What makes a product strategy exceptional? 🧭 Visionary Direction: A well-defined product strategy sets the course for where your software is headed. 🔨 Feature Prioritization: Discussion often brews when deciding which features to build, prioritize, or leave out. What really matters to your users? Not totally sure? You could use prioritization techniques, such as the RICE method (Reach, Impact, Confidence, Effort) to calculate a feature's score and prioritize them based on value. 🎯 User-Centric Approach: Your users are the ultimate judges of your software. A robust strategy puts them front and center. Conduct user interviews and make data-backed decisions, don't just go with your gut. ❗ Innovate or Imitate: Should you lead with innovation, or is it safer to follow best practices and emulate successful products? Innovation should be targeted in areas where differentiation can create the most significant impact, addressing specific customer needs in ways competitors haven't. Investing in custom software is the key to standing out in a crowded digital landscape, allowing you to differentiate your brand and tailor user experiences precisely to the unique needs and preferences of your audience.