There’s a gap between loyalty membership and loyal behavior, but there’s also an opportunity — to turn average loyalty members into “super-users.” Upside data shows that more than 70% of loyalty members visit a retailer less than twice a month (or even not at all). Plus, over half of members churn within a year of sign-up. But loyalty members aren’t a monolith. Within any membership group, “super-users” make up about 22% — yet they generate 46% of *total* transactions and revenue. How can you create more super-users among your loyalty base? Find out: https://bit.ly/3VFPAaB #consumerinsights #loyaltyprograms
Upside’s Post
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Did you know that every time you swipe your loyalty card, you're not just getting a discount, but also shaping your future shopping experience? Loyalty programs offer businesses a valuable tool to collect consumer data, including shopping habits, preferences, and spending patterns. This information helps companies tailor their marketing strategies, improve products, and optimize services to meet your needs better. Remember, the value of your data can be more valuable than the discounts you get. So, the next time you use your loyalty card, keep in mind that you're contributing to valuable consumer insights. #DataAnalytics
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How effective are card loyalty programs? They are highly effective: -65% of a company’s revenue comes from the repeat business of existing customers. -57% of consumers spend more on brands that they are loyal to. -95% of consumers with retail subscriptions who feel close to brands say they will purchase more products from them, as do 95% of consumers who participate in loyalty programs who feel close to those brands. -84% of consumers say they’re more likely to stick with a brand that offers a loyalty program. -68% of consumers said they’d join a customer loyalty program for brands they like. -More than half of the most loyal customers actively recommend brands to others. #businessgrowth #loyaltyprogram #membership
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Stop wasting money on traditional loyalty cards that fail to bring customers back to your business. With LoyLap's Transaction Technology, your customers can pay digitally through a QR code, earn virtual stamps, collect credit-back, and enjoy product-basket discounts to use on your products or services. 🔗 https://hubs.la/Q02df-RX0 🔍 Why make the switch? ✔ Customer Convenience: No more lost cards! Your customers will love the ease of paying with their phones while automatically collecting rewards. ✔ Customer Retention & Engagement: When customers know they're close to earning a reward, they are more likely to return to your shop, book a service online, or make a purchase. With the ability to load funds into your business account in advance, your customers can also receive Top-Up Bonuses on the amount they load as a way of saying 'Thank You' for choosing your business over other options. ✔ Data-Driven Insights & Targeted Campaigns: Understand your customers better with valuable data on their preferences. Keep them engaged with personalised promotions based on their transaction history, behavior, and demographics. Don't wait any longer—take control of your customers' loyalty! Visit our website and enjoy our 30-Day Free Trial. #customerloyalty #rewardsprogram #digitalstamps #earnrewards #loylap
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Don’t have a loyalty program? You’re leaving money on the table. 💸 Every day you wait to launch a loyalty program, you’re losing out on the enormous potential financial gains that come with loyal customers. Still not convinced? That’s okay—we’ll let the numbers do the talking. 1. Your top 5% of customers generate 35% of your store’s revenue. 🏆 2. Loyalty point redeemers spend 3 times more than other customers on average. 💰 3. Smile loyalty program participants' repeat purchase rate is 56% higher than non-participants. 🔁 With these stats in mind, we’ve crunched the numbers. The average ecommerce store could lose up to $20,833 per month by not launching a loyalty program. The TL;DR? The sooner you launch, the better.
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Your top 5% of customers generate 35% of your store's revenue. Paid campaigns aren't just about getting more people through the door; they're also about tapping into the spending power of your loyal fans. #CustomerPower #marketingstrategytips
Don’t have a loyalty program? You’re leaving money on the table. 💸 Every day you wait to launch a loyalty program, you’re losing out on the enormous potential financial gains that come with loyal customers. Still not convinced? That’s okay—we’ll let the numbers do the talking. 1. Your top 5% of customers generate 35% of your store’s revenue. 🏆 2. Loyalty point redeemers spend 3 times more than other customers on average. 💰 3. Smile loyalty program participants' repeat purchase rate is 56% higher than non-participants. 🔁 With these stats in mind, we’ve crunched the numbers. The average ecommerce store could lose up to $20,833 per month by not launching a loyalty program. The TL;DR? The sooner you launch, the better.
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📊 Did you know that up to 79% of first-time visitors never return after their initial purchase? 😲 Don't let your customers slip away! Our digital loyalty card programs can help you keep them coming back for more. Discover how we can help you retain more customers. Schedule a discovery call now at www.ronindigital.ca 📞 #CustomerRetention #LoyaltyPrograms #CustomerEngagement #RoninMarketing #PointsForServices #FrequencyDiscounts #BoostSales #CustomerLoyalty #DigitalMarketing #LocalBusiness
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There are 2 primary groups of people that exist within your orbit: your loyalty customers and everyone else. A bit over-simplified, but still true. The most active loyalty members are called “super users” – they make up ~20% of loyalty customers overall, but generate nearly HALF of total loyalty transactions and revenue. So creating more of those super-users represents a huge opportunity for retailers. But how? There are two key measures that dictate the long-term sustainability of a loyalty program: 1️⃣ retention and 2️⃣ frequency. We break down these metrics and more to understand how more loyalty programs stack up today, and how retailers can fill the gaps. Download the report: https://bit.ly/48sQlIH #loyalty #loyaltyprograms
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$1,670,000 in Smile-generated revenue since launch. How did Live Bearded do it? Founded in 2016 by Anthony Mink and Spencer Davis, Live Bearded has always recognized the value of community and customer loyalty. With a successful referral, points, and VIP program, they’ve seen the value of loyalty firsthand. Since launching their loyalty program with us in 2018, they've seen: $1.67M in Smile-generated revenue +25% AOV for loyalty members 2.5x higher purchase frequency for rewards members They’ve also optimized their tiered VIP program to reward their most loyal customers. And it’s paying off, with 90% of loyalty-influenced revenue coming from its top 8% of customers in its highest VIP tier. These kind of results are what we strive for with every single brand that installs Smile.io. We've built Smile so that you can effortlessly launch a world-class loyalty program in minutes. Our loyalty programs live seamlessly within the shopper experience (esp on Shopify Plus!), and they deliver results! Endlessly customizable, while being effortless to manage. If you’re ready to experience what world-class loyalty program has to offer, send me a DM! Or learn more about our newest Plus plan for high-volume brands: smile.io/plus #EcommerceSuccess #EcommerceLoyaltyProgram #LoyaltyCaseStudy #EcommerceCaseStudy
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Feeling stuck with low average transaction values? Loyalty programs with tiered rewards can be the key to unlocking higher spending. By providing points or discounts based on purchase amount, you encourage customers to add more to their carts and reach for those coveted rewards. Watch your average order value climb! 📈 ➡️ Discover how our loyalty programs can boost your average transaction value! www.rmgloyalty.ca #rmgloyalty #increasedsales #loyaltyrewards #promotionaloffers #incresedcustomerspending
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Did you know that 65% of US and UK consumers intend to use loyalty/rewards accounts to save money when shopping for the holidays? Our CMO, Jen Jones, went live with Maria Bartiromo to discuss how consumer loyalty programs influence spending this holiday season. Learn more about the consumer data discussed, here: https://lnkd.in/ekrK6Pea #cybermonday2023 #consumerspending #digitalcommerce
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Petroleum/C-Store Advisor
1moWell said!