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Our latest article with Automotive News Europe examines how the emergence of Software-Defined Vehicles (SDV) now echoes the smartphone’s transformative impact on the telecommunications industry. In an evolving environment where software plays a key role, OEMs must embark on a comprehensive journey across four key dimensions, each crucial for success in the software-driven era: ✅ Turning into a software-native enterprise ✅ Accelerating software delivery via a software unit ✅ Building the Software-Defined Vehicle of the future ✅ Software-driven services and business models To discover more, read the article here 👉 https://bit.ly/3OL2nGc 🔎 How is your organisation navigating the software-centric landscape? Let us know below ⬇ #GetTheFutureYouWant #ANE #Automotive #Software Sebastian Tschödrich, Marc Matthies, Christoph Langen, Pierre Nelson

In the rapidly evolving automotive landscape, profound changes are underway. The emergence of Software-Defined Vehicles (SDV) now echoes the smartphone’s transformative impact on the telecommunications industry.

New Post: The Auto Magazine - Porsche and Applied Intuition announce joint developments - https://lnkd.in/dz_98Vpc Porsche AG and Applied Intuition, a Silicon Valley-based vehicle software supplier, announced a strategic partnership today. The common goal is the joint development in different fields of automotive software while maintaining software ownership and reducing dependencies on black-box suppliers. This reduces complexity and increases implementation speed. The partnership helps Porsche utilize expertise to develop, deploy, […]

A recent article from Auto Evolution, https://lnkd.in/dhYk_22H , goes into detail about how a sideways step into software development has set the company back years on its EV strategy. It's an important reminder that businesses should focus on their core competencies.  In today's rapidly evolving business landscape, early adoption of emerging technologies can offer significant competitive advantages. However, consider that successful adoption requires the expertise of original specialists.

