Trade Show Executive magazine’s Post

Event Marketer surveyed corporate exhibitors and 2/3 say "the cost of exhibiting (will) impact what shows they exhibit at and how big of a footprint they activate ..." Here's some of the insights. https://hubs.ly/Q02h7GrK0 #experientialmarketing #fabrication #eventmarketing #eventmanagement #eventproduction

If NAMM is in your plan, today is your day to act.

In January, several of the US major trade shows experienced significant growth in exhibitors, attendees, or floor size, signaling a robust start to the New Year. This expansion highlights the enduring value of face-to-face #tradeshows, especially after a period of subdued or canceled events due to the pandemic. According to an exhibitor, nothing replaces the #value of in-person interactions with colleagues and customers. Good news for the industry! Read the full article at the link below! #eventindustry #inperson #USevents

Give more careful consideration to your company's trade show execution strategy in 2024. Achieve a greater ROI with 1) having well-coordinated pre-show campaigns, 2) deliver systematic, professional engagement and follow-up of qualified leads, 3) train booth staffers or any attendees representing your firm on proper etiquette and being sharply dressed, 4) promote images on social media of a pristine booth space with organized, clear marketing materials, and 5) learn and improve show after show, year after year. The "just show up" mantra does not apply for trade shows and other customer facing events. amcbride@apfinancing.com https://lnkd.in/eGfEnNP2

Survey: Fortune 1000 Exhibit Budgets are Up, But so are Costs: The reality of hard cost increases, surging labor pay and revised partner rate cards? Two-thirds of corporate exhibitors (66 percent) expect the cost of exhibiting to impact what shows they exhibit at and how big of a footprint they activate this year, according to the 2024 EDPA Industry Insights survey fielded by Event Marketer and Access TCA. Four call-outs from […] The post Survey: Fortune 1000 Exhibit Budgets are Up, But so are Costs appeared first on Event Marketer.

Ready to conquer your first trade show? Dive into our latest blog post: "Essential Advice for Novice Trade Show Exhibitors." Entering the trade show scene can feel like stepping into a whirlwind, but there's no need to worry! We've compiled expert guidance to help you navigate your first few trade shows with confidence. https://lnkd.in/g-8B_hGR #TradeShowSuccess #ExhibitorTips #MaximizeROI #CaptivateExhibits #TradeShowExhibits

Make every trade show count by getting fluent in the language of the exhibit floor. Discover the terms that can transform your approach and outcomes at these pivotal events. Dive into the details. #ExhibitSuccess #TradeShowVocabulary #MarketingMastery

Why is understanding exhibitor experiences so important for the longevity of your event? 💭❓ Explore our blog post for insights on the latest features for show management teams that help to elevate exhibitor experiences. Check it out here: https://bit.ly/3x6aLKc #Exhibitors #EventProf #EventTech #EventManagement

MODEX achieved its largest event in Atlanta by filling all three halls at the Georgia World Congress Center (GWCC) for the first time in its 12-year history. The biennial manufacturing and supply chain trade show for North and South America, held March 11-14, attracted 48,733 registered manufacturing and supply chain professionals and 1,164 exhibitors across 580,000 net square feet of exhibit space. With a 32% increase in registered visitors compared to MODEX 2022, which had 37,047 registered attendees, the 2024 show surpassed expectations, according to officials from MHI, the international material handling, logistics, and supply chain industry association that owns and produces the event. To learn more, keep reading the complete article from https://lnkd.in/gbiTBqWY #UltraTend #TradeShow #ExhibitionIndustry #EventTrends #GWCC #GeorgiaWorldCongressCenter #Modex #SupplyChainTechnology #SupplyChainIndustry #TSNN #UK #London #Europe #NorthAmerica #SouthAmerica

FOR IMMEDIATE RELEASE Timeline Global Promotions Announces Exciting Return to Expo West 2024 Anaheim, CA, March 12 to the 16th- Timeline Global Promotions is thrilled to announce its much-anticipated return to Expo West 2024, marking a significant milestone for the company and its CEO and Owner, Toby L. Taylor. After a challenging hiatus due to the unforeseen events of 2020, Timeline Global Promotions is back with renewed enthusiasm and commitment to the industry. As the CEO and Owner since 2008, Toby has navigated through the ups and downs of the past few years, making strategic decisions and forging valuable partnerships along the way. Regarding the upcoming Expo West 2024, Toby expressed their excitement: "This event holds a special place in my heart, as it will be my first industry show back since 2019. We all remember what happened in 2020, and I had to make a few unexpected stops on my journey. But now, as we gear up for Expo West 2024, it feels almost like attending my first trade show all over again." Timeline Global Promotions has always been dedicated to working with a legacy to the young and startup brands, leaving a lasting impression in the industry. Toby emphasized the importance of this commitment, saying, "It's great to be back in the saddle, and I'm looking forward to leveraging my experience and support to help brands succeed in their endeavors." The journey of the past few months has been transformative for Toby. With numerous interviews and opportunities on the table, Toby ultimately decided to believe in himself the most. "I've decided to embark on another glorious journey from ground zero, armed with 15 years of experience in management and leadership positions in the industry and over 31 years of a management and leadership journey. It's a time of relearning, unlearning, and learning again, all while bringing a wealth of experience to the table." Timeline Global Promotions is poised for a remarkable return to Expo West 2024, ready to showcase its commitment to innovation, partnership, and a bright future in the industry. For media inquiries or to schedule an interview with Toby, please contact: Toby L Taylor toby@timelineglobalpromotions.com  (321) 302-6093 https://lnkd.in/gdkxSqEU About Timeline Global Promotions: Timeline Global Promotions is a dynamic player in the industry, specializing in working with young and startup brands to help them achieve their goals. Timeline Global Promotions is a driving force in the industry with a track record of success and a commitment to innovation. Note: Please replace [Your Name] and [Your Contact Information] with your actual name and contact details before distributing the press release. #expowest2024 #nationalproductsindustry SPINS #naturalproducts #organic #nongmo #beyondbrands