Vestcom reposted this
SVP, Group Director, for the Path to Purchase Institute, Progressive Grocer and Consumer Goods Technology
The Path to Purchase Institute is thrilled to announce that Shachar (Shock) Torem from Vestcom will be a guest speaker at Storefronts! As in-store media continues to evolve, digital formats are set to play a pivotal role in the next chapter of retail media. Vestcom will be unveiling groundbreaking research, revealing consumer reactions to digital screens in-store, where and how they want to be engaged, and the impact on their buying decisions. Don’t miss out on actionable insights that will help you optimize a holistic approach to in-store media, effectively balancing traditional print formats with new digital vehicles to drive incremental purchases. If you're a CPG marketer eager to stay ahead of the curve in in-store retail media for 2025, you can register for free at www.p2pistorefronts.com #RetailMedia #DigitalInnovation #CPGMarketing
The legend wil take the stage, Too bad I am traveling.
Go Shachar (Shock) Torem go! 👏👏👏
This will be a great session!
Break a leg!
SVP & GM, CPG and Retail Media Solutions at Vestcom
2moThank you Eric. I look forward to joining this timely event to network with our industry partners and share some exciting consumer led insights that will help both retailers and CPGs alike to implement a more effective in-store media strategy. Hope to see you all in Chicago!