Nicklen's latest article on Elevating the Channel with Data-Driven Decisions! In times of economic uncertainty, data-driven decision-making is key for channel businesses. Predict market changes, understand customer needs, and navigate shifts with precision. While some leverage big data analytics, many in the channel haven't fully seized the opportunity. Ben emphasises the importance of allocating resources to adopt future technologies, not just maximising profits from existing strategies, in his interview with ITPRO. Read the full article here: https://lnkd.in/eXHpAp6r #datadriven #channelstrategy #businessresilience

How data-driven decision-making can inform the channel

How data-driven decision-making can inform the channel

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