Vanguard ID Systems’ Post

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How effective are card loyalty programs? They are highly effective: -65% of a company’s revenue comes from the repeat business of existing customers. -57% of consumers spend more on brands that they are loyal to. -95% of consumers with retail subscriptions who feel close to brands say they will purchase more products from them, as do 95% of consumers who participate in loyalty programs who feel close to those brands. -84% of consumers say they’re more likely to stick with a brand that offers a loyalty program. -68% of consumers said they’d join a customer loyalty program for brands they like. -More than half of the most loyal customers actively recommend brands to others. #businessgrowth #loyaltyprogram #membership

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