Vinay Koshy’s Post

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Turning customer stories into drivers of revenue growth | Founder of Sproutworth

Be "consistent" on repeat if you want to grow because: 1) Others are chasing viral episodes 2) They think popularity equals success 3) But the lead driver is so consistent So consistent that they record weekly episodes So consistent that they share valuable insights So consistent that they invite guest experts So consistent that they promote their show So consistent that they engage with their audience But so rewarding when they see their lead flow grow. Because they didn't stop when downloads were low Because they knew their consistency was key Because they didn't stop podcasting despite the setbacks They kept doing the "consistent" work 1% better weekly. Consistent podcasters → are lead-generating podcasters.

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