Revolutionizing the road, 𝗦𝗼𝗳𝘁𝘄𝗮𝗿𝗲 𝗗𝗲𝗳𝗶𝗻𝗲𝗱 𝗩𝗲𝗵𝗶𝗰𝗹𝗲𝘀 (#sdv ) are driving an unprecedented change in the automotive industry—a new era of smart, connected mobility is just around the corner.   The journey ahead promises excitement as cars transform into continuous learning devices, shifting from 𝗵𝗮𝗿𝗱𝘄𝗮𝗿𝗲-𝗰𝗲𝗻𝘁𝗿𝗶𝗰 𝘁𝗼 𝘀𝗼𝗳𝘁𝘄𝗮𝗿𝗲-𝗰𝗲𝗻𝘁𝗿𝗶𝗰 . With the rapid evolution of new technologies, the road is changing swiftly and becoming more exhilarating. Join us at the event, '𝑻𝒉𝒆 𝑺𝒐𝒇𝒕𝒘𝒂𝒓𝒆 𝑹𝒆𝒗𝒐𝒍𝒖𝒕𝒊𝒐𝒏: 𝑬𝒎𝒑𝒐𝒘𝒆𝒓𝒊𝒏𝒈 𝑽𝒆𝒉𝒊𝒄𝒍𝒆 𝑺𝒐𝒇𝒕𝒘𝒂𝒓𝒆 𝑫𝒆𝒗𝒆𝒍𝒐𝒑𝒎𝒆𝒏𝒕 𝒘𝒊𝒕𝒉 𝑻𝒆𝒄𝒉, 𝑻𝒂𝒍𝒆𝒏𝒕, 𝒂𝒏𝒅 𝑻𝒐𝒐𝒍𝒔,' as we reveal the future of automotive innovation. Here, we empower 𝗩𝗲𝗵𝗶𝗰𝗹𝗲 𝗦𝗼𝗳𝘁𝘄𝗮𝗿𝗲 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁 with the latest in technology, the brightest talent, and cutting-edge tools.   Visualize this that the future of cars, constantly learning, adapting, and reshaping the automotive landscape. In our 𝘁𝗮𝗹𝗸 on '𝗦𝗼𝗳𝘁𝘄𝗮𝗿𝗲 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁 𝗳𝗼𝗿 𝗔𝘂𝘁𝗼𝗺𝗮𝘁𝗲𝗱 𝗗𝗿𝗶𝘃𝗶𝗻𝗴: 𝗡𝗮𝘃𝗶𝗴𝗮𝘁𝗶𝗻𝗴 𝘁𝗵𝗲 𝗕𝘂𝗺𝗽𝘆 𝗥𝗼𝗮𝗱 𝗔𝗵𝗲𝗮𝗱,' we will unravel the 𝗪𝗛𝗬, 𝗪𝗛𝗔𝗧, 𝗮𝗻𝗱 𝗛𝗢𝗪 behind this transformation. 𝗔𝗱𝘃𝗮𝗻𝗰𝗲𝗱 𝗗𝗿𝗶𝘃𝗲𝗿 𝗔𝘀𝘀𝗶𝘀𝘁𝗮𝗻𝗰𝗲 𝗦𝘆𝘀𝘁𝗲𝗺𝘀 (𝗔𝗗𝗔𝗦/𝗔𝗗) 𝗮𝗻𝗱 𝗦𝗼𝗳𝘁𝘄𝗮𝗿𝗲 𝗗𝗲𝗳𝗶𝗻𝗲𝗱 𝗩𝗲𝗵𝗶𝗰𝗹𝗲𝘀 (𝗦𝗗𝗩)technologies are at the forefront of this revolution.   𝗪𝗵𝘆:  Understand the significance of this shift for the automotive industry. It's not just about cars; it's about understanding the pivotal shift in the automotive industry by Software and New tech , tools. 𝗪𝗵𝗮𝘁:  Explore the revolution from hardware-centric to software-centric. What is required, What are the challenges , Hurdles. What is cutting edge today but may not tomorrow. With the 𝗽𝗼𝘁𝗲𝗻𝘁𝗶𝗮𝗹 𝗼𝗳 𝗔𝗜 𝗮𝗻𝗱 𝗚𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝘃𝗲 𝗔𝗜 in vehicle. We need to train a muscle how to run fast. Iterate and always reflect to adapt execution.    𝗛𝗼𝘄:  Enablers to make it happen. Discover the tools, talent, and technology driving Vehicle Software Development.   This event is more than a talk; it's a collective exploration of the future of automotive technology.   Me and  Esteemed host for this session Martina Waldner, Senior Program Consultant at HECTOR School will share our thoughts on this topic.   Let's embark on this transformative experience at HECTOR School of Engineering & Management (KIT) and University of Karlsruhe. Come, meet, share, and discuss our collective learnings.   𝗗𝗮𝘁𝗲 : 23rd January 2023 𝗧𝗶𝗺𝗲: 02:00 pm 𝗘𝘃𝗲𝗻𝘁 𝗟𝗶𝗻𝗸𝘀: https://lnkd.in/eKvPXtTu             Special thanks to my 𝗠𝗮𝗻𝗮𝗴𝗲𝗿 Alexander F. and 𝗦𝗲𝗻𝗶𝗼𝗿 𝗠𝗮𝗻𝗮𝗴𝗲𝗿 𝗗𝗿. 𝗖𝗵𝗿𝗶𝘀𝘁𝗶𝗮𝗻 𝗪𝗲𝗶𝘀𝘀 for their extreme support 🙂 . #softwaredefinedvehicles #automotiveinnovation #ai #generatieveai #adas #ad

I’m semi-reluctantly in the market for a new car (love my decade-old Civic, but yeahhhh it’s time) and as I’m reading this KMS Technology, Inc. article on the increasing complexity of all the new tech in cars today, I’m wondering what features people who drive a newer vehicle are finding the most useful and/or exciting? From the article: “Today’s vehicles are more than just modes of transportation; they are complex, integrated systems dubbed as ‘computers on wheels.’ Modern cars are equipped with advanced infotainment systems, telematics, and driver-assistance systems (ADAS), all powered by software.” At KMS, we are seeing this play out with an escalated demand for skilled automotive software engineers who have the ability to develop, integrate, and manage sophisticated software solutions that are robust, efficient, and scalable. What’s the next #autotech game changer? #softwaredevelopment #innovation

