VML & Ogilvy Japan’s Post

Following months of deep reflection at Creativeans, and in response to the profound shifts in industries, technologies, and the evolving needs of brands, we have reimagined our path forward. We recognised the emergence of AI, immersive technologies, and the growing importance of sustainability, and we have integrated these into our offerings. These advancements are not just trends; they represent the future we are helping our partners build. Our mission has always been to build brands that matter, and while this remains unchanged, we understand that to keep doing so, we must continually evolve—both in how we think and act. Today, we are proud to unveil Creativeans' new brand identity. It reflects who we are now and the future we want to shape alongside our partners. This isn’t just a new look; it’s a renewed promise to continue pushing boundaries, to innovate fearlessly, and to stay ahead in this ever-changing world. Our refreshed identity reflects the two sides of who we are: analytical and smart, creative and design-centric. We don’t just deliver ideas; we bring them to life—intelligently, beautifully, and purposefully. We support brands with future-ready solutions that are both innovative and practical, helping them stay ahead in an ever-evolving world. We invite you to explore our new website www.creativeans.com , discover our latest projects, and join us on this exciting journey of building brands that truly matter. #Creativeans #NewBrandIdentity #BuildBrandsThatMatter #SustainableBrands #ImmersiveTechnology #FutureOfBranding

Comment from a business contact on Linkedin Love how Kicki Andersson is blending art and tech for innovative creations. Her logistics solutions and digital services are top-notch. Can't wait to see what's next! 🎨 hashtag#ArtInnovation hashtag#TechIntegration That's a fantastic endorsement for Kicki Andersson! Blending art and technology is an exciting and innovative approach that not only enhances artistic expression but also opens up new possibilities for creativity and efficiency. Blending Art and Tech Innovative Creations Digital Art: By incorporating technology into her artistic process, Kicki can create digital artworks that push the boundaries of traditional art forms. This fusion allows for dynamic, interactive, and multimedia experiences that captivate audiences. Tech-Driven Installations: Using technology in large-scale installations can create immersive environments. These can include interactive elements, augmented reality (AR), virtual reality (VR), and projection mapping, making the art experience more engaging and memorable. Logistics Solutions and Digital Services Efficient Art Logistics: Implementing advanced logistics solutions ensures the smooth transportation and handling of artworks, both for exhibitions and sales. This includes tracking systems, secure packaging, and efficient delivery methods. Digital Services: Offering digital services such as online galleries, virtual exhibitions, and e-commerce platforms allows Kicki to reach a global audience. These services make her art more accessible and streamline the purchasing process for collectors. Conclusion Kicki Andersson's ability to blend art and technology for innovative creations, coupled with her top-notch logistics solutions and digital services, positions her at the forefront of the contemporary art world. This approach not only enhances the reach and impact of her work but also sets a new standard for how art can be experienced and appreciated.

We’ve seen rampant developments in AI over the past few years, but what’s next? Leah Zhao, our creative technologist at Monks highlights three key trends shaping 2025 in her latest article. The word unicorn is being thrown around a lot to describe Leah—and for good reason. Her unique perspective as a hybrid of creativity and cutting-edge tech solutions is redefining how we think about AI’s role in business and beyond. I’m incredibly proud to have Leah as part of our team, where her creative brilliance and deep understanding of technology bring so much value to everything we do. Her vision and talent not only shape innovative solutions but also inspire those around her every. single. day. Read more: https://lnkd.in/g_qWxmDw #AI #Innovation #Leadership #CreativeTechnologist #FutureTrends

