TelevisaUnivision Advertising’s Post

Our team is live at APEX Content Market in Lisbon, Portugal, and feeling energized by André Valera's (VP of Business Development, Touch Inflight Solutions) words on the value of community that APEX brings. He highlights how APEX fosters collaboration: "Without APEX, it would be difficult to define common standards and share a common vision for evolving passenger experience." #APEX #APEXContentMarket #IFE #PaxEx #AviationIndustry #PassengerExperience

And in today's episode of ‘Literally Everything is an Ad Network’: During the Cannes Lions International Festival of Creativity, United Airlines introduced Kinective Media℠ by United Airlines, the airline industry’s first ad network. Leveraging first-party data, this network showcases ads across in-flight screens, apps, websites, and airport displays. I wonder what’s next in line-I think elevators might be up for grabs. Elevator music sure could use the facelift! What do you think? What is an ad network that you think could exist?

Solomon Partners' latest report on experiential entertainment is here. Live entertainment thrives with record attendance, while family entertainment navigates economic challenges. Cruise operators and theme parks report strong demand despite weather issues. Dive into the full report to explore these insights and more, #AVtweeps: https://lnkd.in/d5Zw7pBf. #LiveEvents #ExperientialTech #SolomonPartners

📣 Netflix and Atout France join forces To Highlight France’s cultural and tourist appeal Netflix regularly puts France in the spotlight with its French and international productions shot in France. A new study conducted by the Basis Research Institute, reveals that the broadcast of these films and series reinforces France's cultural and touristic appeal. Given these elements, Netflix and Atout France have signed a letter of commitment to promote France. To mark the occasion, they are unveiling an advertising campaign entitled "On n'a pas fini d'imaginer la France" ("There’s Always more to Imagine about France"), as well as a brand-new collection of tourist guides to discover France in a new light, in the footsteps of Netflix heroes Emily, Lupin... and many others! 💻 🥐 Voyage en France - Netflix : netflix-en-france.fr #explorefrance #makeiticonic

Enhanced Onboard Experience: flydubai introduces PressReader for complimentary access to a variety of digital magazines in Business and Economy Class. Paperless Alternative: Passengers can now enjoy popular international titles without contributing to extra fuel consumption. Expanded Partnership: Following the collaboration in the Business Lounge, PressReader is now integrated into 70% of flydubai's fleet, with further expansion planned. RAVE Inflight Entertainment System: Latest aircraft features a full HD, 11.6-inch screen, offering a wide selection of movies, TV shows, music, and games. Complimentary Access: Passengers in Business Class and Economy Class can browse the latest business, news, travel, and lifestyle content during their flight. Strengthened Inflight Presence: flydubai's growing partnership with PressReader aims to provide quality reading content for passengers, even in an offline environment. #flydubai #PressReader #InflightEntertainment #TravelExperience #DigitalMagazines #CustomerExperience #PartnershipExpansion PressReader #inflight #inflightentertainment

📽️ Asif Khan, SVP Entertainment, West Entertainment answered some of our questions about the inflight entertainment industry and recent company developments. Watch the video interview below 🔽 #APEXContentMarket #IFE #PaxEx #AviationIndustry

A must watch - unique & different: useful for *visiting #Luxembourg* or any city/country of #Europe or anywhere in the World (90% template of this #video); directly from #Ground #Zero... #share & #subscribe .... even process of Detaxing to save money also explained.. *(After successful streaming of Paris : tourist Guide*)... *please share and subscribe*... #Luxembourg - one of the biggest Investment centre of Europe- so Important for the Industry. https://lnkd.in/dJgcbunA

People vote with their feet. There is a good case to be made with these few examples. Qantas, no longer the spirit of Australia with a pending class action. Echo Law alleges Qantas failed to be transparent and immediately issue refunds and then made travel credits hard to use with strict conditions. ....will allege Qantas "enjoyed significant financial benefits" from holding onto customer payments including interest and reduced borrowing costs. ....also alleges customers were required to pay the airline more than their original booking to use their credits on new fares and were pressured by Qantas to do this or else they would lose the value of their credits. Yet they surround themselves with politicians and paint aircraft with political statements. Disney lost $US900m+ on their last 8 releases yet "Sound of Freedom" has earned $150m on its release (released In Au tomorrow) https://lnkd.in/gwtQnKK5 "Try That In A Small Town" is the No.1 song on iTunes https://lnkd.in/gTUe6z4U Bud Light forgot who its customers were, falling from 9th to 14th position in beer brands while trying to make a cultural statement that only served to upset all sides. There's a good case to make, we have had enough of the proselytising. Brands need to stay true to their consumer base or consumers will vote with their feet.  #votewithyourfeet #brandawarness #customerloyalty

Box Office Report- Contact me to get your ad on screen before the movies at the theaters you select. #digitalmarketing #marketing #travel #communitymessaging #mobilemarketing #streamyourad #OTT

Based on FTI Delta’s tracking, media and entertainment M&A + JV activity has increased +82% in the first half of 2024 vs. the second half of 2023 with nearly all categories showing increased deal volume.