Insider.’s Post

Meet & Greet DangleAds Team at Pitch CMO Summit 2023,  As we’re all ready to unravel and unleash the power of omnichannel marketing!🚀 We look forward to discovering, connecting, and elevating our collective marketing potential with industry leaders. To connect or schedule a meeting, reach out to us at sales@dangleads.com #omnichannelmarketing #marketing #marketingindustry #digitalmarketing #performancemarketing #performanceindustry #dangleads

Curious which practices highly effective #MedTech commercial teams pursue? 💡🚀 Dive into the MedTech Commercial Quotient to discover the top 7 practices top quartile commercial leaders are using to stand out and drive revenue growth. MedTech Commercial Quotient is McKinsey’s proprietary solution that can show where your organization's commercial strengths and opportunities lie; from nailing sales and marketing basics, to mastering the art of personalizing omnichannel, to harnessing the power of ecosystem selling. Ready to navigate the intricate landscape of MedTech success? Take McKinsey’s MedTech Commercial Quotient survey by scanning the QR code to learn how your organization’s commercial capabilities compare to peers For more information, you can ping me or email MedTech_Commercial_Quotient@mckinsey.com #Medtechcommercial #CommercialStrategy #Omnichannel #McKinsey #sales # marketing

Let’s shake hands to reshape and expand the landscape of omnichannel marketing!🤝 Meet & Greet DangleAds’ team at Pitch CMO Summit 2023. We’re thrilled and looking forward to attending the event to meet industry experts and forge impactful partnerships!🚀 To connect or schedule a meeting, reach out to us at sales@dangleads.com #marketingindustry #digitalindustry #marketingevent #PitchCMO #performancemarketing #performance #techindustry #dangleads

The #1 opportunity TODAY for life sciences meeting & event profs: Building events into an omnichannel engagement ecosystem. ALL top 50 life sciences companies have a strategic omnichannel HCP engagement initiative. We have talked to them. They are building it today. And yet, our research shows that only 7% omnichannel/commercial excellence leaders really care about events. The risk: events = webinars. Tomorrow at #PharmaForum EMEA we will explore SMM2.0 - how meetings management can drive a commercial and IT transformation with customer experience and automation in mind. Session summary to follow after the presentation. #pharmaforumemea #omnichannel #pharmamarketing #eventprofs #eventtech

What are the latest communication trends? 💭 We did some market research and highlighted the key features for successful business messaging! Here they are: 1. 2WAY communication with customers 2. branding messaging 3. AI implementation 4. integration with effective communication channels 5. cooperation with reliable messaging service providers ImLink is an omnichannel platform for business that provides companies with different solutions to perfectly connect, serve and support their clients! Welcome to our website and stay in line with TOP messaging trends and platforms: imlink.io #ImLink #A2P #SMS #messaging #marketing #trends

Meet our passionate panelist, Prem Balaji, for the thought leaders' discussion on 'Bridging the Digital Divide: Revolutionizing Customer and Omnichannel Experiences through Technology'! From discovering a love for marketing, this tech enthusiast turned marketing maven believes in the power of 'Love thy work.' Can't wait us as Prem share insights on revolutionizing customer and omnichannel experiences through technology, drawing from a journey that blends technology, marketing, and a unique approach to professional growth. #techpassion #digitaltransformation #cxinnovation #thoughtleadership

📢 Making Moves in Omnichannel: A Guide to Steady Progress Taking it slow and steady can win the race in the omnichannel world. 🔎 Some tips for a smooth and successful journey: 🥅 Align with your purpose: Closely integrate your omnichannel strategy with your business objectives and customer needs. Shift your focus from simply pushing products to providing a seamless experience for healthcare professionals (HCPs). ⌛ Transform with purpose, not hype: Jumping on the digital bandwagon isn't the goal. Build a scalable strategy that drives real results and motivates your team. Change management is crucial here: ensure people are well-informed, equipped with the right skills, engaged, and active participants. Remember, it's a marathon, not a sprint. 🔢 Data drives insights, not distractions: Leverage valuable feedback and performance indicators to track progress and guide your decisions. Don't get lost in the data ocean; stay focused on your ultimate objectives. By following these principles, you can make informed, gradual moves that lead to a thriving omnichannel experience for both your HCPs and your customers. Remember, steady progress often yields the most lasting success. Post inspired by Dr. Mussa Arvani, MD, MBA Parveen Jayia Victoria Ho Giorgio Mazzoleni - Right channel opportune time customized content let’s get it right 6 talk in Pharma Reuters Barcelona 2023 #CollaborationExcellence #OmnichannelSuccess #DataDrivenInsights #DigitalTransformation

 🌟Exciting Insights from Cyril Mandry Senior Director Global Digital Marketing & Omnichannel Lead at Merck! 🌟 As the landscape of customer engagement continues to evolve, Cyril Mandry's words resonate profoundly. The quote highlights a pivotal shift towards omnichannel approaches are adaptive and transformative. In an era where customers' needs and expectations are constantly evolving, leveraging digital platforms, personalized content, AI, and data-driven insights becomes imperative. At Metrix, our commitment to providing connected solutions in marketing and learning for Lifesciences is fueled by the understanding that effective engagement means meeting customers where they are and delivering experiences that resonate on a personalized level. Cyril's insights reinforce the notion that omnichannel strategies are not just a trend but a strategic imperative. By harnessing the power of technology and data, we can better understand and anticipate the needs of our customers, driving meaningful interactions and fostering long-lasting relationships. What are your thoughts on Omnichannel Strategies in Healthcare Marketing? #Omnichannel #DigitalTransformation #CustomerEngagement #LifeSciences #MetrixGroup

🤔Omnichannel or Omnitechnology ? 👍True omnichannel isn't just about fancy tech, it's about a fundamental shift in how your entire organization operates! Ensure having the right technology but don’t forget about People and Processes : 🔑Our key focus : 💁♀️Vision & Leadership Buy-In: Everyone, from top execs to frontline teams, needs to be on board with the customer-centric mindset. break internal silos, it's all about the customer journey now. 📈Process & Alignment: Revamp your processes to support the new model. Think: cohesive brand planning, modular content creation, and agile regulatory & compliance. ️ 💱Change Management: Don't underestimate the power of communication & engagement. Involve your teams, understand their concerns, and co-create solutions. 👨💻Data, But Smarter: Data is crucial, but only if it's accurate & actionable. Cleanse, integrate, and empower your frontline. Omnichannel mastery is a journey, not a destination. It requires leadership, collaboration, and a focus on the human element to truly succeed. #omnichannel #changemanagement #engagement

The third episode of our interactive series – ‘The Next Marketing with HJ - Decoding the Future of Marketing’ - is now live on Doceree's YouTube channel. In the latest episode, we are hosting Nancy Phelan, Senior Vice President, Omnichannel Activation at Indegene. The episode discusses the nuances of Omnichannel Marketing in the life sciences industry and how data and progressive technologies like AI can be used effectively for HCP engagement. Watch now to learn more: https://bit.ly/47STjH3 #thenextmarketing #talkshow #nancyphelan #harshitjain #marketing #omnichannelactivation #pharma #programmatic #machinelearning #digital