Valvoline Global Operations’ Post

“Going faster isn’t just making the race cars go fast. It’s about getting humans to go faster.” Check out the full trailer for our upcoming film now! And stay tuned for the January film release to learn how the folks at Joe Gibbs Racing are pushing the limits of their race cars and the people behind those machines! 🏁

The starting lineup for the Greatest Spectacle in Racing is below

𝘛𝘩𝘦 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘰𝘧 𝘮𝘰𝘵𝘰𝘳𝘴𝘱𝘰𝘳𝘵𝘴 𝘪𝘴 𝘮𝘰𝘳𝘦 𝘵𝘩𝘢𝘯 𝘫𝘶𝘴𝘵 𝘧𝘢𝘴𝘵 𝘤𝘢𝘳𝘴—𝘪𝘵’𝘴 𝘢 𝘩𝘪𝘨𝘩-𝘴𝘵𝘢𝘬𝘦𝘴 𝘸𝘰𝘳𝘭𝘥 𝘰𝘧 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘺, 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵, 𝘢𝘯𝘥 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘺. This Thursday, we’re hosting our first-ever dedicated Trusted Sports event in NYC—an exclusive opportunity to dive deep into the business and financial dynamics of motorsports. We’ve assembled an outstanding discussion with Lee Zohlman (Juncos Hollinger Racing), Thomas (T.J.) Reichmann (First Horizon Bank) and our very own Malcolm Lemmons to unpack everything from the inner workings of F1, Indy Car, and NASCAR to the evolving landscape of investment in racing teams. Here’s a preview of what we’ll explore: - What are the key differences between the major racing leagues? - How do teams generate revenue, and what are the financial hurdles they face? - Why are more professional athletes and celebrities investing in racing? - What’s driving F1’s surge in popularity, and what are the challenges in sustaining that growth? RSVP for Trusted Advisor members: https://lnkd.in/djgbbGP2 Not a member yet? Apply here: https://lnkd.in/e2jKtchi

As rightly stated by retired 4-time Formula One World Champion, Alain Prost, “Speed is not an aspect of life, it is life.” Aligning this with today’s fast-paced world where swift actions are paramount, we believe Formula One Racing is the best example for demonstrating an enterprise use case leveraged by Athena. It’s no longer possible to win races as a standalone driver, it takes an entire village behind the scenes to support your team’s P1 finish. Athena is your next team member! We present here an illustration of how Athena can help F1 Racing Teams prepare an analysis about the race strategies needed to excel using two reusable automations that derive insights from the latest race datasets. Hammer Time! 🏎

Did you know All-Terrain Motorsports is one of the top dealers in the entire North American marketplace in sales? and that they started locally and remained a locally-owned company. Learn more about this #WestSlopeBestSlope business >> https://rebrand.ly/jtfj72y #CommWestWorks #SmallBusinessStrong #GrandJunction #TechnologyPartner #TeamThursday

Excellent episode!

Red Bull Racing has the largest consumer partnership sector, revenue, in Formula 1 2024. The Spomotion Analytics Partnership Network Analysis Report 2024, coming soon, show that Red Bull Racing have the largest consumer partnership sector. It is remarkably large compared to the other teams. BWT Alpine has quite many consumer goods partners, but they are relatively small companies. As a result, BWT Alpine has the smallest consumer sector.

Red Bull Racing has the largest consumer partnership sector, revenue, in Formula 1 2024. The Spomotion Analytics Partnership Network Analysis Report 2024, coming soon, show that Red Bull Racing have the largest consumer partnership sector. It is remarkably large compared to the other teams. BWT Alpine has quite many consumer goods partners, but they are relatively small companies. As a result, BWT Alpine has the smallest consumer sector.

Olympian Lolo Jones drives the awesome McLaren 600LT in Indianapolis We did this video 5 years ago to promote McLaren Experiences with a great team in Indianapolis.  Did it sell a lot of cars? No probably not.  Did it sell out all the McLaren track-days? No, they’re kind of sold out anyway. Did it move dials in performance marketing? No, it probably didn’t break any records – with 271k views in 5 years. It was something of a slow burner.   But surely not everything is about performance marketing. This was movie made to tell a story about the very human challenge of learning to drive a really really great sports car, really really well. It came at a time when research showed that McLaren was NOT attracting many new-to-the-brand customers and was seen as inaccessible by female sports car buyers. Sometimes a brand should tell a story just because it’s interesting and it’s beautiful. I still remember seeing the smile on Lolo’s face when she finished her hot laps. It was priceless, it was exhilaration, it was joy. It was everything good that McLaren could make you feel. https://lnkd.in/ekbBZB2t    

Dive into the Untold Side of Formula 1: Unveiling the Economic Impact Beyond the Thrill of the Race! Michael Luzich's illuminating article takes you beyond the track, revealing the hidden economic dynamics of hosting Formula 1 Grand Prix races. Explore how these events fuel local economies, spark infrastructure development, and create a ripple effect that extends far beyond the checkered flag. If you're curious about the lesser-known dimensions of motorsport, this captivating read is a must!!