Tim Negus’ Post

3 Reminders that we all know, but often forget, that elevate individual podcasts, and help shows shine: → Embrace the imperfections as they can add authenticity and charm to your show! (but also remember, there's a fine line between endearing imperfection and disengaging audio screw up) → Dare to be different and stand out from the crowd to attract a unique audience! In other words, be uniquely yourself (and don't TRY to be different, because that's the opposite of authentic) → Stay passionate because your enthusiasm will resonate with your listeners and keep them coming back for more! The most successful creators would do their shows even if no one listened, because they passionately need to express themselves. And,of course, you still need to post and promote regularly to gain and maintain momentum. That's not #4, it's just smart marketing. 😎 RB rich@rbcreative.com

There is no doubt that #audio #advertising is top tier when it comes to connecting with your audience, as many studies have shown. But how do different audio elements come together to make for an engaging ad experience? Which pieces of your ad creatives matter most for holding on to your audience's attention? This Audio Attention Report, from Veritonic and Realeyes, can give you a better picture of how listeners are responding to your audio ads, and how to deliver the best results from your #digitalaudio #marketing. Download the full report to learn more🎙 🎧 📈

2024 is almost here and these are our predictions for digital trends next year. Long-form content is in. After the short digital attention spans brought on by the pandemic doom scrolling, longer podcasts and live streams continue to pick up steam among younger users. We think they'll become even more common as TikTok and Reels continue to extend maximum video lengths.

We are very proud to have partnered with #Realeyes to unveil the first ever Audio Attention Report, providing advertisers with granular and unparalleled performance data that allows them to optimize their audio and podcast ads, and increase their ROI. Learn more & get your copy here: https://hubs.la/Q02lBfMm0 #audioattention #audioadvertising #advertisingefficacy #realeyesit

🎙️ Start your podcast story with The Digital Tree fully equipped studio!

Pacific Content Presents the Art of the Chase 🗓️ Thursday, April 25 🕐 11am PT / 2pm ET 👤 Featuring: Karen Burgess from Pacific Content 🎟️ Free for AIR members / $25 non-members: ow.ly/A7Wz50R51QS Finding the right guest for your podcast is an art that involves identifying the type of guest you need, tracking down their contact information, making the right approach, and convincing them to appear on your show. It's like tracking an imaginary unicorn – a great talker with super credentials who adds diversity to your podcast and may have a substantial social following. While unicorns aren't always available, there are tips and tricks for effective and efficient booking. This process is often called "the chase." It's more of an art than a sport, and this session will share the best learnings from Team Pacific Content's experiences as podcasters and broadcasters.

Curious about how to make the most of your marketing spend? This Wednesday, July 24th, tune into the latest episode of Digital Marketing Domination where host Jamil Zabaneh explores the critical difference between a marketing budget and a marketing plan. Learn about: - Key components of a marketing plan - Effective ways to measure success - Allocating your budget based on goals 📅 Release Date: July 24th 📍 Listen on: Spotify, Apple Podcasts, iHeartRadio, and Amazon Music Get ready to elevate your digital marketing strategy! #DigitalMarketing #MarketingBudget #MarketingPlan #PodcastLearning #MarketingStrategy

Video podcasts are such a great way to maximize time and effort. A short conversation can lead to months of deliverables via a natural conversation relevant to your audience. We started doing video podcasts with our local business partners, then quickly expanded the process to our larger global clients. The video deliverables from our podcasts are used: 1. On social 2. On website landing pages 3. Leveraged as collateral from sales teams 4. Been repurposed into case studies 5. Chopped as audio grams 6. Made into full length versions for Spotify, itunes, etc. 7. Turned into quote graphics 8. Shared via blog posts to improve SEO Our team handles ALL ASPECTS of pre-production, production and post production. Your team members just show up, chop it about about their topic points, and we handle the rest. And yes, we come to you! Wherever your business is located. OR we can create remotely via. a Zoom based video meeting. Would your team benefit from sharing having organic content to spread over a 6+ month window? Reach out at contact@culturemediahouse.com - Kyle

Your customers (and employees) aren't reading anything longer than a few sentences. They're clicking through the training modules. And skimming emails for enough information to not sound uninformed in a meeting. But they will watch short clips created from long-form content. Your friends, neighbors, mom, dad, uncle Gary, and even you, the person reading this very short snippet of information before you move on to the next one, consume more video and audio content than any other. And that means, the people making the shit you listen to are doing better than you. Seriously. Look at how much time you give them. If you want to get that kind of attention for you or your business, then get off your ass and lets do it. #podcast #futureready #marketing #love

Ever wondered how your favorite podcasts, beats, and soundtracks come to life? 🎧 Now’s your chance to explore the world of audio production! Our Audio Production module at OTSA 2.0 is designed to give you a solid foundation in creating high-quality sound. Whether you’re looking to start a career in audio or just curious about the process, this is the perfect place to begin. Ready to dive in? Visit bit.ly/otsa2 to get started! #OTSA2