SportsShoes.com has announced a 13% year-on-year increase in outdoor product sales, attributing this growth to favourable seasonal conditions. During the first six months of its financial year starting March 1, 2024, the retailer experienced a rise in outdoor gear sales across both its UK and international websites, achieving a turnover of £90 million. Additionally, the company gained 7,000 new customers, marking a 13 percent increase, while unique outdoor customer orders rose by 11 percent. SportsShoes.com has upgraded its outdoor category through a website replatforming as part of a £4.6 million investment over three years, focusing on enhancing online personalization for customers. The company's Managing Director, Brett Bannister, stated that "The outdoor market represents a core opportunity for us as we target new growth opportunities in the UK and overseas." Read full article: https://lnkd.in/gb6_ZAiU #Sportshoes.com #Sports #footwear #Report #executivereport #Outdoors #financialreport