🚗 Software engineering has become a cornerstone of #innovation and competitive advantage in the #automotive industry. In-house development offers control and customization, aligning closely with a company’s needs and internal culture. On the other hand, outsourcing can provide access to specialized skills and innovative technologies without the overhead of maintaining a large, permanent team. Check out our latest blog exploring the trends driving the demand for specialized automotive software engineering expertise and delve into the advantages and challenges of both in-house development and #outsourcing ➡ https://lnkd.in/gARRS_PD #softwaredevelopment #autotech

3️⃣ Reasons: Why every Automotive Manager needs to undergo intensive training in software testing and software integration 👇 #StartofIntro: The automotive industry is undergoing a transformative shift from traditional project-based development to a more dynamic product-based approach. At the center of this evolution is the Software-defined Vehicle (#SDV), which relies on a central software platform. This platform not only facilitates software reuse across different hardware generations but also promises improved quality and cost-efficiency. However, this shift brings new #challenges, particularly in the areas of Testing & Integration. Ensuring that the software functions flawlessly across various hardware configurations requires a heightened focus on rigorous testing and integration processes 🤔 #EndofIntro In a product-based development model, software is continuously updated and integrated, making thorough and ongoing testing essential. Here’s why 👉 1️⃣ Enhanced Reliability: To ensure the software performs reliably in all scenarios, extensive testing must be conducted. 2️⃣ Seamless Updates: Regular integration and testing help in identifying and fixing issues early, enabling smoother updates and feature rollouts. 3️⃣ Customer Satisfaction: High-quality, well-tested software translates to better performance and satisfaction for end users. To successfully transition to this new development model, the automotive industry must prioritize: ✅ Robust Testing Frameworks: Implementing comprehensive testing frameworks that cover all aspects of software functionality. ✅ Continuous Integration (CI): Establishing CI practices to facilitate frequent and reliable software updates. ✅ Automated Testing: Leveraging automation to enhance the #efficiency and coverage of testing processes. 👉 https://lnkd.in/eSycqhUq By placing a stronger emphasis on testing and integration, we can ensure the software not only meets but exceeds expectations, paving the way for a new Era of Innovation and Excellence.

Buckle Up for Efficiency: In-House or Outsourced (or Hybrid !? 👀) Automotive Software Engineering 🚗 The automotive industry is shifting gears towards a software-driven future. But the important question remains: how to assemble your dream development team? Check out this breakdown of the key considerations of each approach helping you choose the one that fuels your innovation engine. #autotech #automotive #auto #autoindustry #softwareengineering

����💡 Dive into the Future of Automotive Knowledge! 🚀 The automotive industry is undergoing a revolution, and it's not just about self-driving cars or electric engines. A significant trend that's picking up pace is Engine Technical Training designed specifically for non-technical professionals! ✅ Understanding the Nuts and Bolts 🛠️ In an era where technology intersects with every aspect of our lives, it's vital for non-tech professionals within the automotive sector to grasp the basics of engine technology. Why? Because it enhances collaboration across departments, fosters innovation, and empowers decision-making. 🌱 The Trendsetter: Simplified Tech Training The latest trend is all about demystifying engine technology. Training modules are now being tailored to break down complex concepts into digestible chunks. This makes it easier for sales, marketing, customer service, and management teams to understand the intricacies of the products they're working with. 🔍 Insight Observation: It's a Win-Win! As non-tech employees become more conversant with engine technology, we've noticed a surge in productivity and a more cohesive workplace culture. This broadened tech-literacy also leads to better customer interactions, as teams can confidently respond to technical inquiries and build trust with tech-savvy consumers. 🔗 Your Thoughts? Are you witnessing this trend in your corner of the automotive world? How do you think this knowledge-sharing can influence the industry's future? Join the conversation! Share your insights, experiences or ask questions below. Let’s power up the discussion and drive the industry forward together! 🔄 Share your thoughts and let’s turbocharge this trend! 😊 🔗BOOK A SAGE Now! https://ow.ly/639i50Qt3Cv #AutomotiveInnovation #TechTraining #NonTechKnowledge #EngineTechnology #AutomotiveTrends #Collaboration #ProfessionalDevelopment #Industry4_0 #FutureOfMobility #JoinTheDiscussion 🔗 Want more content like this? Follow AFTERSAGES for the latest insights and trends in the automotive industry.