Uniting Voices Chicago’s Post

FinditParts has some amazing things happening over the next 100 days! Get in on the excitement! 🚚 🚛 🤩 🔧 🔩 ⚙ 📦 #supplychain #logistics #shipping #truckparts #heavydutytrucks #automotive #procurement #sourcing #fleetmanagement #truckdriver #trucking #truckindustry

How do you create the winningest team in NASCAR history?  👇 The President of Joe Gibbs Racing, Dave Alpern, talked with me about focusing on their True North: Go Faster. 🏁 Every organization should know their purpose and daily objective in one sentence. For Joe Gibbs Racing, the purpose is to Go Faster. Every decision they made for thirty years filtered through that one question: “Will this make us go faster?” Their philosophy is simple: If we lead the most laps and win the most races, everything else (sponsorships, marketing, recruiting talent) will take care of itself. For every purchasing decision they asked “Will this make us go faster?” For 15 years, Joe Gibbs Racing had no sign out front in their business park. 🏢 Spending 💲 on the expensive signage did not directly help their true north of going faster. It became a symbol and badge of honor for team members in the organization to keep all focus on making every decision and resource towards their true north. Listen to my full interview with Dave Alpern here: ⇥ https://lnkd.in/eB3G94Z5

With the NASCAR Playoffs underway, Keith Friedenberg and Norris Scott traveled to Florida for the 23XI Racing Partnership Summit, sharing survey insights to help the team and their partners better understand their fan base. Our findings? In addition to qualities fans have come to expect from NASCAR like “exciting” and “cool," 23XI, led by playoff contenders Bubba Wallace and Tyler Reddick, stands out for being seen as “inclusive” and “culturally relevant”. ⬇️Explore some highlights from our report below. #EndeavorAnalytics | #SportsMarketing #NASCAR #PrimaryResearch

Darlington Raceway held its annual press conference at the South Carolina Governor's Mansion on Tuesday. Track president, is excited to welcome fans back to the track, Too Tough To Tame, and in this video, he previews the upcoming Crown Royal presents Darlington Labor Day Race Weekend. WATCH: https://lnkd.in/e5qp2bs9 NASCAR | #NASCAR | #NASCAR75 | #NASCARPlayoffs | #racing | #autoracing | #racinglife | #motorsports | #sports | #sportsbusiness | #sportsnews | #sportsbiz | #sportsjournalism | #journalism

Brenden “Butterbean” Queen earned an impressive fourth-place finish at North Wilkesboro Speedway on Sunday in his NASCAR Craftsman Truck Series debut. “Man, this is what I worked for my whole life and never knew if I’d get this opportunity,” Queen said. STORY: https://lnkd.in/eU3fxJDE TRICON Garage | #NASCAR | #racing | #autoracing | #racinglife | #racingnews | #motorsports | #motorsport | #sports | #sportsbiz | #sportsbusiness | #sportsindustry | #sportsnews | #sportsjournalism | #journalism | #journalist

Check out my latest piece of work!

🏁 The Unseen Journey to Triumph During Thanksgiving break, I caught up with Keanu Reeve’s Docuseries on the fairytale story of Brawn GP in the 2009 Formula 1 season. The Cinderella story of Brawn F1 goes from: 🛑 nearly being dissolved completely with 0-day notice, 🏎 hitting the track to start the season as the fastest car on the grid,  🏆 to ultimately winning the Drivers and Constructor Championship in its debut and only season. While Brawn GP’s story seems to be an incredible turnaround of a team’s fate, the focus on 2009 has already begun the year prior with their “double diffuser” and other aerodynamic design approaches. Without the resilient leadership of Ross Brawn and Nick Fry to pull through the transition to 2009, we may have never witnessed the incredible story Brawn GP penned. Like Brawn GP’s story, in our lives or careers, tons of behind-the-scenes works might never share the spotlight if they weren’t for the right circumstances. Yet, those unnoticed endeavors are what lead to the ultimate reward. Chance favors the prepared mind - Louis Pasteur's. 👉 Ross Brawn certainly was fully prepared to lead the team in 2009. It is an incredibly resilient story where stars perfectly aligned… Check out the Docuseries if you haven’t already! #formula1 #successstories #teamwork

Is there really any surprise here that NASCAR destroys F1 in domestic U.S viewership? For F1 to ever catch up to NASCAR viewership in its home territory a few things have to happen as per below: - The racing must be competitive with a degree of unpredictability - The series must allow more access for fans that attend races - The removal of its elitist appeal and ultra-high pricing. - An evolution of the 'Drive to Survive' effect must take place to build up casual fans and increase their engagement - A U.S hero to take to the grid in a front running car, someone the country can get behind. These are only a few criteria I feel will drive engagement with the sports mad American audience, even then it is not a given.

Here's the full, minute-by-minute schedule for this weekend's NASCAR races at Darlington Raceway: https://lnkd.in/eJrwqCvq #NASCAR | #Goodyear400 | #SouthCarolina | ##PalmettoState | #racing | #autoracing | #racinglife | #motorsports | #motorsport | #sports | #sportsbiz | #sportsindustry | #sportsnews | #sportsjournalism | #journalism

🏁 Exciting News Alert! 🏁 Did you know that 1 out of 3 Americans aged 18-44 are NASCAR fans? 🤯 That's right! 🏎️💨 In the fast-paced world of motorsports, NASCAR stands out as a thrilling spectacle that captures the hearts of millions. 🌟 Now, imagine the possibilities for you and your company to tap into this dynamic arena! Whether it's brand exposure, engaging with a passionate audience, or fostering new business relationships, NASCAR offers a unique platform for growth and visibility. 🚀 Let's explore how your company can leverage the power of NASCAR to drive success and make meaningful connections. 🏆 Reach out today and let's discuss how we can get you revved up and racing in the world of motorsports! 🏎️💼 #NASCAR #Motorsports #BusinessOpportunities #Engagement #BrandVisibility