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VUBIQUITY named a key technology vendor in IDC’s NAB 2024 report. To learn more about our MetaVU SaaS platform and how your deal teams can easily use your title and rights data to find & fulfill the assets they need in region for specific dates and platforms, DM me
Research Director @ IDC | Media & Entertainment Digital and Cloud Services Technology, Strategy & Market Analysis
Just published! 🌟 NAB 2024 Insights & Observations provide a comprehensive overview of key technology vendors like Amagi, Ateliere, AWS, Backlight, Brightcove, Dalet, Eluvio, Globant, Salesforce, Tata Communications, Veritone, and Vubiquity (Amdocs). At NAB 2024, technology vendors showcased developments focusing on productivity, efficiency, and data analytics for media companies to meet financial objectives. Investment in AI is on the rise, with a growing emphasis on efficiency. Financial factors like ROI and revenue generation are key drivers of technology investments, with outsourcing on the rise to enhance cost-effectiveness. Media businesses are transforming financially, pivoting to new models and trimming old ones, prioritizing digital over linear. Technology suppliers are shifting towards software revenue. There's a notable convergence between entertainment sectors, blending gaming and betting with broadcast and media. Brands are investing more in media technology for enhanced efficiency and data performance. For more insights, check out IDC's document #US50631624 titled "NAB Insights & Observations," dated June 2024. Stay ahead of the curve with the latest trends in media technology! 📊💡 #NAB2024 #MediaTechnology #AI #DigitalTransformation