Vicki Weinberg’s Post

eCommerce - who knew??? This past year I had the privilege of working with a few ecommerce brands. You would think the process would be simple: Client sees product on site Client buys product Client receives product But it turns out, there are many more touch points to an ecommerce journey. The better you map these out, the better an experience your customers will have. The bigger the chance for return customers (larger CLV anyone?) It was a pleasure speaking with Becca Anderson on the Click to Buy podcast. Link to listen to the full episode 👇 #simplifyyourworkflow #makelifeeasier #ecommerce I have to say, I am falling in love with ecommerce process. So interesting!

Is your ecommerce platform ready for a traffic surge? Our latest podcast episode is all about prepping for high-traffic promotions. We share tips on setting revenue goals, tracking conversion rates and more. Tune in! #ecommerce #digitalmarketing https://lnkd.in/gTU3_Sud

Is your ecommerce platform ready for a traffic surge? Our latest podcast episode is all about prepping for high-traffic promotions. We share tips on setting revenue goals, tracking conversion rates and more. Tune in! #ecommerce #digitalmarketing https://lnkd.in/gTU3_Sud

“Less than 5 percent are committing to their purchase.” With a number that small, why are retailers obsessed with optimising pages to convert the few people that are ready to buy? Here’s what David Mannheim thinks. 🎙️ Tomorrow, David speaks about why retailers should optimise buying stages over website pages on the 19th episode of Statements of Intent. Don’t miss this episode. Subscribe to the podcast through the link in the comments. #personalisation #ecommerce #customerexperience

The ONE metric that really moves the needle in eCommerce? Average Order Value (AOV). Here's why it's magic: You can have the same number of customers but dramatically different revenue. Think about it: 100 customers × £35 = £3,500 100 customers × £350 = £35,000 Same effort, 10× the results. This week on The eCommerce Podcast, Steven Pemberton breaks down why AOV should be your North Star metric and what you can do to improve it. Watch the full episode to discover: • Simple ways to increase your AOV • How to position your products for higher value sales • Why price isn't always the answer 🎧 Full episode: https://lnkd.in/e-RjCdeD #ecommerce #digitalmarketing #onlinebusiness #retail What do you think? Is AOV the metric you focus on most? Let me know in the comments 👇

“I’m sacrificing a LOT of personal time to create this.” 🥵 In this NEW podcast episode, co-founder, Nathan shares the source of his confidence. Listen now to discover what's helped him grow Quickfire so fast - plus all the brutal lessons along the way. Simply tap the link in the comments 👇 Simply Commerce - Digital Commerce Recruitment Experts #eCommerce #Agency #FounderStories

🎙️ In this episode of the Management Blueprint Podcast, Ethan Giffin, Founder and CEO of Groove Commerce, dives into his "eCommerce Scorecard" framework, designed to optimize online store performance. Here’s how it breaks down: 1️⃣ SESSIONS #: Track the number of visitors to your site. 2️⃣ ORDERS #: Measure the total purchases made. 3️⃣ REVENUE $: Monitor the income generated by those sales. 4️⃣ AVERAGE ORDER $: Increase the value of each transaction. 5️⃣ CONVERSION RATE %: Maximize the percentage of visitors turning into customers. 💡 Learn how leveraging these key metrics can help your eCommerce business scale and thrive! #ManagementBlueprintPodcast #eCommerceScorecard #eCommerceStrategy #OnlineSales #BusinessGrowth

It was awesome jumping on the eComm Breakthrough Podcast with Joshua Hadley (MBA) to discuss the challenges of scaling an eCommerce business. We discussed some of the funny cases of successful eCommerce brands that are operational sh*t-shows, and what to do when your business inevitably reaches it growth ceiling. Josh is such a thoughtful interviewer with a deep appreciation for the typical eCommerce business struggles. Link to the full Youtube video in the comments.

We're live with a new episode of eCommerce Australia Podcast! Episode 59 we talk to Sasha Murrie, Founder of journeyflow! Customer Journeys are absolutely vital for success in eCommerce, and most (if not all) brands I audit and work with can find significant improvements and unlock profit by having someone outside their organisation view and audit their customer journeys. We cover: 💡 Getting the basics right for brands big and small 😎 Who Sasha looks to as brands that are doing it well 🧐 How your internal team can be a great resource to help you improve your eCommerce sales. #ecommerce #ecommerceaustralia #shopify #klaviyo #reviewsio #okendo