Vetrina’s Post

🌿 New Blog Post Alert: Full Review of the 2024 "Best in Grass" Infused Pre-Rolls Judging Kit 🌿 I was thrilled to dive into this year's "Best in Grass" competition for the state of Illinois. With six infused pre-rolls from top brands, I reviewed each one based on taste, effects, and overall experience. In my latest blog post, I break down each product, rank them from best to worst, and share some thoughts on what truly shines in the Illinois cannabis market. Spoiler alert: some heavy hitters missed the mark, but there were a few standouts! Whether you're a cannabis "connoisseur" or just curious, check out the full review 💻 link in comments! #CannabisCommunity #BestInGrass2024 #InfusedPreRolls #IllinoisCannabis #CannabisReviews #BudtenderLife #HighlyReviews

NorCal vs. SoCal is a rivalry as old as east coast vs west coast, but how different are they really? Take a look at our latest report that compares the largest metro areas in the largest cannabis market. How do pricing trends stack up, what are the category purchasing habits of hippies vs. surfers, and which brands are making the biggest waves? 🌊 #cannabisindustry #cannabisdata #californiacannabis

The Headset report on the California cannabis market brings exciting insights into the competition between LA Metro and the SF Bay Area. Here are the key takeaways: ◾ Daily Sales Performance: Bay Area retailers lead with $8,539 in daily sales compared to LA's $7,393, a notable 13% difference. ◾ Product Preferences: LA Metro shows a strong preference for pre-rolls, making up nearly 20% of sales, while the statewide average is 17% (Headset). ◾ Local Brand Success: Local brands thrive in their home regions, with LA's local brands like Jungle Boys dominating in the south, while northern brands like Smoakland excel in the Bay Area. ◾ Market Uniformity: Despite regional differences, the overall California market trends show increasing uniformity, indicating a maturing market across urban areas (Headset). These insights highlight the dynamic and competitive nature of California's cannabis market, reflecting both regional preferences and broader market trends. #CannabisIndustry #CaliforniaCannabis #BayAreaCannabis #LACannabis #CannabisTrends #CannabisMarket #CannabisRetail #CannabisBrands

🎉 This is my mom, Barb, buying MixMix for the first time. Let me tell you more about Barb. Barb has never smoked tobacco, let alone cannabis, doesn’t really like beer, and has a rare glass of wine. But, this isn’t Barb’s first trip to a dispensary. Her sore hands and difficulty sleeping motivated her to visit a dispensary (or a few) after Michigan adopted adult use in 2018. Barb hasn’t ventured out alone. My father, Jerry, has arthritis and has experimented with a variety of cannabis edibles and topicals in the last few years. They also share product reviews with friends who suffer from similar daily inconveniences. On one of their routine shopping trips, they were told their favorite products, namely Beboe pastilles and Petra mints by Kiva Brands, Inc., were out of stock. Instead, they were advised to buy a bag of RSO gummies as an alternative because they were “comparable.” 😱 I was shocked, but not surprised, to learn that they were referred something that was so wildly inappropriate for their needs. This experience was a turning point for me that spurred the creation of MixMix. MixMix isn’t meant for everyone, and that’s okay. MixMix makes the therapeutic benefits of cannabis available to people like Barb and Jerry, their friends, me, and all kinds of people with needs that a +20mg gummy isn’t right for. Barb isn’t on LinkedIn and won’t ever see this post, but I'd like to say thanks to my Mom for embracing the industry that I’ve chosen to “cast my lot with,” and for openly sharing your real-life experience with me so we can keep making MixMix the best that it can be. 💜 #motivation #family #imhighrightnow Cannabis Media Council Matt Sabo Katelin Randall

🌿 While the news has been fixated on the challenges with the NY market, let’s not forget to shine a light on the current and soon to market operators who are tirelessly growing, building, and collaborating to move this market forward. 💪 If you want to witness what’s truly unfolding in the New York cannabis market, look no further than Revelry Buyers’ Club. Registration is officially open for the highly anticipated Revelry Buyers’ Club! 🎉 Register @ www.revelryny.com Revelry Buyers’ Club is New York’s exclusive B2B cannabis trade show, hosting the most concentrated gathering of licensed New York retailers, cultivators, processors, brands, and ancillary providers. ⚡ This is where the NY market gathers to handle business. ⚡ This is what New York cannabis looks like. And don’t let them tell you different. On The Revel

