Tomorrow Recruitment Ltd | B Corp™’s Post

The main point of the article is the evolving consumer attitudes towards privacy in AI applications and the steps companies can take to build trust. However, cross-web clickstream data can provide a comprehensive understanding of consumer behavior and preferences, offering valuable insights that can be used ethically and transparently. This data type, when used responsibly, can enhance consumer experiences and trust, bridging the gap between personalization and privacy.

The main point of the article is the evolving consumer attitudes towards privacy in AI applications and the steps companies can take to build trust. However, cross-web clickstream data can provide a comprehensive understanding of consumer behavior and preferences, offering valuable insights that can be used ethically and transparently. This data type, when used responsibly, can enhance consumer experiences and trust, bridging the gap between personalization and privacy.

August 2024 brought fresh digital marketing dynamics. 🚀 We witnessed the transformation through generative AI's user surge, the growth in Connected TV usage, and mobile devices dominating daily life. The emphasis on high-quality video content intensified with the rise in viewership.📽️ AI-driven automation became an even greater force. Amid these shifts, transparency and compliance with data privacy laws proved more important than ever. Smart 1 Marketing guided businesses through these significant developments. Dive into our blog:🔗https://s1dev.co/enf30l #DigitalMarketingRevolution #StayAheadWithSmart1 #AIWave #MobileMastery #VideoViral_growth #PrivacyFirst

BBB National Programs' National Advertising Division (NAD) and Children’s Advertising Review Unit (CARU) need your vote to get on stage at SXSW 2025.   This year, there are 4,500+ panel submissions for this event, including ours, and all of them are competing for only a handful of spots. Your vote could make the difference.   Here is how you vote: 1. Create an account: https://lnkd.in/fNqSTf4 2. Click the VOTE UP button for CARU’s Panel: AI: Balancing Innovation, Engagement, & Privacy for Kids: https://lnkd.in/eMbjNxbe 3. Click the VOTE UP button for NAD’s Panel: Creative Compliance: Keep Innovating, Stay Legal: https://lnkd.in/eBF-CUui Voting is open until August 18, but don’t delay, vote today!

From AI, to new social media platforms, to continued privacy regulations and a push for 1st party data, we continue to see a rapid rate of change in the digital space. 🌐✨  The future of digital marketing is here, and we can't wait to share our exclusive insights and predictions for 2024. Get the full scoop at the link below. 📚🔍 https://hubs.la/Q02jnVns0 #digitalmarketing #2024marketingtrends #digitalmarketing #hotelmarketing

Join us with Trent McConaghy to learn about how data privacy is core to the future of AI and data monetization! Trent (founder of Ocean Protocol and an advisor at Oasis) describes the power of Oasis' Smart Privacy, why Ocean chose to build @Predictoor_AI on Oasis Sapphire, and more:

Excellent white paper published on the changing dynamics of digital advertising ecosystems - Clean Rooms, BYOM, Consent Frameworks, Unified IDs - legislation and AI changing AdTech for the good, but it can be quite complicated…

Are all of us getting a robot next year 🤖? This was just one of the many out-of-the-box topics discussed at Cannes Lions International Festival of Creativity last month.     I had the pleasure of chatting with Sylvain about the tech trends I found most striking from Cannes, including:     ✅ The evolving CMO agendas   ✅ The democratization of creativity  ✅ The prioritization of first-party data, and privacy     #BCGatCannes #GenerativeAI #ArtificialIntelligence #Marketing

AI algorithms are revolutionizing our online experiences with tailored content. But don't forget, the magic word is 'responsibility.' Let's cherish user privacy and transparent data usage in this digital age! 🌟🤝 #socialmediatips #socialmediamarketing #socialmediaforbusiness #marketingforthenow

In the age of Generative AI and retrieval augmented generation (RAG) the spotlight is on data quality 🔦 Siloed data, poor-quality metadata, and privacy regulations are creating roadblocks for GenAI's success. Ready to elevate your GenAI game? Read our full blog post👇 https://lnkd.in/d4M3tcuh