#Martech is not just surviving — it's poised to grow. 💡🚀 Key insights from the latest MarTech Nordic 2023 event, reveal that strategic investments in marketing technology can unlock growth and customer engagement, even when budgets are tight. 🌟 Personalization is the game-changer here. Companies that personalize will see a 10-15% revenue increase, with top performers hitting 25%. 📊 From data-driven decision-making to real-time engagement and consistency across all touchpoints, the roadmap to success is clear. Read more highlights >> https://hubs.li/Q028lbjk0 #DigitalMarketing #CustomerExperience #Innovation
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Ready to skyrocket your online sales?🚀 See how Elon, a Nordic retail powerhouse, transformed their digital presence with Adobe Commerce. Their innovative approach, focused on customer empathy and cutting-edge features, led to a massive 65% increase in visitors and a staggering 145% boost in sales.💰 Don't miss out on this opportunity to revolutionize your business.
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We're incredibly fortunate to have our partners at Akeneo: The Product Experience Company share their valuable insights on the evolving landscape of consumer behavior. As Casey Paxton, Content Marketing Manager at Akeneo, points out, consumers are becoming increasingly aware of the environmental and social impact of their purchases. This shift presents both challenges and opportunities for businesses. By prioritizing product experience (PX) over customer experience (CX), businesses can empower buyers to make informed decisions and build lasting relationships. This approach not only aligns with consumer values but also offers significant financial benefits. To join this revolution, businesses should: - Enhance Their Product Data: Ensure product information is rich, engaging, and transparent. 📊 - Embrace the Sharing Economy: Explore opportunities to offer refurbished, rental, or pre-loved products. ♻️ - Be Transparent About Their Impact: Showcase environmental and social initiatives to build loyalty and drive sales. 🌍 The time to act is now. Let's embrace this new era of conscious consumption and create a more sustainable future. 🌱 ☀️ 💧 🛍️ 💰 📈 🤝 👍
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In the latest #VaimoTalks, Angie Kobeleva-Titova, Vaimo's Frontend Competency Lead, discusses the critical importance of web accessibility. Here are some key takeaways: ▶ Web accessibility ensures ALL users can access and interact with your site, regardless of abilities. ▶ It's not just inclusive—it's good for business! The global market of people with disabilities has a spending power of over $6 trillion. ▶ Remember the POUR principles: Perceivable, Operable, Understandable, and Robust. ▶ Accessibility should be considered from the earliest design stages through to maintenance. 💡 Fact: Accessibility isn't just for permanent disabilities. It also helps those with temporary (like a broken arm) or situational (like holding a baby) challenges!
An intro into web accessibility, with Angie Kobeleva-Titova
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Yesterday's poll showed us that not everyone prioritizes accessibility as highly as they should. 😱 And we understand that it all can be overwhelming, but let's talk about why that needs to change. We all know someone with a disability, but have you ever stopped to think about how some of these people navigate the online world (imagine vision or maybe hearing proplems, just to give an example) ? 🧐 We're talking about 16% of the world's population, or 1 in 6 of us, that could be having a hard time surfing online. 🌐 That's a lot of people who are not being included in our forever-changing world of ecommerce, plus it's a huge market that businesses are missing out on! 💰 According to Forrester, people with disabilities have an annual purchasing power of $4 trillion. 💸 Imagine the potential for your business if you were to tap into this market. Accessibility isn't just about compliance. It's about creating a better user experience for everyone. 🥰 When your website or app is accessible, it's easier to use, more intuitive, and more enjoyable for everyone. So, let's make a commitment to prioritize accessibility in our work. It's not just the right thing to do, it's also good business. 🚀 Let's make the internet a more inclusive place for everyone! Read more on our website and reach out if you wanna talk: https://lnkd.in/dctucQi8
Digital accessibility with Vaimo
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Want to make your digital world more inclusive? 🌎 We're here to help! 🤝 At Vaimo, we believe that accessibility is essential for everyone. We're committed to creating digital experiences that are accessible to all.
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Pstttt... let's talk accessibility -Not only because it's the right thing to do; it's also good business. 🚀 At Vaimo, we believe that everyone deserves an equal opportunity to enjoy the online world. That's why we're passionate about helping businesses create websites that are accessible to all. 🦻 🧏 🦽 Why is accessibility important? - Legal Compliance: Avoid costly fines and penalties by meeting the requirements of the European Accessibility Act (EAA). - Enhanced User Experience: Make your website easier to use for everyone, leading to increased satisfaction and conversions. -Boosted SEO: Improve your website's visibility and reach a wider audience. How Vaimo can help? 🦯 - Accessibility Audits: Find and fix accessibility issues. - Consulting and Training: Get expert advice and empower your team. - Remediation and Testing: Ensure your website meets the highest accessibility standards. Partnering with A11y Cloud, we offer a comprehensive approach to accessibility testing and remediation. Ready to make your online store more inclusive and accessible? Contact us on the link!💌 #accessibility #ecommerce #digitalinclusion #Vaimo
Digital accessibility with Vaimo
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Is e-tail just another word for ecommerce? 🤔 Spoiler alert: there’s more to it than meets the eye! In fact, considering the differences may be a great entry point to more significant strategic discussions and decisions for your business. What’s the right mix of sales channels for your business? And how much control do you want over how your products are displayed? These are just a few of the questions you should ask yourself. Are you curious about what model suits your brand best? Martin Hjalm weighs the pros and cons of each approach, setting you up with the info you need to choose the right path. Whether you go with e-tail or ecommerce, the end goal is the same: getting your products online and in front of customers. But how you reach that goal matters just as much. Read our blog post and find out more: https://lnkd.in/echusHz4
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Is GS1 Compliance Holding You Back? 🚫And are you tired of the endless paperwork and manual data entry that comes with GS1 compliance? 📝 Our new GS1 Connector is here to simplify your life. The key Benefits: - Effortless integration: Seamlessly connect your Akeneo PIM to the GDSN network. ✅ - Automation: Say goodbye to manual data entry and updates. 😴 - Efficiency: Streamline your operations and save valuable time. ⏱️ - Compliance: Ensure your product data meets the rigorous standards of GS1. 👍 How it works: 1. Connect: Our experts will guide you through the setup process. 🤝 2. Map: We'll map your Akeneo data model to the GS1 standard. 🗺️ 3. Sync: The Connector will automatically push validated product data to the GDSN network. 🔄 Why should you choose the Vaimo GS1 Connector over other? - Built on a proven framework: Our Connectmach microservices framework ensures reliability and scalability. 💪 - Expert support: Our team has years of experience in GS1 compliance. 🧠 - Customization: We can tailor the Connector to your specific needs. 🛠️ Ready to simplify your GS1 compliance? Book a FREE demo to learn more about the Vaimo GS1 Connector and how it can benefit your business. 💼
GS1 Connector: Book a free demo
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Born in the harsh Norwegian weather, Helly Hansen has always been synonymous with durability and innovation. But when their legacy platform couldn't keep up with their growing ambitions, they needed a digital transformation. -> Enter Vaimo. 🌊 Watch our case study to discover how we helped Helly Hansen: - Navigate the stormy seas of digital commerce. - Chart a new course with Adobe Commerce. - Weather any storm with a robust platform. #HellyHansen #Vaimo #DigitalTransformation #AdobeCommerce #CaseStudy #Ecommerce #OutdoorGear #Fashion
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