🌿 Gear Up for 420: Ensure a Merry "Cannabis Christmas" with Ample Discreet Exit Bags! 🎄 Attention Cannabis Dispensary General Managers, As the cannabis community eagerly anticipates the arrival of April 20th, known affectionately as 420, it's essential to recognize the significance of this day for your customers. Much like Christmas in the retail world, 420 is a time of heightened excitement and anticipation, with customers flocking to dispensaries to celebrate and indulge in their favorite cannabis products. Why 420 is Like Christmas for Your Customers 🎁 Excitement and Anticipation: 420 holds a special place in the hearts of cannabis enthusiasts, serving as a day of celebration and camaraderie. Your customers look forward to this annual event with eager anticipation, eager to explore new products and enjoy special promotions. 🌿 Community Connection: Beyond the products themselves, 420 fosters a sense of community within the cannabis culture. It's a time for friends to come together, share experiences, and celebrate their shared love for the plant. As a dispensary, you play a vital role in facilitating these connections and creating memorable experiences for your customers. 💡 Opportunity for Growth: For dispensaries, 420 represents more than just a day of celebration—it's an opportunity for significant revenue growth. By capitalizing on the increased demand and excitement surrounding 420, you can maximize sales and strengthen customer loyalty. The Importance of Discreet Exit Bags for 420 🔒 Protecting Privacy: With the influx of customers on 420, it's crucial to prioritize discreet packaging to protect your customers' privacy. Discreet exit bags provide a confidential and professional way for customers to carry their purchases, ensuring a positive experience for all. 📦 Stock Up for Success: As you prepare for the surge in demand on 420, don't overlook the importance of having enough discreet exit bags in stock. Running out of bags can lead to delays and frustrations for your customers, potentially tarnishing their 420 experience and impacting your bottom line. Get Ready to Make 420 Merry and Bright! As you gear up for the upcoming 420 cannabis holiday, prioritize the needs of your customers by ensuring you have ample supplies of discreet exit bags in stock. By providing a seamless and professional experience, you can make 420 a truly merry and memorable occasion for all. Let's make this 420 season the best one yet! #420Celebration #CannabisChristmas #DiscreetExitBags #CannabisCommunity #DispensaryPreparation #cannabisbusiness #cannabisindustry  

learn more about cannabis regulations and the industry in Massachusetts. great job, Comms!

ICYMI: Our latest CANNAtalk at StratCann’s “Growing Relationships” event in Kelowna, BC was a deep dive into navigating the cannabis retail landscape both domestically and internationally. 🌿 On Monday, June 10th, industry leaders Aaron Anderson (VP of Sales at Tricanna Industries), Jeff Aubin (CEO of Smoker Farms), Zachary Chester (CEO of Island Genetics), and Walker Patton (CCO at Woody Nelson), moderated by Nico Hache, discussed critical factors such as quality verification, pricing strategies, and market trends. Key insights included: - Differences in provincial cannabis boards and their impact on market access - The potential and pitfalls of direct-to-retail and farmgate sales in BC - Strategies for product differentiation and market positioning Read the full article and watch the video for comprehensive coverage. 👇 https://lnkd.in/dSKKepFc Join the CANNAtalk community for updates on upcoming events and stay informed about industry best practices and trends! #CANNATalk #StratCann #CannabisRetail #IndustryInsights

So many people either don't understand what I have been saying, or, they just don't really understand how recreational cannabis companies will win. "If you’re creating a completely new brand … the first thing is understanding who the audience is: Who am I speaking to? What’s the demographic? What’s the psychographic? That allows you to develop a product that speaks to that audience." From an article in MJBiz called "Audience and purpose drive marijuana sales: Q&A with Angela Cheng" Of course, I have been trying to tell you this for more than 6 years. Success will come from carving out a meaningful (for them) relationship between the brand and the chosen consumer - like a friendship, it's familiar and can be counted on to be there when you need it. The people who get it will have a much better chance of winning - the ones who don't, well, don't say you weren't told...on your way to CCAA court.