Marketing and Growth Strategist, operating at the intersection of Consumer, Creativity, Digital, and Technology.
Before watching this ad: They: Lahori Zeera Me: Lahori Zeera? Who? After watching this ad: They: Lahori Zeera Me: Har Koi Peera, Lahori Zeera! Damn the music track, not getting out of my head. Playing in a loop ➰ Also, cut to 00:01:11 = Subtle yet Gazab! This ad as brand content A1, with the right media mix and ad frequency, is sure to leave a mark on users in terms of recall. It would be also interesting to see the kind of digital marketing extensions the brand plans to do. The possibilities are ♾️ can be a crazy campaign! Kudos to the brands agency team at Enormous ashish khazanchi, Sandeep Patwardhan, Kunal Joshi, Parijaat Sehgal, Tanima Kohli, Moumita Pal, Abhijeet Patil, Soumitra Patnekar, Pranoy Kanojia, Prabhsimar Kaur. #advertising #marketing #storytelling #strategy #creativity
Love it ashish khazanchi . Best part is, Every frame is a product shot, which client doesn't want this.
Digital Sales at Tally | Full-funnel Marketer
10moGreat film! Hope the co is prepped for the cancel wave that'll come their way for branding the drink 'Lahori' 😅