The Federal Government’s 2020 Green Paper on #media reform proposed a shift to all-MPEG4 compression to free up TV spectrum for mobile telephony. But the growing prevalence of 4K TVs, and the startling realisation that online platforms are prepared to use their bottle neck power to levy the FTA networks’ BVOD services, has created a new reality. We argue that a more radical upgrade of FTA TV technology to DVB-T2 will be needed to secure TV’s broadcasting future. The industry is understandably reluctant to launch a disruptive technology upgrade, but the risks are declining with time and can be mitigated. Sign up to our newsletter for regular insights into the Australian media landscape. https://lnkd.in/fibwT7h #4k #digital #mediapolicy