🌐 Elevate Your Brand with Avataryug !🚀 In today's fast-paced market, standing out is essential. That's where Avataryug steps in – your gateway to immersive brand experiences that transcend boundaries. 🌟 Why Avataryug? In a world where competition is fierce, embracing innovation is key to success. Avataryug offers unparalleled opportunities for brands to thrive in the digital landscape. By partnering with us, you're not just joining a platform – you're embarking on a journey towards global brand recognition and unparalleled reach. 💼 Partner with Us for Unmatched Success ; Are you ready to take your brand to new heights? Let's collaborate! Avataryug is here to empower brands that dare to be different. Whether it's through immersive campaigns, virtual events, or groundbreaking experiences, we're committed to helping you craft a unique brand identity that resonates globally. 🌍 Join the Avataryug Revolution ; Don't just adapt to the market – revolutionize it with Avataryug. Reach out today to explore partnership opportunities and unlock the full potential of your brand on a global scale. #Avataryug #BrandExperience #Innovation #GlobalReach #PartnershipOpportunities #ImmersiveExperiences

Building in Public - #3 - The road to building an immersive experience company. Merch, Merch, Merch, Merch, Merch, Merch, Merch, Merch, Merch, Merch! Banksy’s “Exit Through The Gift Shop” is aptly named. Everywhere you go, you see merchandise. Merch has become the lifeblood for museums, zoos, airports, tourist boards, sporting arenas… even nightclubs. In some businesses, up to 1/3 of their revenue is merch. Immersive experience businesses are really 1/3 retail. In Web3 - every brand has merch. You can’t go to a crypto conference without wading through crowds of tribal merch wearers - what chain you support is a statement. Also - no one wants low quality merch, uncool merch, overpriced merch, gimmicky merch… We are investing time in making EPIC merch. 👌 Niche merch is cool. Men ( more than women ) have wardrobes full of event t-shirts and hats. The places they go become part of their identity! So, when you buy tickets to experience our spatial sound and light show - expect awesome merch. P.s. Tash made this video voluntarily. That’s how much she loves merch. Tickets for ECLIPSE - 🔗 in the comments Have a great Saturday ✌🏻

Accessibility as a Growth Strategy From Niche to $37 Billion Market: Accessibility Goes Mainstream The theme of CES 2025 was clear: accessibility drives connection, innovation, and profitability. (...) Companies investing in accessibility are seeing the payoff in brand loyalty, expanded markets, and long-term growth. By embedding inclusivity into their strategies, these businesses are meeting the demands of an increasingly diverse global audience. Accessibility as a Business Imperative CES 2025 demonstrated that accessibility is not just a tool for independence — it’s a driver of innovation, profitability, and inclusion. (...) For businesses, investing in accessibility is no longer optional — it’s a strategic advantage. Companies bold enough to embrace inclusivity are unlocking new customer bases, fostering brand loyalty, and positioning themselves as leaders in a rapidly evolving market. The message from CES 2025 is clear: accessibility is shaping the future of innovation. Will your business be part of it? https://lnkd.in/dcHBHxZw

Everyone is focused on tech and trends, but what is the REAL game-changer in digital transformation? ❤️ Fan engagement. However, it’s more than just content creation. It’s about fans co-creating in real-time, driving the story and shaping the future of immersive experiences. From Wētā Workshop’s collaboration with Neal Stephenson’s LAMINA1 to blockchain-powered storytelling, fan-driven worlds are the future. Artefact is leading the way. Curious about this allows fan to take control? Read the full story here:👇 https://lnkd.in/gq75HZWp

