Vortex IQ | Techstars '24’s Post

🚀 Are you struggling to monetize APIs and marketplace apps as you fear slowing down platform growth? Many tech companies face this challenge or miss out on monetizing APIs altogether. Here are my insights: - Free Marketplace Value: Offering a range of free apps enhances your overall proposition, especially during core product expansion. - Innovation through Integrations: A compelling marketplace encourages R&D and product development, leveraging new data integrations and connections. - Monetization Strategies: As you mature, start monetizing APIs. Options include direct marketplace monetization, integration/connection fees, and data monetization. In a recent benchmark study our team has found that companies become more comfortable with API monetization as their marketplace expands. Even smaller marketplaces find initial ways to monetize with 100-500 partner apps. Remember, the monetization approach should align with your growth strategy, but not monetizing APIs because "you want to grow" is too simplistic. Explore all options before giving away value. Reach out if you want to dive deeper into these insights! Let's discuss how to optimize your API and marketplace strategy for sustainable growth. 💡 #APIs #Marketplace #Monetization #TechStrategy #BusinessGrowth #SaaS #APIstrategy

I think Nick DiFelice from SmartBear makes some good points today on Nordic APIs — API monetization is no walk in the park, and the deeper value lies in strategies that are more complex than simple "pay as you go" models. There is a lot of potential value in what he calls "more creative pricing models tuned to customer segments." If you are considering monetizing an API product, check out this post for some good tidbits. #api #apis #monetization

We're delighted to share a token of appreciation from a Feedspace 💙 user. Hearing from our happy clients is what fuels our passion for excellence. Thank you for being a part of our journey! #feedspace #appreciation #feedback #review #testimonial #appsumo #ad #use #client #thankyou #product #saas #google #reviews #b2b #b2bmarketing #customersuccess #success #user #appsumo

#AzureDaily 🚀 Maximize your app's potential on #MicrosoftAzure Marketplace! Take advantage of Marketplace Rewards benefits to drive more awareness, leads & sales 💰 Explore promotional opportunities, useful tools, and fantastic events 🌐 Unlock growth today! #CloudApps #MSPartner #AzureExpert

🚀 Big News! We’re super excited to announce that ContextSDK is now fully integrated with OneSignal, the market leader in customer messaging and engagement solutions. This exciting partnership places us alongside industry leaders like Snowflake, HubSpot, and Intuit Mailchimp in the OneSignal ecosystem. With this integration, app owners can now leverage real-world context and Edge AI to send push notifications at the perfect time, based on user activity. No more missed engagement opportunities - whether users are relaxing, commuting, or active, your messages will land when they’re most likely to convert. 🙌 This partnership not only boosts notification open rates and reduces opt-outs, but it also ensures privacy with no cloud data transfers. Proud to shape a more personalized and privacy-safe user experience together with OneSignal. 🔥 Check out how ContextSDK + OneSignal can help take your app’s engagement to the next level! 💡

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As a business, one of our primary goals is to help more tradies win the right work and grow their business. Built as a SaaS solution, our new platform ‘hipages tradiecore’, is the culmination of an amazing collaboration across our entire business and with various technology partners, aimed at enhancing tradies’ job and business management experience. This new platform transforms our offering, introducing additional features designed to streamline operations and foster growth for tradies all in the one app. Technology has the power to transform the way we do business, and at hipages, we’re leveraging it to empower tradies like never before. #hipages #SaaS #technologytransformation

Sharing my own experience whilst building a freemium plan for KwikTrust, offering free trials for digital signature solutions has been like handing out free ice cream samples..... hear me out! It's about letting folks taste the goodness before committing to a scoop. In the digital signature realm, where trust and efficiency are gold, this tactic has been our secret sauce. I remember when we launched, we knew just talking about its perks wouldn't cut it. People needed to see it in action. The fact that it has built in virality, is a cherry on the top for us! So, we took a leap and offered it for free to everyone. It was nerve-wracking, but the response? Totally worth it. People were eager to give it a spin, see how it fit into their workflow. Of course there is a cost associated with it, however, the feedback is worth it! Most of our early trials were with law firms and accountancy firms. During these trials, chatting directly with them was eye-opening. Their feedback on usability, feature wishlist, and integration needs was pure gold. It wasn't just helpful; it was essential for shaping KwikSign product. One feature that stands out for me is the integration of #KYC within the signature flow - this is a direct result of customer feedback and there are more examples of this! Over time we have tweaked and polished the platform based on this feedback, making it more user-friendly, powerful and packed with features. And guess what? Adoption is increasing, and users are happier with the ease of use. Now, I swear by the magic of free trials and beta testing for any SaaS product out there. It's not just about reeling in customers; it's about building trust, gathering insights, and constantly evolving to meet users' ever-changing needs. #KwikSign #DigitalSignature #Freemium #SaaS #Roadto10K

🚀 Exploring Revenue Models in the Tech Industry 🚀 Understanding and selecting the right revenue model is critical to the success of your product. Here's a deep dive into the most popular revenue models and why they might be the right fit for your business. Subscription Model: Predictable income and builds a loyal customer base. #SubscriptionEconomy #SaaS #CustomerLoyalty Freemium Model: Free access with premium features. Great for user acquisition. #Freemium #UserGrowth #PremiumFeatures Transaction Fee Model: Earn a fee per transaction. Works well for marketplaces. #TransactionFee #Marketplaces #EcommerceSuccess Ad-Based Model: Free for users, revenue from ads. Ideal for high-traffic platforms. #AdRevenue #MonetizationStrategy #UserBase Embrace the model that aligns with your product vision and market demand. 🌟 #ProductManagement #RevenueGrowth #BusinessModelInnovation

🚀 Account Kit v4 is LIVE! Bring the world onchain - Try the demo - https://bit.ly/3NsD5eO  And start building - https://bit.ly/4eLe8aG With Account Kit v4, you can ship embedded wallets in minutes with - ⚡ Plug-n-play UI components: Drop in sleek, customizable sign-in modals for email, passkeys, and more to onboard users with web2-friendly UX 📱 Familiar social logins: Easily integrate Google, Facebook, and other popular social providers via Auth0 to speed up user conversion with accounts they already trust. Get the full details here - https://bit.ly/3A30Jvy 📈 Drive growth with gasless transactions and invisible signing for one-click swaps, transfers, and checkout. 🚀 Deploy confidently on world-class infrastructure, powering >80% smart accounts today. Bring the world onchain with Account Kit with zero-friction user flows, from sign-up to checkout. 👉 Get started - https://bit.ly/407hW1j Or, get in touch with our team to integrate - https://bit.ly/3U9ydyU