Under Armour’s Post

𝗗𝗿𝗲𝘀𝘀𝗶𝗻𝗴 𝗙𝗼𝗿 𝗩𝗶𝗰𝘁𝗼𝗿𝘆: 𝗨𝗻𝗿𝗶𝘃𝗮𝗹𝗲𝗱 𝗧𝗲𝗮𝗺𝘀 𝗨𝗽 𝗪𝗶𝘁𝗵 𝗨𝗻𝗱𝗲𝗿 𝗔𝗿𝗺𝗼𝘂𝗿 Unrivaled, the professional women’s basketball league, has announced a multiyear partnership with Under Armour as its official uniform and performance outfitter. Under Armour will provide players, coaches, and staff with competition and training gear, including uniforms, accessories, and footwear. The partnership also extends to community events, youth development camps, and mentoring programs through UA Next. Sean Eggert, Under Armour’s SVP of Global Sports Marketing, said: “Under Armour is all about creating products that help athletes perform at their best, and we couldn’t be more thrilled to partner with Unrivaled to outfit some of the best women’s basketball players in the world. Stay in the know about the latest in sports technology and innovation, Subscribe to our newsletter for more > https://lnkd.in/d9CD2VZj

ESPN Just Produced One of the Most Thoughtful Articles on Sneaker Sustainability from a Mainstream Outlet. I was about to add a comment to Alan Lugo's sharing of the article, but I wrote way too much and decided to turn it into a post: https://lnkd.in/gTGhyVtS After reading ESPN's post take a second to read through my commentary. I discuss Sneaker Impact's EXLOS and briefly explain why a company like NFW faces headwinds in getting the type of materials needed to make better sneakers into brand's supply chains.

When The Premier League kicks off next week, Wolves will be sporting kits from an unfamiliar brand, SUDU, breaking away from the traditional giants like Adidas and Castore. This new partnership is more than just a change in logo; it could signal a significant shift in how clubs approach their kit deals. By cutting out third parties, Wolves and SUDU aim to offer fans high-quality products at more affordable prices while delivering superior commercial returns for the club. Could this innovative model set a new standard for other teams outside the 'Big Six'? Interview with Russell Jones, general manager Wolves. 1. What makes the Wolves-SUDU partnership different from traditional kit deals? The Wolves-SUDU deal eliminates third-party involvement, allowing the club and the manufacturer to control the entire process from design to retail. This approach reduces costs, increases profit margins, and offers more creative freedom in design, leading to a higher quality and more affordable product for fans. 2. How could this new model impact other clubs in the Premier League? This model could be particularly beneficial for clubs outside the 'Big Six,' who often struggle to secure lucrative kit deals. By adopting a similar approach, these clubs could see improved commercial returns, reduced costs, and stronger connections with their fanbases through more affordable merchandise. 3. What are the potential challenges of adopting this new kit supply model? Introducing a new and unfamiliar brand like SUDU to fans can be challenging. There are also logistical complexities in managing production and distribution without the support of a well-established manufacturer. However, if successful, this model could pave the way for a fairer and more sustainable approach to kit deals in the sports industry. #Partnership #SportsBusiness #Commercial #Sponsorship #Football #SportsBiz #Finance #People #Data #Intelligence #Investment

#1 PROCESSING YOUR ORDER Once your order is placed, our system must check to ensure we have all necessary elements to customize your jersey. Once confirmed, your order information is forwarded over to our warehouse for picking. #2 ORDER PICKING Every custom jersey order starts off as a blank. Once our customization team receives your order, a staff member will pick out the blank jersey to get the process started. #3 NAME & NUMBER PRODUCTION   Each & every Thunder jersey is made custom to order. Our expert customization team will get to work making all the customization elements that will go on your jersey. #4 PRESSING YOUR JERSEY  (PRE-STICH ONLY)  Once all the customization elements of your jersey have been created, it’s time to take them over to our Heat Press station. Each customization element is skillfully aligned by our customization experts and pressed together using the most advanced and durable jersey customization techniques. #5 STITCHING YOUR JERSEY (Hand-Stitched only)  Once all the customization elements of your jersey have been created, it’s time to take them over to our expert sewing team. Each customization element is sewn directly onto the jersey, and placed to the exact specifications of the NHL, NHLPA and Adidas. #6 QUALITY CONTROL CHECK  Each and every jersey is given a full spot check for accuracy, damage, or any other issues that may arise before it is sent out for shipping. Our QC team follows the guidelines set forth by the NHL, NHLPA and Adidas to ensure that each jersey that goes out is of the highest possible quality. #7 JERSEY SHIPMENT  Once your jersey has passed the QC check, it is moved over to our shipping station to be sent out to you. Deliveries usually go out twice a day, every day from Monday to Friday. 

Passion Project update: Gameday Grails has our first series! I challenged myself to break down the history of defunct sportswear brands in under 2 mins. 4 “episodes” in, some stats - Every “episode” averages 50+ shares (this stat is CRAZY) - video completion % is over 85% across all of them. - total views = 500k and counting Just did one about Starter Corp. If you loved #starterjackets (or still do) then you’ll love this one. #sportsmarketing #starter

In the final part of our three-part Apparel Playmakers series, in partnership with Champs Sports, we discuss how Patrick Mahomes is arguably Adidas' most influential athlete, and how he's transforming Adidas football. It all began in 2019 when Mahomes covered up the Under Armour logo on a Texas Tech shirt during March Madness with a piece of tape saying "adidas". Five years later, Texas Tech announced its new partnership with Adidas and Patrick Mahomes’s Gladiator brand in a video filled with nods to the infamous shirt from 2019. This partnership makes Patrick Mahomes one of the first athletes since Michael Jordan to have his alma mater wear his personal brand. Check it out 👇

In the final part of our three-part Apparel Playmakers series, in partnership with Champs Sports, we discuss how Patrick Mahomes is arguably adidas' most influential athlete, and how he's transforming Adidas football. It all began in 2019 when Mahomes covered up the Under Armour logo on a Texas Tech shirt during March Madness with a piece of tape saying "adidas". Five years later, Texas Tech announced its new partnership with Adidas and Patrick Mahomes’s Gladiator brand in a video filled with nods to the infamous shirt from 2019. This partnership makes Patrick Mahomes one of the first athletes since Michael Jordan to have his alma mater wear his personal brand. Check it out ⤵️

JD Sports

🎁 Looking for the perfect holiday gifts? Civile Apparel and Centerline Athletics have been featured in top holiday gift guides! From stylish and meaningful apparel to high-performance sportswear, we’ve got something special for everyone on your list. Check out our latest blog to see where we’ve been highlighted and find the perfect gift this season! 🌟 #HolidayGiftGuide #CivileApparel #CenterlineAthletics #GiftingMadeEasy