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Founder & CEO @ Vokal | Digital Growth Transformation for Mid Market and Private Equity

Mid-market PE backed brands have an unbelievable opportunity for growth.  → Focus on growth & ROI. Campaigns should have a clear direct or indirect impact on growth. → Digital is a core strategy, not just one aspect. → Hire digital talent from startups. They’re more creative & ROI focused.  → Create an experimental culture. Iterations & speed always wins. If you believe the future is digital & AI, then this is the best bet on strategy moving forward.

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