A wave of innovative art tech platforms is democratizing the way people engage with art, whether augmented reality experiences or online marketplaces. Here’s a spotlight on some transformative companies that are reshaping the art landscape and making it accessible to all. Artsy Under the leadership of Mike Steib, CEO, Artsy has become one of the leading online platforms for discovering, buying, and selling art. By partnering with galleries, artists, and art fairs, Artsy provides a vast collection of artworks ranging from contemporary to historic pieces, making it easier for art lovers to explore and purchase art globally. Sedition Sedition brings digital art to a global audience, offering a platform for users to buy, trade, and collect art in digital format. Led by Rory Blain, Sedition works with world-renowned artists to create art for digital displays, expanding the traditional boundaries of how art is viewed and collected. Artfinder | B Corp™ Artfinder, led by CEO Michal Szczesny, is an online marketplace that supports independent artists from around the world. By connecting artists directly with buyers, Artfinder makes original art more accessible and helps artists sustain their careers independently. DailyArt DailyArt, founded by Zuzanna Stanska, is an app that offers a daily dose of art history, providing users with high-quality images and stories about classic and contemporary art. It’s an educational platform that promotes art literacy and appreciation among its global user base. Cuseum Headed by Brendan Ciecko, CEO and founder, Cuseum helps museums and public attractions engage visitors through augmented reality and mobile experiences. Their technology enhances the way visitors interact with art and cultural heritage, providing digital tools that bring exhibits to life. Artory Artory, led by CEO Nanne Dekking, offers a secure digital registry for art, utilizing blockchain technology to provide a reliable provenance and history for artworks. By enhancing transparency in the art market, Artory makes buying and selling art safer and more accessible. By breaking down traditional barriers to art access and participation, they are fostering a more inclusive and diverse art community. #ArtTech #DigitalArt #InnovativePlatforms #ArtAccess #TechForArt

🌟 Meet Artur Kukov: Creative Strategist and Marketing Specialist 🌟 🚀 Driven by Creativity, Strategy, and Innovation With nearly two decades of experience in advertising and marketing, Artur Kukov exemplifies the power of combining strategic thinking with creative execution. As a passionate marketing professional, Artur has built his career on the belief that creativity, collaboration, and strategic vision are the keys to success. 💼 A Proven Track Record of Creativity and Results With extensive expertise across various industries and markets, Artur has had the privilege of helping brands grow through: ✅ Creative Concept Development: Designing multi-channel campaigns that captivate and convert. ✅ Tourism and Consumer Marketing: Crafting strategies that inspire audiences and drive engagement. ✅ International Expertise: Successfully navigating Finnish, Russian, and global markets. ✅ Digital and Content Marketing: Combining strategy and execution to build impactful brand presence. ✅ Multi-Channel Campaigns: Leveraging the power of social media and integrated marketing. 🌟 A Vision for the Future Artur sees every campaign as an opportunity to create meaningful connections and deliver lasting impact. His commitment to pushing boundaries and driving results has earned him collaborations with renowned brands like Linnanmäki, Visit Lahti, Radisson Blu, MyHelsinki, VR, and many more. 💬 Artur says: "How can I help? Let’s transform your vision into a strategy that delivers success!" 📩 Ready to elevate your brand? Connect with Artur Kukov today! #CreativeStrategy #MarketingExpert #TourismMarketing #ContentMarketing #DigitalMarketing #BrandBuilding #InternationalMarkets https://lnkd.in/dyGKH75c

***Calling all Creative Technologists*** Top 6 Reasons Why You Should Join Henry Stewart's Creative Tech New York 2024 conference on October 24: 1. Navigate Multiple Technologies: Get guidance on the best tech solutions for your needs. 2. Understand AI's Role: Learn about AI-powered solutions from industry leaders. 3. Real-World Case Studies: Hands-on learning from successful automation journeys. 4. Explore Immersive Tech: Dive into XR, AR, VR, and mixed reality applications. 5. Creative Engineering and Coding: Discover how coding enhances creative capabilities. 6. Future-Proof Your Skills: Stay ahead with knowledge on AI tools and new trends. 🎟️ SAVE $200! Super Early Bird Offer Ends August 9 - REGISTER NOW - Plus a 20% discount for additional delegates registering at the same time, https://lnkd.in/dDdmu8Rg Join us to explore these exciting opportunities and gain insights to excel in the world of creative technology. 🌟 Lead Sponsor: OPTIKKA / Optikka Creative Intelligence 🤝 Sponsorship Opportunities: Enhance your brand presence and connect with industry leaders. Contact Rebecca at Rebeccac@henrystewart.co.uk for tailored packages. #CreativeTechNY #CreativeTech2024 #CreativeTechnology #Omnichannel